Twitter to go public in November
Media

Twitter to go public in November

12y Lucy Smeddle

Twitter to go public in November

Twitter is reportedly planning to sells its private stocks to the public before the end of November, 2013, but will wait as long as possible until it ...

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RIP digital marketing; brand building is the new name of the game
Headline News

RIP digital marketing; brand building is the new name of the game

12y Lucy Smeddle

RIP digital marketing; brand building is the new n...

That is according to Marc Pritchard, Procter & Gamble's global brand building officer, who boldly announced the death of digital marketing at Dmex...

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Pinterest plans to let businesses pay to promote pins
Media

Pinterest plans to let businesses pay to promote pins

12y Lucy Smeddle

Pinterest plans to let businesses pay to promote p...

Pinterest has announced that it will “start experimenting with promoting certain pins from a select group of businesses” in order to make sure that “P...

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Digital Leaders Annual Conference 2013
Events & Awards

Digital Leaders Annual Conference 2013

12y Lucy Smeddle

Digital Leaders Annual Conference 2013

This year's Digital Leaders Annual Conference will take place on 3-4th December at the Microsoft site in London, founders have revealed. Read More...

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64% of businesses increase online display budgets in the last 12 months
Insights

64% of businesses increase online display budgets in the last 12 months

12y Lucy Smeddle

64% of businesses increase online display budgets ...

A new report conducted by Econsultancy has revealed that two-thirds of businesses have invested greater amounts into their online display budgets this...

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ASOS reports climbing sales due to savvy online marketing
Insights

ASOS reports climbing sales due to savvy online marketing

12y Lucy Smeddle

ASOS reports climbing sales due to savvy online ma...

Retail sales at ASOS climbed a massive 40% to £754 million in its fiscal full year, partly due to dedicated websites in countries such as the UK, Ital...

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New site launched by Centaur Media aims to link marketers with celebrities
Acquisition

New site launched by Centaur Media aims to link marketers with celebrities

12y Lucy Smeddle

New site launched by Centaur Media aims to link ma...

Celebrity Intelligence, a new website aimed at marketers looking to give their brand a celebrity edge, has been launched by Centaur Media this week. R...

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Social Media Week 2013
Events & Awards

Social Media Week 2013

12y Lucy Smeddle

Social Media Week 2013

Spanning across five continents, digital marketers from around the world will be attending Social Media Week, which aims to explore the best informati...

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Burberry dominates social media during London Fashion Week
Insights

Burberry dominates social media during London Fashion Week

12y Lucy Smeddle

Burberry dominates social media during London Fash...

London Fashion Week, or #LFW as those micro-reporting on the event via social media may write, represents a battle online as well as on the cat-walk, ...

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Google acquires Bump in rumoured $40m investment
Disruptive MarTech

Google acquires Bump in rumoured $40m investment

12y Lucy Smeddle

Google acquires Bump in rumoured $40m investment

Bump, a company that allows both iOS and Android users to share contact information and files by literally bumping their phones together, announced t...

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New Virgin Mobile USA ad offers tailored viewing with blink-detecting technology
Acquisition

New Virgin Mobile USA ad offers tailored viewing with blink-detecting techn...

12y Lucy Smeddle

New Virgin Mobile USA ad offers tailored viewing w...

In a bid to offer viewers a more unique and personal YouTube experience, Virgin Mobile USA has introduced advanced face and motion detectors technolog...

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Underestimate local and mobile search at your own peril
Insights

Underestimate local and mobile search at your own peril

12y Lucy Smeddle

Underestimate local and mobile search at your own ...

A dramatic headline? Perhaps, but check out this fantastic infographic created by the guys at the Marketing Exchange, which reveals the dangers of und...

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Tumblr strikes deal with DataSift to offer businesses insights on monthly activity
Media

Tumblr strikes deal with DataSift to offer businesses insights on monthly a...

12y Lucy Smeddle

Tumblr strikes deal with DataSift to offer busines...

Social media analytics firm DataSift has been chosen by Yahoo-owned Tumblr to provide insights into the 5.5 billion global interactions that take plac...

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Chipotle releases awesome film to promote new iOS game
Acquisition

Chipotle releases awesome film to promote new iOS game

12y Lucy Smeddle

Chipotle releases awesome film to promote new iOS ...

Having already racked up over 4 million YouTube views within just a few days, Chipotle's new online ad, part of a wider promotion surrounding its late...

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Cracking the social media habits of Millennials
Media

Cracking the social media habits of Millennials

12y Lucy Smeddle

Cracking the social media habits of Millennials

Whether you're interested in the habits of this particular age-group or are a Millennial yourself, data gleaned in a new report by Concentric Marketin...

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Nivea social media campaign launches alongside London Fashion Week
Acquisition

Nivea social media campaign launches alongside London Fashion Week

13y Lucy Smeddle

Nivea social media campaign launches alongside Lon...

Nivea has launched a social media campaign just in time for London Fashion Week for its new limited edition range of Nivea Soft moisturiser pots, desi...

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Twitter tweets stock market entry revelation
Headline News

Twitter tweets stock market entry revelation

13y Lucy Smeddle

Twitter tweets stock market entry revelation

Twitter has finally confirmed the rumours of a planned Initial Public Offering (IPO). The microblogging service fittingly revealed the news that share...

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Marketers overlook video at their own peril, study reveals
Insights

Marketers overlook video at their own peril, study reveals

13y Lucy Smeddle

Marketers overlook video at their own peril, study...

Take a look at this videographic created by Uberflip, which takes a look at the state of video as a cross-platform marketing tool and highlights why b...

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85% of car buyers use online resources to confirm purchase decisions
Insights

85% of car buyers use online resources to confirm purchase decisions

13y Lucy Smeddle

85% of car buyers use online resources to confirm ...

Car brands are under pressure to adapt to the online digital revolution, after a new poll by Google has revealed that a large number of car buyers are...

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Mobile storms UK digital retail market
Insights

Mobile storms UK digital retail market

13y Lucy Smeddle

Mobile storms UK digital retail market

A new report carried out by the Interactive Media in Retail Group (IMRG) and Capgemini has revealed that mobile's share of UK digital retail sales has...

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UK embraces new Apple announcements
Disruptive MarTech

UK embraces new Apple announcements

13y Lucy Smeddle

UK embraces new Apple announcements

A report conducted by Salesforce Radian6 has revealed that two-thirds of online mentions regarding the unveiling of the iOs7 this week were positive, ...

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Romanian Coke ad merges Twitter and TV advertising
Acquisition

Romanian Coke ad merges Twitter and TV advertising

13y Lucy Smeddle

Romanian Coke ad merges Twitter and TV advertising

In a bid to connect the often separate worlds of TV and online advertising, an innovative ad created by Coca-Cola and aired in Romania used software t...

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Future bright for digital publishing as ad revenues continue to grow
Insights

Future bright for digital publishing as ad revenues continue to grow

13y Lucy Smeddle

Future bright for digital publishing as ad revenue...

Digital advertising helped UK publishers grow by 14% in Q2 of 2013, a new report by the Association of Online Publishers (AOP) has revealed. Read More...

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Instagram to introduce adverts in the next year
Headline News

Instagram to introduce adverts in the next year

13y Lucy Smeddle

Instagram to introduce adverts in the next year

Loose plans are in place to start monetising popular photo-sharing site Instagram, which was acquired by Facebook last year for a reported $750 millio...

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New Emotive technology analyses mood of the nation via Twitter
Disruptive MarTech

New Emotive technology analyses mood of the nation via Twitter

13y Lucy Smeddle

New Emotive technology analyses mood of the nation...

Scientists from Loughborough University have reportedly developed a new computer programme which can reportedly process up to 2,000 tweets a second to...

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TSB bank relaunches with £30m campaign
Acquisition

TSB bank relaunches with £30m campaign

13y Lucy Smeddle

TSB bank relaunches with £30m campaign

A newly re-branded TSB, once Lloyds TSB and Cheltenham & Gloucester (C&G), is to launch this week, with a campaign made up of print, outdoor a...

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Infographic reveals the importance of social media marketing
Insights

Infographic reveals the importance of social media marketing

13y Lucy Smeddle

Infographic reveals the importance of social media...

Not sure whether to invest in social media marketing? Check out this great infographic by Clearpoint Agency, which reveals the importance of social me...

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