Half the world to own smartphones by 2017
Insights

Half the world to own smartphones by 2017

13y Lucy Smeddle

Half the world to own smartphones by 2017

Smartphone penetration will be over 50% by 2017, according to a new survey by eMarketer. Read More...

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Digital boom creating increasing number of job opportunities in UK
Insights

Digital boom creating increasing number of job opportunities in UK

13y Lucy Smeddle

Digital boom creating increasing number of job opp...

The boom in digital has created a number of exciting creative jobs in many parts of the UK. Brighton and Hove in particular boasts larger-than-average...

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Google tops world’s largest media owner survey
Headline News

Google tops world’s largest media owner survey

13y Lucy Smeddle

Google tops world’s largest media owner survey

ZenithOptimedia's Top Thirty Global Media Owners report also reveals that the 4 internet media owners listed (Facebook, Google, Microsoft and Yahoo!) ...

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The digital marketing industry's 30 most overused buzzwords
Insights

The digital marketing industry's 30 most overused buzzwords

13y Lucy Smeddle

The digital marketing industry's 30 most overused ...

Check out this great infographic on digital marketing jargon created by Mashable. Digital marketers are encouraged to break free of the confusing jarg...

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Shortlist revealed for The Digitals 2013
Events & Awards

Shortlist revealed for The Digitals 2013

13y Lucy Smeddle

Shortlist revealed for The Digitals 2013

Econsultancy and NMA are teaming up to present The Digitals, an event that celebrates digital intelligence. Read More...

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Facebook under fire as companies continue to pull advertising
Headline News

Facebook under fire as companies continue to pull advertising

13y Lucy Smeddle

Facebook under fire as companies continue to pull ...

Recent problematic events surrounding companies inadvertently advertising on distasteful pages and groups on Facebook has led many to pull their ads f...

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'Exclusive' nature of luxury brands renders them afraid to invest in digital marketing
Insights

'Exclusive' nature of luxury brands renders them afraid to invest in digita...

13y Lucy Smeddle

'Exclusive' nature of luxury brands renders them a...

In a recent article by Marketing Week, Markus Kramer, marketing director of Aston Martin, discusses the second-thoughts many people involved in luxury...

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Digital adspending to be almost 50% of total UK ad spending by 2017
Insights

Digital adspending to be almost 50% of total UK ad spending by 2017

13y Lucy Smeddle

Digital adspending to be almost 50% of total UK ad...

A new report by eMarketer has revealed that the growth in mobile adspend in the UK will mean that by 2017, overall adspend for digital will be 49.7% o...

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Headstream reveals 2013's top Social Brands 100
Events & Awards

Headstream reveals 2013's top Social Brands 100

13y Lucy Smeddle

Headstream reveals 2013's top Social Brands 100

Headstream, a social agency that specialises in digital marketing and brand-promotion, has released figures for the yearly Social Brands 100 ranking. ...

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It's never too early to prepare for Social Media Week
Events & Awards

It's never too early to prepare for Social Media Week

13y Lucy Smeddle

It's never too early to prepare for Social Media W...

Social Media Week will be returning to London once more in September, and the international event is guaranteed to attract top industry talent from ar...

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Tech companies dominate top spots in BrandZ Top 100 rankings
Insights

Tech companies dominate top spots in BrandZ Top 100 rankings

13y Lucy Smeddle

Tech companies dominate top spots in BrandZ Top 10...

Recent figures released in the BrandZ Top 100 Most Valuable Global Brands have shown that advanced and high-tech technology companies that understand ...

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Yahoo! to target mobile users after purchasing Tumblr for $1.1bn
Acquisition

Yahoo! to target mobile users after purchasing Tumblr for $1.1bn

13y Lucy Smeddle

Yahoo! to target mobile users after purchasing Tum...

Yahoo! has confirmed that it will be purchasing the five-year-old blogging site Tumblr for $1.1bn (£723m). Read More...

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23% of UK citizens have access to four screens at home
Insights

23% of UK citizens have access to four screens at home

13y Lucy Smeddle

23% of UK citizens have access to four screens at ...

Multiscreening in the UK homes is becoming increasingly common, a new report from Kantar Media reveals. Read More...

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Companies increasingly utilising mobile to bridge gap between online and offline customers
Insights

Companies increasingly utilising mobile to bridge gap between online and of...

13y Lucy Smeddle

Companies increasingly utilising mobile to bridge ...

More and mores firms are beginning to realise the importance of mobile in uniting online and offline customers. Read More...

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Pepsi teams up with whynot! to launch 'ground-breaking' digital marketing initiatives
Acquisition

Pepsi teams up with whynot! to launch 'ground-breaking' digital marketing i...

13y Lucy Smeddle

Pepsi teams up with whynot! to launch 'ground-brea...

In order to maintain its lead over main competitor Coca-Cola, Pepsi is aiming to capitalise on emerging mobile and social media marketing channels to ...

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Date set for Marketing Week Live 2013
Events & Awards

Date set for Marketing Week Live 2013

13y Lucy Smeddle

Date set for Marketing Week Live 2013

One of Europe's biggest marketing events of the year, Marketing Week Live 2013, in association with Marketing Week, will be taking place in London thi...

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95% of UK marketers to increase digital marketing spending in 2013
Insights

95% of UK marketers to increase digital marketing spending in 2013

13y Lucy Smeddle

95% of UK marketers to increase digital marketing ...

A new study by global media and advertising company, Martini Media, in conjunction with iMedia UK, has revealed that firms are increasingly investing ...

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Specialist social media analysis company Spotter to expand to UK
Acquisition

Specialist social media analysis company Spotter to expand to UK

13y Lucy Smeddle

Specialist social media analysis company Spotter t...

Spotter, a social-media monitoring service focused on offering companies insight into their digital marketing strategies through its monitoring and an...

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YouTube subscription channels go live
Headline News

YouTube subscription channels go live

13y Lucy Smeddle

YouTube subscription channels go live

Rumours surrounding the idea that YouTube would soon be announcing paid-for subscription channels were last week finally proved right, as the internet...

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The top 4 digital marketing trends of the year revealed
Insights

The top 4 digital marketing trends of the year revealed

13y Lucy Smeddle

The top 4 digital marketing trends of the year rev...

Check out this infographic, which reveals the top four digital marketing trends of 2013. Read More...

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