Lumia loop-the-loop stunt with Danny MacAskill to celebrate Cortana
Acquisition

Lumia loop-the-loop stunt with Danny MacAskill to celebrate Cortana

11y Huw Jenkins

Lumia loop-the-loop stunt with Danny MacAskill to ...

Microsoft have pulled off an ambitious stunt to celebrate the launch of Cortana - Siri's new personal assistant rival - with a loop-the-loop showcase ...

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Argos ‘Gift Finder’ app mimics Tinder-swipe design
Acquisition

Argos ‘Gift Finder’ app mimics Tinder-swipe design

11y Huw Jenkins

Argos ‘Gift Finder’ app mimics Tinder-swipe design

Argos has mimicked the infamous swipe function popularly assimilated with the date-hungry Tinder app, to help indecisive customers narrow down gift id...

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Social media followers serve as currency in pop-up shop
Acquisition

Social media followers serve as currency in pop-up shop

11y Leighann Morris

Social media followers serve as currency in pop-up...

Scroll through your Facebook friends and followers on Instagram. Do you know them all? Of course you don't. But keep building that following- it's cur...

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Watch: Interactive ASOS ad lets users swap colours
Acquisition

Watch: Interactive ASOS ad lets users swap colours

11y Huw Jenkins

Watch: Interactive ASOS ad lets users swap colours...

ASOS has released an interactive YouTube video that lets users control the colours of different scenes, decorated with a pop track from Juce! Read Mor...

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McVitie's Penguin swims on social wave of John Lewis’ crimbo ad
Acquisition

McVitie's Penguin swims on social wave of John Lewis’ crimbo ad

11y Huw Jenkins

McVitie's Penguin swims on social wave of John Lew...

As John Lewis’ #MontyThePenguin ad nears 12.7m views on YouTube (in just 6 days) it only seems sensible that any penguin-related brand gets in on the ...

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Project Vend: Stunt to end all stunts
Acquisition

Project Vend: Stunt to end all stunts

11y Huw Jenkins

Project Vend: Stunt to end all stunts

Vending machine stunts have become as trendy as a hashtag, with many using the innocuously convenient bringer-of-food to shock and entertain curious o...

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What's your favourite Christmas 2014 ad? (Poll)
Acquisition

What's your favourite Christmas 2014 ad? (Poll)

11y Huw Jenkins

What's your favourite Christmas 2014 ad? (Poll)

Now that the main players have released their Christmas creations we want you to vote for your favourite. Will the penguin win the poll? You decide! R...

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Fancy a free pint on Fuller's?
Acquisition

Fancy a free pint on Fuller's?

11y Huw Jenkins

Fancy a free pint on Fuller's?

Thought so. In a bid to expand its social audience, famous London brewer Fuller’s is offering punters a free pint in exchange for a follow on Twitter....

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Christmas ad war 2014: The battle begins
Acquisition

Christmas ad war 2014: The battle begins

11y Huw Jenkins

Christmas ad war 2014: The battle begins

Christmas is here...whether you like it or not. Ahead of the pine needles and baubles, the turkey and tinsel, brands' Christmas campaigns are beginnin...

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Sun launches poppy app to keep remembrance "alive in digital world"
Acquisition

Sun launches poppy app to keep remembrance "alive in digital world"

11y Huw Jenkins

Sun launches poppy app to keep remembrance "alive ...

Popular British tabloid The Sun has launched My Poppy, a new smartphone app that allows users to create their own virtual poppy to adorn their smartph...

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Sony tests battery endurance with Brownlee brothers
Acquisition

Sony tests battery endurance with Brownlee brothers

11y Huw Jenkins

Sony tests battery endurance with Brownlee brother...

In this campaign physical stamina meets phone stamina, as the Brownlee Brothers take on the Xperia Z3 from Sony. The boys were tested over two days, s...

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Toyota comedians prank passersby for new campaign
Acquisition

Toyota comedians prank passersby for new campaign

11y Leighann Morris

Toyota comedians prank passersby for new campaign

In our favourite campaign video of the week, four musical comedians hide in a Toyota Aygo and improvise songs about the people they see passing a spot...

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Netflix's reactive outdoor GIF campaign is COOL!
Acquisition

Netflix's reactive outdoor GIF campaign is COOL!

11y Huw Jenkins

Netflix's reactive outdoor GIF campaign is COOL!

Netflix's latest outdoor campaign in France "transformed a pop-culture trend into an innovating media idea". Read More...

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Beyoncé and Topshop launch joint sportswear brand
Acquisition

Beyoncé and Topshop launch joint sportswear brand

11y Huw Jenkins

Beyoncé and Topshop launch joint sportswear brand

Global super-diva Beyonce and global mega-chain Topshop have joined forces to establish an athletic street-wear brand - Parkwood TopShop Athletic Ltd....

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Oasis launches campaign with social boutique e-commerce tool
Acquisition

Oasis launches campaign with social boutique e-commerce tool

11y Leighann Morris

Oasis launches campaign with social boutique e-com...

As part of a wider ploy to boost its current social strategy, Oasis has launched a social commerce drive using Buyapowa’s social boutique e-commerce t...

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Mercedes lets users configure cars on Instagram
Acquisition

Mercedes lets users configure cars on Instagram

11y Huw Jenkins

Mercedes lets users configure cars on Instagram

Mercedes, with help from Razorfish, is introducing a feature on Instagram called ‘Build Your Own GLA’ through which users can create custom versions o...

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Ad of the week: Kit Kat 'Splactor'
Acquisition

Ad of the week: Kit Kat 'Splactor'

11y Huw Jenkins

Ad of the week: Kit Kat 'Splactor'

Kit Kat, the chocolate biscuit with a satisfying snap has introduced “splacting” – the art of acting two characters at once. Read More...

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Camelot real-time social push to promote mobile instant win games
Acquisition

Camelot real-time social push to promote mobile instant win games

11y Huw Jenkins

Camelot real-time social push to promote mobile in...

To celebrate and drive awareness for a new mobile offering, The National Lottery’s Facebook and Twitter fans will be asked a simple question – where w...

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Introducing Snapchat's first ad
Acquisition

Introducing Snapchat's first ad

11y Leighann Morris

Introducing Snapchat's first ad

Universal Pictures served Snapchat users a spooky ad. The first company to distribute an advertisement on social-media app, the ad promoted new film “...

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Dove utilises Snapchat to expand on digital platforms
Acquisition

Dove utilises Snapchat to expand on digital platforms

11y Leighann Morris

Dove utilises Snapchat to expand on digital platfo...

For the brand's 'self-esteem' campaign, Dove has encouraged fans to send themed Snap pictures to the site, and interact with Dove ambassadors of the p...

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Could you endure this 6-hour commercial with BLAH Airlines?
Acquisition

Could you endure this 6-hour commercial with BLAH Airlines?

11y Huw Jenkins

Could you endure this 6-hour commercial with BLAH ...

Filmed from the perspective of one passenger, the film from Virgin America recreates a hellish flight from Newark Liberty International Airport to San...

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Lenovo launches real-time ad featuring London commuters
Acquisition

Lenovo launches real-time ad featuring London commuters

11y Huw Jenkins

Lenovo launches real-time ad featuring London comm...

Ever fancied yourself as a star of the big screen? Well Lenovo’s new campaign is giving London’s commuters a chance to feature in a real-time ad on th...

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Watch: Universal employ 'Ouija psychic terror' to promote new flick
Acquisition

Watch: Universal employ 'Ouija psychic terror' to promote new flick

11y Huw Jenkins

Watch: Universal employ 'Ouija psychic terror' to ...

Traditional trailers aren't enough anymore. Stunt viral's, such as the 'Devil Baby Attack', used to promote 'Devil's Due' has clawed in 48,204,575m vi...

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John Lewis increases digital spend by 25%
Acquisition

John Lewis increases digital spend by 25%

11y Leighann Morris

John Lewis increases digital spend by 25%

In partnership with media agency Manning Gottlieb OMD, John Lewis wants to evolve its digital strategy to add value to the customer experience. Read M...

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McDonald's to become biggest brand on Facebook with 14,500 page social push
Acquisition

McDonald's to become biggest brand on Facebook with 14,500 page social push

11y Huw Jenkins

McDonald's to become biggest brand on Facebook wit...

McDonald’s is poised to launch 14,500 Facebook pages in a bid to connect every US outlet to customers through social media. Read More...

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Best publicity stunt of 2014 goes to... The North Face, South Korea!
Acquisition

Best publicity stunt of 2014 goes to... The North Face, South Korea!

11y Leighann Morris

Best publicity stunt of 2014 goes to... The North ...

If your brand needs a bit of publicity, come up with a good enough stunt, film it, and it will go viral - like The North Face, in South Korea. Korean ...

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McCrowdsourced burgers go on sale
Acquisition

McCrowdsourced burgers go on sale

11y Huw Jenkins

McCrowdsourced burgers go on sale

McDonald’s UK has launched five new burgers, designed lovingly by the winners of ‘its My Burger’ crowdsourcing competition. Read More...

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