Authentication Is No Longer Optional
Email

Authentication Is No Longer Optional

22y Kirill Popov and Loren McDonald

Authentication Is No Longer Optional

Authentication, once a best practice, will soon be a requirement for legitimate e-mail marketers. Read More...

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Consumers Not Listening to VoIP Yet
Data insights

Consumers Not Listening to VoIP Yet

22y Robyn Greenspan

Consumers Not Listening to VoIP Yet

Internet users are becoming aware of the communication technology, but will domestic callers want to adopt it? Read More...

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When 'New Media' Becomes Old-Fashioned
Marketing

When 'New Media' Becomes Old-Fashioned

22y Rebecca Lieb

When 'New Media' Becomes Old-Fashioned

What will marketers do when 'new media' notions such as browsers, Web sites, even desktops, seem downright quaint? Read More...

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Going Beyond FTC Paid Inclusion Disclosure Guidelines
Search

Going Beyond FTC Paid Inclusion Disclosure Guidelines

22y Danny Sullivan

Going Beyond FTC Paid Inclusion Disclosure Guideli...

How Yahoo! might go beyond FTC paid-inclusion guidelines to rebuild faith in paid inclusion’s effect on relevancy and its listings in general. Read Mo...

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Using E-Mail to Collect Testimonials
Email

Using E-Mail to Collect Testimonials

22y Karen Gedney

Using E-Mail to Collect Testimonials

End the testimonial-gathering nightmare. Six ways to collecting testimonials by e-mail. Read More...

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Spam: Problems Coming and Going
Data insights

Spam: Problems Coming and Going

22y Robyn Greenspan

Spam: Problems Coming and Going

While most Internet users deal with the annoyance of unwanted messages in their personal inboxes, corporations are also worrying about confidential da...

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Location, Location, Location
Marketing

Location, Location, Location

22y Hans-Peter Brøndmo

Location, Location, Location

Think location doesn't matter in cyberspace? Well, get ready for customers who demand you know where they are. Read More...

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Web Server Statistics Page
Audience

Web Server Statistics Page

22y rumo

Web Server Statistics Page

Jupitermedia's ServerWatch reports on surveys that examine the number and types of servers being used to power the Internet. Check the results of the ...

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Tune In and Pay Attention
Marketing

Tune In and Pay Attention

22y Sean Carton

Tune In and Pay Attention

Why the new VOD generation will reshape the advertising landscape on TV and online. Read More...

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SEM and Reputation Management
Search

SEM and Reputation Management

22y Fredrick Marckini

SEM and Reputation Management

Identifying flame sites is only the beginning. How to win reputation management battles with smart SEM. Read More...

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What E-Mail Marketers Can Learn From Banner Ads
Email

What E-Mail Marketers Can Learn From Banner Ads

22y Paul Soltoff

What E-Mail Marketers Can Learn From Banner Ads

Clutter, competition, copy -- there are more similarities between e-mail and banner ads than you might think. Read More...

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Wanted: Adware Disclosure Standards
Marketing

Wanted: Adware Disclosure Standards

22y Pamela Parker

Wanted: Adware Disclosure Standards

Adware works well for advertisers but sorely needs to shed its tainted image. Read More...

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Addressable TV: Myths and Realities
Marketing

Addressable TV: Myths and Realities

22y David Cohen

Addressable TV: Myths and Realities

The reality of 'ad serving' TV commercials is not as far-fetched as you might think. Read More...

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The Paid Inclusion Dinosaur
Search

The Paid Inclusion Dinosaur

22y Danny Sullivan

The Paid Inclusion Dinosaur

Why would Yahoo! and other search engines do paid inclusion? Money’s a big reason -- the ability to earn off otherwise-free listings. But paid inclusi...

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Brand Your Navigation
Marketing

Brand Your Navigation

22y Martin Lindstrom

Brand Your Navigation

Can your navigation pass the smash test? Read More

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IT Spending Up, Priorities Differ
Marketing

IT Spending Up, Priorities Differ

22y Robyn Greenspan

IT Spending Up, Priorities Differ

An examination of businesses' IT needs and budget allocations found that many IT professionals are driven to spending to remain competitive. Read More...

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Blacklists and Whitelists and Deliverability, Oh My!
Email

Blacklists and Whitelists and Deliverability, Oh My!

22y Anne Mitchell

Blacklists and Whitelists and Deliverability, Oh M...

Everything you always wanted to know about e-mail blacklists and whitelists but didn't know who to ask. Read More...

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SEM Firms: Search Engine Friend or Foe?
Search

SEM Firms: Search Engine Friend or Foe?

22y Shari Thurow

SEM Firms: Search Engine Friend or Foe?

Where SEM firms and search engines lock horns and what to do about it. Read More...

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Blacklists and Whitelists and Deliverability, Oh My!
Email

Blacklists and Whitelists and Deliverability, Oh My!

22y Anne Mitchell

Blacklists and Whitelists and Deliverability, Oh M...

Everything you always wanted to know about e-mail blacklists and whitelists but didn’t know who to ask. Read More...

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Persistence of Vision
Marketing

Persistence of Vision

22y Gary Stein

Persistence of Vision

Online services must consider brand experiences beyond the browser window. Read More...

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The Frequency Cap Is Your Friend
Marketing

The Frequency Cap Is Your Friend

22y Jeremy Lockhorn

The Frequency Cap Is Your Friend

Some marketers just don't get the message -- the ones who subject users to unrelenting versions of their messages. Read More...

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Crisis of Confidence Spawns Confidence Games
Marketing

Crisis of Confidence Spawns Confidence Games

22y Rebecca Lieb

Crisis of Confidence Spawns Confidence Games

The spam problem is inextricably linked to any number of other Bad Things lurking on the 'Net. Read More...

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Yahoo! Reawakens the Paid Inclusion Debate
Search

Yahoo! Reawakens the Paid Inclusion Debate

22y Danny Sullivan

Yahoo! Reawakens the Paid Inclusion Debate

The Search War continues with Yahoo’s paid inclusion program. Read More...

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Animate Your Product to Move It Off the Shelf
Email

Animate Your Product to Move It Off the Shelf

22y Karen Gedney

Animate Your Product to Move It Off the Shelf

Sustained open and response rates for products that come alive online. Read More...

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Is Your Search Marketing Campaign Lopsided?
Search

Is Your Search Marketing Campaign Lopsided?

22y Fredrick Marckini

Is Your Search Marketing Campaign Lopsided?

What are more important, paid or organic listings? New research indicates it may depend on who's searching. Read More...

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Eye on E-Mail Newsletters
Email

Eye on E-Mail Newsletters

22y Paul Soltoff

Eye on E-Mail Newsletters

Design basics for e-newsletter profitability. Read More

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From Irrational Exuberance to Confident Optimism
Marketing

From Irrational Exuberance to Confident Optimism

22y Sean Carton

From Irrational Exuberance to Confident Optimism

Things are picking up. And they're about to get a lot more interesting. Read More...

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