The Internet and clothes go so well together -- clothing is the most profitable e-tailing category -- but you can't just explain it by such factors as...
View articleJoel reviews MyAp by KowaBunga! and gives you the ins and outs of the affiliate tracking software, discusses some options, even explains the solution'...
View articleWriting for the Web isn't a matter of pouring print onto a Web page and expecting readers to enjoy it. People scan on the Web, searching for specific ...
View articleFor a brief moment in Internet time, e-mail marketing meant placing an ad in an e-mail newsletter and waiting for the traffic. Not anymore. Read More...
View articleThere is a fine line between ignorance and arrogance. Nowhere is this better typified than in the attitude that you don't need to get into users' head...
View articleTo this point, online banking customers have enjoyed using the Internet as an additional channel, but research by Datamonitor suggests that account ag...
View articleGlobal use of the Internet for recruiting purposes has expanded from 29 percent of Global 500 companies in 1998 to 88 percent in 2001, led by strong g...
View articleThe wrong people are in charge of too many content projects. Content is not a technology problem. Content is about people. And people who understand c...
View articleThe slowing U.S. economy will bring the worldwide sales of handheld devices to a screeching halt, according to IDC, but that doesn't mean the market i...
View articleHow is viral marketing like sex? Chris isn't about to tell you all you ever wanted to know but were afraid to ask. But he does say enough to get you t...
View articleFirst it was scanners, and now digital cameras are catching up. What started as an easy way to transport photos to friends, families and co-workers ha...
View articleThe growth of the wireless advertising industry depends on a number of factors. One of the most important is whether people will accept, or reject, ad...
View articleTechnology companies are going off like dot-bombs all over the place. So what is an agency or advertiser to do? The world is a dangerous place right n...
View articleThe beta version of MSN Search, in live testing now, offers some handy features, such as upgraded spell-checking and improved query refinement, integr...
View articleIf your e-newsletter isn't consistently engaging, relevant, and so useful that your readers want to print it out or pass it on to their colleagues, yo...
View articleIf you ever find yourself in a quandary with respect to the creative development of a particular campaign, try going back to your roots. Step back far...
View articleIt's tough enough to live with your parents even if you get along. Imagine, though, that they kicked you out of the house when you were just a toddler...
View articleOn average, only 0.4 percent of a company's revenue is dedicated to information security in the United States, but Gartner expects that figure will in...
View articleOnline sales decreased from $4.3 billion in April to $3.9 billion in May, according to the NRF/Forrester Online Retail Index. Read More...
View articlePlayers in the highly competitive Internet backbone market adapt to suit the needs of their ISP clients, according to a report by the CyberAtlas Resea...
View articleAlthough a number of decisions must be made when launching an affiliate program, the choice of an affiliate solution is one that must be given much we...
View articleFor the first time since 1985, there has been an overall decrease in the benchmark salary paid for top IT performers, according to an ongoing survey b...
View articleWhat is white-collar spam? It's that particularly insidious stuff that nice, professional people like us send out. Not at all like blue-collar spam --...
View articleSome very smart people know tech stuff that we will never fully understand. How do you blend technology geeks and creative types into a harmonious tea...
View articleWorldwide server growth came to a screeching halt in the first quarter of 2001, with server factory revenue declining 4 percent, according to IDC. Rea...
View articleFaced with increasing competition for subscribers and a need to diversify and increase revenue, ISPs have developed into a full-fledged sales channel ...
View articleSure, growing your business is good. More customers, more revenue -- everybody’s happy, right? But you know it’s rarely a smooth growth curve. Along w...
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