Internet Appliances: The Next Big Thing
Audience

Internet Appliances: The Next Big Thing

27y Michael Pastore

Internet Appliances: The Next Big Thing

The development and adoption of Internet appliances will explode during the next 12 months, according to the report "Internet Appliances and Universal...

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The Not-Too-Distant Future
Marketing

The Not-Too-Distant Future

27y Sean Carton

The Not-Too-Distant Future

Sean's gazing into his crystal ball this week. What's he see? All kinds of interesting connectivity.... Read More...

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Fasten Your Seatbelt E-Commerce Application Market Blasts Off
Audience

Fasten Your Seatbelt E-Commerce Application Market Blasts Off

27y Michael Pastore

Fasten Your Seatbelt E-Commerce Application Market...

Revenue in the worldwide Internet commerce application market, which soared 154 percent to $444 million in 1998, will jump another 280 percent to $1.7...

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Case Studies for Innovative Branding: Telecom Companies
Marketing

Case Studies for Innovative Branding: Telecom Companies

27y Bobbie Halfin

Case Studies for Innovative Branding: Telecom Comp...

Ground-breaking brands are using top content sites to connect with consumers on a deeper level. These advertisers want consumers to be more involved t...

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Internet Privacy a Complex Issue
Audience

Internet Privacy a Complex Issue

27y Michael Pastore

Internet Privacy a Complex Issue

A variety of approaches may be needed to make Internet users feel secure about the privacy of their personal information on the Net. Read More...

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Free To A Good Home: Impressions
Marketing

Free To A Good Home: Impressions

27y Steve Roth

Free To A Good Home: Impressions

Steve Roth can't understand why site publishers don't flat out give their impressions away. Crazy...? Like a fox. Read More...

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What's The Buzz?
Marketing

What's The Buzz?

27y John Day

What's The Buzz?

More shots were fired in the ongoing war between cost-per- click versus cost-per-thousand last week. The issue has been slumbering for a while, at lea...

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See Ya Later, Spam
Marketing

See Ya Later, Spam

27y Deborah Kania

See Ya Later, Spam

The Tip Of The Personalization Iceberg Deborah Kania Forget Spam. Deborah gives you the cornerstones of an effective direct email marketing effort. Re...

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Consumers Go Online for Healthcare
Audience

Consumers Go Online for Healthcare

27y Michael Pastore

Consumers Go Online for Healthcare

A report by Deloitte & Touche and VHA Inc. found that 17.5 million adults are using the Internet to search for health information. Read More...

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Serving Up Ads In Software
Marketing

Serving Up Ads In Software

27y Robert Regular

Serving Up Ads In Software

In the '40s and '50s when families gathered around the radio or television on Sunday nights, they relied on their favorite show to be sponsored by bra...

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What's the Buzz?
Marketing

What's the Buzz?

27y John Day

What's the Buzz?

Editor's note: What's happening on the always-active industry discussion lists? What's got people riled? What's the buzz? John Day tells all in the fi...

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The Ultimate Guide To Writing Buttons
Marketing

The Ultimate Guide To Writing Buttons

27y Nick Usborne

The Ultimate Guide To Writing Buttons

Does every button on your site need to be as compelling as a print ad headline? Should every button tease, excite, thrill and delight? Nick doesn't th...

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IP Networks Still Two Years Away
Audience

IP Networks Still Two Years Away

27y Michael Pastore

IP Networks Still Two Years Away

Full-service telecom networks based on Internet Protocol (IP) platforms will not be deployed for another two years, according to a report from Analysy...

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Round-Up At The Branding Ranch
Marketing

Round-Up At The Branding Ranch

27y Michael Fischler

Round-Up At The Branding Ranch

Creating buyer preference -- gaining mind share of the purchasing netizen through effective branding -- is essential for web business success. But the...

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Give Them The M.O.S.T.
Email

Give Them The M.O.S.T.

27y Nick Usborne

Give Them The M.O.S.T.

Nick proudly introduces the Iinternet's newest acronym: M.O.S.T. -- 'My Outstanding Service Team.' It's really how direct marketers can provide the hu...

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Truth And Dare: APS
Marketing

Truth And Dare: APS

27y Jason Sutton

Truth And Dare: APS

Maintaining a good relationship with your customers has never been more important than in the digital age. How's APS fare on customer service accordin...

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The Fast Eat the Slow
Marketing

The Fast Eat the Slow

27y Rob McEwen

The Fast Eat the Slow

What's the key to customer service these days? It's not a friendly smile and an earnest, 'Have a nice day! Read More...

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Concerns Don't Slow E-Commerce
Audience

Concerns Don't Slow E-Commerce

27y Michael Pastore

Concerns Don't Slow E-Commerce

Privacy concerns still lead the list of issues effecting e-commerce according to a nationwide study, but most online consumers have put their fears as...

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10 Things I Hate About the Web Media
Marketing

10 Things I Hate About the Web Media

27y Sean Carton

10 Things I Hate About the Web Media

Maybe Sean's spent too much time thinking, maybe he's got some legitimate beefs. In either case, find out the top 10 things that he really hates about...

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Top 10 Tips to Writing Email That Sells
Email

Top 10 Tips to Writing Email That Sells

27y Kathleen Burke

Top 10 Tips to Writing Email That Sells

How do you write email that cuts cleanly through the mumbo jumbo of mass marketing and enhances customer relations... while also boosting sales? Follo...

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E-Mail Server Market Growing
Audience

E-Mail Server Market Growing

27y Michael Pastore

E-Mail Server Market Growing

According to research done by Frost & Sullivan, e-mail had surpassed the telephone as the most frequently used tool for corporate communications by 19...

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Mobile Marketing: Any Time, Any Place, Any Device
Marketing

Mobile Marketing: Any Time, Any Place, Any Device

27y Ashu Mathura and Bas Verhart

Mobile Marketing: Any Time, Any Place, Any Device

It won't be long before rich media web content and wireless hand-held devices converge. Internet usage will become pervasive in new ways, and global e...

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E-Commerce Future Unclear for Portals
Audience

E-Commerce Future Unclear for Portals

27y Michael Pastore

E-Commerce Future Unclear for Portals

Fewer than 5 percent of e-commerce executives say they are "highly likely to renew" their current agreements with portals, according to research condu...

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The Tip Of The Personalization Iceberg
Marketing

The Tip Of The Personalization Iceberg

27y Deborah Kania

The Tip Of The Personalization Iceberg

Web personalization is pretty neat stuff. But the personalization feature on your web site is just the tip of the iceberg. What's beneath the surface ...

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Traffic Up for Investor Relations Pages
Marketing

Traffic Up for Investor Relations Pages

27y Michael Pastore

Traffic Up for Investor Relations Pages

As further proof that the Internet is changing the way people look at investing, Web traffic to investor relations (IR) sites offered by publicly trad...

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Making Wrong Assumptions
Marketing

Making Wrong Assumptions

27y Nick Usborne

Making Wrong Assumptions

Nick highlights some interesting assumptions web site publishers have, in that they create their own online language and often fall into the trap of t...

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Top 10 Affiliate Programs
Audience

Top 10 Affiliate Programs

27y Michael Pastore

Top 10 Affiliate Programs

The top 10 affiliate programs of April 1999, as ranked by internet.com's Refer-it. These rankings are calculated based on the absolute number of click...

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