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View articleRetailers promoting Earth Day in their e-mail messages this year increased to 16 percent, up from a measly 4 percent in 2007. That trend was noted by ...
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View articleSome marketers are wiser today about sending out birthday e-mail greetings that contribute to business goals. Here's how. Read More...
View articleRelatively few e-mail marketers use confirmed opt-in or share opt-out requests with other groups in their organization. Read More...
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