Sizmek has created a social media code-breaking scheme to allow fans to unlock deleted scenes and additional footage from the Hunger Games: Mockingjay...
View articleThe year 2015 will mark a major milestone in British advertising, with digital spend tipped to account for more than half of the £8bn market. The firs...
View articleAs the aviation industry continues its foray into digital consumer engagement, ANA Airlines has created an app called “Take Off Mode” intended to dist...
View articleGoogle admitted that since the ruling it had purged a significant number of links after receiving a deluge of requests from people wishing to have ‘in...
View articleHave you been told you've got a face for radio? Thanks to Durex's new app 'Durex Explore', this may no longer be a bad thing. Read More...
View articleIn a blog post, Facebook has introduced a new feature: relevance scores for ads, in another effort to refine ads that users see in their Facebook News...
View articleGood news! Sort of... Facebook has rolled out a new feature in the US - legacy contact - which gives users control over what happens to their accounts...
View articleTake note how giants like Amazon, Google, Facebook and YouTube tend to dominate local searches, in particular Facebook, YouTube and Google who come up...
View articleMajor brands are shifting significant marketing resources to proximity marketing, marking a signalled nod towards the explosion of beacon-led consumer...
View articleThe UK government has given the 'green-light' to public trials of AI-led vehicles, in a bid to become a world leader in driverless tech. Read More...
View articleFacebook has launched a new feature which highlights local sights, places of interest and restaurant recommendations based the location of its users, ...
View articleFacebook's revised privacy policy, which all users are automatically signed up to, allows the social networking site to track users' activity even aft...
View articleTwitter has flown its nest, offering its paid-for Tweets service outside its own platform through partnerships with the mobile app Flipboard and Yahoo...
View articleGoogle has published a new report which explores its efforts to keep the advertising ecosystem clean and safe for users, advertisers, and publishers. ...
View articleApp-based matchmaker – Tinder – continues to monetise its offerings with the launch of a paid-for version, allowing users to ‘undo’ the dreaded accide...
View articleIn a market dominated by the colossal G-word, Microsoft has managed to make impressive strides – reporting a 23% rise in search advertising – bumping ...
View article“Consumer demand across iOS and Android is rising, which draws significant attention from major brands who are putting cost pressure on the games and ...
View articleThis infographic from SaleCycle reveals that a staggering amount of people abandon their online travel booking - but why? How can marketers recapture ...
View articleTheEditorEye platform allows executives to curate key insights from global news and easily share them across their entire senior teams without jumping...
View articleMicrosoft has become the latest tech giant to join the headset-clad gang, unveiling what it's calling "the next generation of computing", even going s...
View articleFollowing a crackdown on third-party desktop apps, WhatsApp has launched its own computer-based messaging alternative. Read More...
View articleUnfortunately marketing is splattered with a vast array of industry-related buzzwords, and the worst offender has been named and shamed. Read More...
View articleCongratulations to Shazam, the UK tech firm that has been valued at $1bn, confirming its position as a global success story. Read More...
View articleThe Guardian, Daily Telegraph and Daily Mail have nabbed the top three spots in a new study to find the most popular UK newspaper websites on Twitter....
View articleFive years ago on New Year's Eve, Airbnb served little more than 2,000 people. On NYE 2014, the brand accommodated 550,000 guests - with 91,000 of the...
View articleInstagram is hoping to cement its platform into the ink of media contract schedules in 2015, as its advertising function takes off. Read More...
View articleRyanair has announced that it is testing a new in-flight and ad-funded digital service that will allow the airline to send films direct to users, tabl...
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