Last chance to feature in our mobile vendor reader survey
Marketing

Last chance to feature in our mobile vendor reader survey

9y Sam Lawson

Last chance to feature in our mobile vendor reader...

Time is running out to feature your company in our inaugural Mobile Vendor Reader Survey. Read More...

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Nine mobile trends to help you stand out in 2017 and beyond
Mobile

Nine mobile trends to help you stand out in 2017 and beyond

9y Gerald Murphy

Nine mobile trends to help you stand out in 2017 a...

The way we ask for information is changing. The way we optimise must change too. Read More...

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How agencies and advertisers can spot and combat mobile ad fraud
Mobile

How agencies and advertisers can spot and combat mobile ad fraud

9y Andy Favell

How agencies and advertisers can spot and combat m...

Ten steps to help advertisers, agencies, ad platforms and publishers get on top of mobile ad fraud, with tips from the experts and guidelines to follo...

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Mobile advertising accounts for nearly half of digital spend, but it comes at a price: ad fraud
Display Advertising

Mobile advertising accounts for nearly half of digital spend, but it comes ...

9y Andy Favell

Mobile advertising accounts for nearly half of dig...

US Advertisers are spending US $2.6 billion on mobile ads each month, $0.4 billion in the UK, they understandably want to know that their ads are seen...

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10 ways to market and monetize your digital book or whitepaper
Content

10 ways to market and monetize your digital book or whitepaper

9y Ann Smarty

10 ways to market and monetize your digital book o...

Are you planning to create a digital guide for your customers? Or a downloadable checklist or a whitepaper? Here are just a few actionable tips for ma...

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How martech companies are changing their approaches to lead generation and prospecting
Analytics

How martech companies are changing their approaches to lead generation and ...

9y Graham Charlton

How martech companies are changing their approache...

One of the major challenges in the martech industry is getting the attention of prospects in a world where they are bombarded by content and emails on...

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Facebook launches analytics for Messenger chatbots
Analytics

Facebook launches analytics for Messenger chatbots

9y Al Roberts

Facebook launches analytics for Messenger chatbots

Facebook is addressing one of the biggest missing pieces of its chatbot offering: analytics. Read More...

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How Google built the best digital talent (and you can too)
Disruptive MarTech

How Google built the best digital talent (and you can too)

9y Rebecca Sentance

How Google built the best digital talent (and you ...

Most of us probably think of Google as a business which has everything sorted when it comes to digital. Read More...

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Q&A: Quantcast's Amit Kotecha on why businesses should be unafraid of innovation
Disruptive MarTech

Q&A: Quantcast's Amit Kotecha on why businesses should be unafraid of i...

9y Guest Writer

Q&A: Quantcast's Amit Kotecha on why businesse...

Next Friday 18th November will bring together digitally-savvy brands from across the worlds of publishing, advertising, artificial intelligence and sp...

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​How young marketers have an impact on marketing strategies
Marketing

​How young marketers have an impact on marketing strategies

9y Tereza Litsa

​How young marketers have an impact on marketing s...

There is a changing approach in marketing strategy as millennials become part of small to medium sized businesses and we can already notice how they d...

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The future of mobile local search part three: tradesmen, home services, verification and guarantees
Mobile

The future of mobile local search part three: tradesmen, home services, ver...

9y Andy Favell

The future of mobile local search part three: trad...

The third part of our of mobile local search series examines searches for tradesmen (paid and unpaid results) and the various trials and betas Google ...

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Do ad blockers hold the clue to the future of advertising?
Ad Industry Metrics

Do ad blockers hold the clue to the future of advertising?

9y Tim Flagg

Do ad blockers hold the clue to the future of adve...

Has 2016 been the year of the ad blocker? The numbers of worldwide users has soared driven by mobile uptake. Ad blocking is high on the agenda for bot...

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Worldwide mobile internet use surpasses desktop for the first time ever
Ad Industry Metrics

Worldwide mobile internet use surpasses desktop for the first time ever

9y Christopher Ratcliff

Worldwide mobile internet use surpasses desktop fo...

It’s the moment we’ve been waiting for. All us mobile-first proponents have been sat patiently rubbing our hands and saying “you’ll see, just you wait...

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Three reasons you might not need Google AMP after all
Disruptive MarTech

Three reasons you might not need Google AMP after all

9y Ben Jacobson

Three reasons you might not need Google AMP after ...

Mobile devices currently account for more than half of all internet use on a global level, and yet, many websites are still not mobile-friendly. Even ...

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Publishers struggle with AMP page monetization
Display Advertising

Publishers struggle with AMP page monetization

9y Al Roberts

Publishers struggle with AMP page monetization

Google’s Accelerated Mobile Pages (AMP) initiative has gained significant traction in the past 12 months, and high-profile publishers such as Th...

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Q&A: EditorEye’s Nick Gregg on how to stay ahead of the curve as a marketer
Analytics

Q&A: EditorEye’s Nick Gregg on how to stay ahead of the curve as a mark...

9y Guest Writer

Q&A: EditorEye’s Nick Gregg on how to stay ahe...

ClickZ caught up with EditorEye CEO Nick Gregg to find out about the Catalyst marketing tool, and how competitor intelligence and news tracking can he...

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Four quick and easy tips to improve your lead generation strategy
Disruptive MarTech

Four quick and easy tips to improve your lead generation strategy

9y Guest Writer

Four quick and easy tips to improve your lead gene...

Having a good lead generation strategy is crucial. But often it can feel like you’re re-treading the same ground over and over to diminishing returns ...

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The ad industry lashes out at new FCC privacy rules
Data regulations

The ad industry lashes out at new FCC privacy rules

9y Al Roberts

The ad industry lashes out at new FCC privacy rule...

Last week, the Federal Communications Commission (FCC) announced sweeping new privacy rules that restrict how internet service providers (ISPs) can us...

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Mobile is the key link between Hong Kong marketers and Chinese consumers
Ecommerce

Mobile is the key link between Hong Kong marketers and Chinese consumers

9y Guest Writer

Mobile is the key link between Hong Kong marketers...

Our research shows that 80% of Mainland Chinese tourists to Hong Kong have already made their purchasing decisions before travel to the city – largely...

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Decoding Blockchain’s potential for brands
Blockchain

Decoding Blockchain’s potential for brands

9y Guest Writer

Decoding Blockchain’s potential for brands

Blockchain will transform your brand, no matter your industry. Technology and finance visionaries have evangelized the technology’s potential for year...

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Where is Google heading with mobile local search?
Mobile

Where is Google heading with mobile local search?

9y Andy Favell

Where is Google heading with mobile local search?

For better or worse, Google My Business (GMB) and Knowledge Graph (KG) are transforming mobile local search. It pays to watch the areas of innovation,...

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Is Google killing mobile organic search?
Mobile

Is Google killing mobile organic search?

9y Andy Favell

Is Google killing mobile organic search?

Click-through rates for a business website fall with its position in organic search results. But what is the effect when organic results are pushed fu...

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Five mobile must-haves to impact the customer journey this holiday season
Media

Five mobile must-haves to impact the customer journey this holiday season

9y Michael Della Penna

Five mobile must-haves to impact the customer jour...

According to Deloitte’s annual retail holiday sales forecast, retailers should expect to see an uptick in both in-store and online sales this coming h...

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Spotify trades users commercials for branded moment video ads
Display Advertising

Spotify trades users commercials for branded moment video ads

9y Al Roberts

Spotify trades users commercials for branded momen...

Spotify, the popular digital music service, is getting into the video ad game with a new ad offering called “branded moments.” Currently, ...

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The emergence of the voice UI and intelligent assistants
Disruptive MarTech

The emergence of the voice UI and intelligent assistants

9y Michael Della Penna

The emergence of the voice UI and intelligent assi...

Earlier this year, a report from Consumer Intelligence Research partners (CIRP) pegged the sales of Amazon’s Echo at more than three million units. Ec...

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How to create content for every platform
Content

How to create content for every platform

9y Guest Writer

How to create content for every platform

Content is all about communication, but different people like to be communicated with differently. They respond to, and engage with, a range of conten...

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Can machines think, and what machine learning can teach us
Disruptive MarTech

Can machines think, and what machine learning can teach us

9y Janet Bastiman

Can machines think, and what machine learning can ...

One of people’s biggest fears about artificial intelligence is that machines will rise up and humanity will be obsolete, that we will give ‘them’ too ...

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