What's Hot, What's Not: Mobile Advertising Trends in 2013
Asia

What's Hot, What's Not: Mobile Advertising Trends in 2013

13y Vikas Gulati

What's Hot, What's Not: Mobile Advertising Trends ...

Android, Freemium, and fragmentation are among the list of top trends that will drive mobile advertising this year. Read More...

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Marketers Search for Mobile Clarity at CES
Media

Marketers Search for Mobile Clarity at CES

13y Matt Kapko

Marketers Search for Mobile Clarity at CES

To integrate or not to integrate - that is the question that marketers, brands and agencies are still debating at CES 2013, held in Las Vegas. Read Mo...

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2013 Top 10 Predictions for China's Mobile Market
Asia

2013 Top 10 Predictions for China's Mobile Market

13y Alvin Wang Graylin

2013 Top 10 Predictions for China's Mobile Market

The mobile market in China is changing faster than ever, and in 2013 it will only accelerate. Read More...

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2013 Mobile Trends in India [Video]
Asia

2013 Mobile Trends in India [Video]

13y Sandeep Amar

2013 Mobile Trends in India [Video]

Marketers in India are no longer asking why they should advertise on mobile but how to and how much to advertise on the platform. Read More...

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Indonesia: SoLoMo Opportunities and 2013 Mobile Trends [Video]
Asia

Indonesia: SoLoMo Opportunities and 2013 Mobile Trends [Video]

13y Adaline Lau

Indonesia: SoLoMo Opportunities and 2013 Mobile Tr...

Nokia's digital exec shares the challenges and opportunities for brands to roll out SoLoMo campaigns in Indonesia. Read More...

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You're Not Alone: Hyper-Local People-Finding
Media

You're Not Alone: Hyper-Local People-Finding

13y Andrew Solmssen

You're Not Alone: Hyper-Local People-Finding

The geo-social landscape may provide marketers with a roadmap for understanding how and when they can harness mobile to create relationships with cust...

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Facebook's 'Were Here' Feature Exposes Mobile Buzz
Ecommerce

Facebook's 'Were Here' Feature Exposes Mobile Buzz

13y Christopher Heine

Facebook's 'Were Here' Feature Exposes Mobile Buzz

Large retailers need to call their Facebook reps. Read More...

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QR Code Scans Skyrocket in Q2 2012
Media

QR Code Scans Skyrocket in Q2 2012

13y Daniel Mickens

QR Code Scans Skyrocket in Q2 2012

Data from ScanLife shows a record breaking number of 5.3 million scans occurred in June. Read More...

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SoLoMo in Asia and 2013 Mobile Predictions [Video]
Asia

SoLoMo in Asia and 2013 Mobile Predictions [Video]

13y Adaline Lau

SoLoMo in Asia and 2013 Mobile Predictions [Video]

Amobee and Gravitas execs talk SoLoMo and how mobile could drive better consumer engagement for retailers in this video. Read More...

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Top Columns in May, June: Mobile Marketing Starts Trending
Asia

Top Columns in May, June: Mobile Marketing Starts Trending

13y Adaline Lau

Top Columns in May, June: Mobile Marketing Starts ...

Mobile marketing, social in Japan, and Apple's new Passbook were the most read topics on ClickZ.asia in May and June. Read More...

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ClickZ Catches Up With IAB's Anna Bager: 'Users Are Consuming Video Like Crazy'
Media

ClickZ Catches Up With IAB's Anna Bager: 'Users Are Consuming Video Like Cr...

13y Mary Lisbeth D'Amico

ClickZ Catches Up With IAB's Anna Bager: 'Users Ar...

ClickZ spoke with Anna Bager, IAB's VP and GM, Mobile Marketing Center of Excellence, about the year in mobile and what we can expect for 2013. Read M...

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Is 2013 the Year of Mobile Video?
Media

Is 2013 the Year of Mobile Video?

13y Anna Bager

Is 2013 the Year of Mobile Video?

The three mistaken ideas about mobile video and what they mean for the future of the mobile industry. Read More...

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PuzzleSocial Promotes Brands With 'Game-Show' Level Prizes
Media

PuzzleSocial Promotes Brands With 'Game-Show' Level Prizes

13y Michael Shashoua

PuzzleSocial Promotes Brands With 'Game-Show' Leve...

PuzzleSocial, a one-year-old social gaming company that offers its application through Facebook, has launched a new element to its crossword puzzle ga...

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MSP Airport Seeks to Lighten Travel With Digital Apps
Media

MSP Airport Seeks to Lighten Travel With Digital Apps

13y Mary Lisbeth D'Amico

MSP Airport Seeks to Lighten Travel With Digital A...

The airport at holiday time can be a less than joyful experience, between long lines, travel delays and security pat downs. The Minneapolis St. Paul A...

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Mobile + E-Commerce = Love Story
Asia

Mobile + E-Commerce = Love Story

13y Ohad Hecht

Mobile + E-Commerce = Love Story

Knowing that we can expect further rather rapid increase in mobile traffic and purchases, here are a couple of tips. Read More...

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TRUSTe Powers Privacy for Millennial Mobile Ads
Media

TRUSTe Powers Privacy for Millennial Mobile Ads

13y Susan Kuchinskas

TRUSTe Powers Privacy for Millennial Mobile Ads

Data privacy management solutions provider TRUSTe has unveiled the first customer for its TRUSTed Mobile Ads. Mobile ad and analytics platform Millenn...

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Japan Scores High Marks in 2012 Digi Wrap-Up
Asia

Japan Scores High Marks in 2012 Digi Wrap-Up

13y Andy Radovic

Japan Scores High Marks in 2012 Digi Wrap-Up

Digital in all its forms is taking over Japan to become the central channel for creating meaningful relationships with consumers. Read More...

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WWE Supplements App with WWE Active
Media

WWE Supplements App with WWE Active

13y Lisa Lacy

WWE Supplements App with WWE Active

With WWE Active, the app includes live match continuation, backstage content, polls, trivia and information on WWE Superstars and Divas. Read More...

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Mobile Ad for Black Ops Puts Gamers in the Picture
Media

Mobile Ad for Black Ops Puts Gamers in the Picture

13y Susan Kuchinskas

Mobile Ad for Black Ops Puts Gamers in the Picture

Activision, MEC Global and Millennial Media have launched a new mobile advertising campaign for Call of Duty: Black Ops 2 that lets fans use their cel...

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Relevant Content Is Key to Getting Digital News Readers Interested in Mobile Ads
Media

Relevant Content Is Key to Getting Digital News Readers Interested in Mobil...

13y James Dohnert

Relevant Content Is Key to Getting Digital News Re...

Consumers who get their news on mobile devices look for ads that are relevant to the news, according to a new study from mobile ad network Mojiva. Rea...

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Adelphic Mobile Raises $10M to Take Anonymity Out of Mobile Ad Inventory
Marketing

Adelphic Mobile Raises $10M to Take Anonymity Out of Mobile Ad Inventory

13y Matt Kapko

Adelphic Mobile Raises $10M to Take Anonymity Out ...

Adelphic Mobile, an ad tech company founded in late 2010, has raised $10 million in a new round of funding from Google Ventures and Matrix Partners. T...

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Mobile Internet Monetization Opportunities and Challenges
Asia

Mobile Internet Monetization Opportunities and Challenges

13y Sandeep Amar

Mobile Internet Monetization Opportunities and Cha...

Mobile is big and in India alone, there are over 600 million connections. Read More...

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AIDS Charity (RED) Launches Mobile Giving Campaign
Media

AIDS Charity (RED) Launches Mobile Giving Campaign

13y Mary Lisbeth D'Amico

AIDS Charity (RED) Launches Mobile Giving Campaign

(RED) launched its first multi-channel mobile giving campaign timed around World AIDS Day and the holiday shopping season. Read More...

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VIDEO: ClickZ Talks Mobile Metrics With comScore
Media

VIDEO: ClickZ Talks Mobile Metrics With comScore

13y Melanie White

VIDEO: ClickZ Talks Mobile Metrics With comScore

ClickZ's Melanie White catches up with Diran Hafiz, sales director, mobile, at comScore. Read More...

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Google Study Reveals Web Influencing Smartphone Sales
Audience

Google Study Reveals Web Influencing Smartphone Sales

13y James Dohnert

Google Study Reveals Web Influencing Smartphone Sa...

Google's "Smartphone Launch Predictor" study found that 52 percent of purchase-related searches occur before a smartphone is launched. Read More...

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Highlights at SES Singapore 2012: Day 1
Analytics

Highlights at SES Singapore 2012: Day 1

13y Adaline Lau

Highlights at SES Singapore 2012: Day 1

The Singapore conference kicked off with case studies and keynote sessions on mobile, social analytics, and programmatic buying. Read More...

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New Mobile Ad Network Targets Multi-Cultural Audience
Media

New Mobile Ad Network Targets Multi-Cultural Audience

13y Susan Kuchinskas

New Mobile Ad Network Targets Multi-Cultural Audie...

Briabe Mobile has launched America-Next, a mobile ad network focused on African Americans, Hispanics and Asian Americans. With an emphasis on Millenni...

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