Former Apple Exec Helps Foursquare With Ads
Local

Former Apple Exec Helps Foursquare With Ads

14y Christopher Heine

Former Apple Exec Helps Foursquare With Ads

Sales vet Steven Rosenblatt is working closely with geo-social app. Read More...

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The AMPT Effect
Media

The AMPT Effect

14y Melinda Krueger

The AMPT Effect

How Apple, mobile, Pinterest, and Facebook's Timeline are influencing marketing creative - mobile or otherwise. Read More...

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Digital Wallets Beyond the Money
Media

Digital Wallets Beyond the Money

14y Daniel Israel

Digital Wallets Beyond the Money

How the clash of old businesses and new technologies could derail mobile payments. Read More...

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Coca-Cola: Spotify Partnership Is 'Limitless'
Media

Coca-Cola: Spotify Partnership Is 'Limitless'

14y Christopher Heine

Coca-Cola: Spotify Partnership Is 'Limitless'

McDonald's, AT&T, Intel, and Reebok also sign deals with the digital music service. Read More...

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Pandora Local Ads Not Just for Car Dealers
Media

Pandora Local Ads Not Just for Car Dealers

14y Kate Kaye

Pandora Local Ads Not Just for Car Dealers

Rehab center St. Jude Retreats and Orange Beach Tourism are targeting locally on music service. Read More...

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Think Globally, Act Mobile-ly
Media

Think Globally, Act Mobile-ly

14y Joe Laszlo

Think Globally, Act Mobile-ly

Identifying the next great trend in mobile may be impossible…but that's what makes it so exciting. Read More...

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Nielsen: Most Black Americans 'OK' With Mobile Ads
Data insights

Nielsen: Most Black Americans 'OK' With Mobile Ads

14y Christopher Heine

Nielsen: Most Black Americans 'OK' With Mobile Ads

Survey also shows preferences for multimedia ads. Read More...

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Mobile Hispanics Shop Socially
Data insights

Mobile Hispanics Shop Socially

14y Susan Kuchinskas

Mobile Hispanics Shop Socially

Nearly 70 percent of Hispanic smartphone users shop with companions. Read More...

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Nokia Rolls Out $99 Phones With Microsoft Software in U.S.
Media

Nokia Rolls Out $99 Phones With Microsoft Software in U.S.

14y Anna Maria Virzi

Nokia Rolls Out $99 Phones With Microsoft Software...

Microsoft ties big mobile hopes to new device. Read More...

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Will Social Discovery Apps Lead to Meaningful Relationships?
Media

Will Social Discovery Apps Lead to Meaningful Relationships?

14y Paul Schoknecht

Will Social Discovery Apps Lead to Meaningful Rela...

How does this new breed of social media discovery apps factor into our online relationships? Read More...

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Samsung Mobile Exchange Key to Multi-Screen Ad Strategy
Display Advertising

Samsung Mobile Exchange Key to Multi-Screen Ad Strategy

14y Susan Kuchinskas

Samsung Mobile Exchange Key to Multi-Screen Ad Str...

Samsung AdHub signals desire among device manufacturers to snag digital content revenue. Read More...

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TRUSTe Mobile Ad Tool Aims to Plug Privacy Holes
Data insights

TRUSTe Mobile Ad Tool Aims to Plug Privacy Holes

14y Susan Kuchinskas

TRUSTe Mobile Ad Tool Aims to Plug Privacy Holes

System lets them consumers set mobile tracking preferences. Read More...

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Is Your Retail Space Ready to Go Digital?
Media

Is Your Retail Space Ready to Go Digital?

14y Andrew Solmssen

Is Your Retail Space Ready to Go Digital?

The app economy moves in-store. Read More

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Highlight CEO Talks Hype, Monetization and Privacy
Media

Highlight CEO Talks Hype, Monetization and Privacy

14y Christopher Heine

Highlight CEO Talks Hype, Monetization and Privacy

SXSW buzz-child sounds patient about creating revenue. Read More...

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How 'Mad Men' Measures Up on GetGlue
Media

How 'Mad Men' Measures Up on GetGlue

14y Christopher Heine

How 'Mad Men' Measures Up on GetGlue

An AMC sister show beat ad world fave by 3X for check-ins. Read More...

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Jenn-Air Kitchen App Ties Print to Mobile
Media

Jenn-Air Kitchen App Ties Print to Mobile

14y Susan Kuchinskas

Jenn-Air Kitchen App Ties Print to Mobile

Digitas app virtually swaps old kitchen appliances with new for Jenn-Air. Read More...

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Zyrtec Reaches Female Hispanics with Mobile, Video
Marketing

Zyrtec Reaches Female Hispanics with Mobile, Video

14y Kate Kaye

Zyrtec Reaches Female Hispanics with Mobile, Video

Niche campaign features bandwidth-detecting mobile ads. Read More...

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Smartphones and Tablets Changing Paid Search
Data insights

Smartphones and Tablets Changing Paid Search

14y Susan Kuchinskas

Smartphones and Tablets Changing Paid Search

Marin Software expects that by December 2012, mobile devices will generate a quarter of all paid-search clicks. Read More...

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Think Tank Aims Mobile Healthcare Ads at Supreme Court
Marketing

Think Tank Aims Mobile Healthcare Ads at Supreme Court

14y Kate Kaye

Think Tank Aims Mobile Healthcare Ads at Supreme C...

Conservative group aims to reach reporters and activists interested in Affordable Care Act case. Read More...

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RadioShack Mobile Ads Target Users of Old Phones
Media

RadioShack Mobile Ads Target Users of Old Phones

14y Douglas Quenqua

RadioShack Mobile Ads Target Users of Old Phones

Using device model and OS information, ads alert users to a nearby RadioShack. Read More...

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U.S. Lawmakers Demand iPhone App Data From Twitter and Facebook
Data insights

U.S. Lawmakers Demand iPhone App Data From Twitter and Facebook

14y Alastair Stevenson

U.S. Lawmakers Demand iPhone App Data From Twitter...

Senators investigating how 33 popular iPhone applications collect consumer data. Read More...

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Email on Mobile
Media

Email on Mobile

14y Melinda Krueger

Email on Mobile

Five steps to optimize your email message for mobile. Read More

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Langham Place Goes Social With New Mobile and Pinterest Platforms
Asia

Langham Place Goes Social With New Mobile and Pinterest Platforms

14y Adaline Lau

Langham Place Goes Social With New Mobile and Pint...

Hong Kong's Langham Place is reportedly the first brand to create short films produced on the iPhone 4S. Read More...

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Mobile Ads Blamed for Free App Battery Drain
Media

Mobile Ads Blamed for Free App Battery Drain

14y Dan Worth

Mobile Ads Blamed for Free App Battery Drain

Free applications consume more power with ads. Read More...

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Mobile and Tablet Advertisers Score During March Madness
Audience

Mobile and Tablet Advertisers Score During March Madness

14y Christopher Heine

Mobile and Tablet Advertisers Score During March M...

Early comScore data show consumers are watching games via iPhone, Android, iPad, and other devices. Read More...

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Sony and Firstborn Marry Gadgets to Movies, Games
Media

Sony and Firstborn Marry Gadgets to Movies, Games

14y Joan Voight

Sony and Firstborn Marry Gadgets to Movies, Games

Inside Sony's "make.believe" campaign with its agency Firstborn. Read More...

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Driving Mobile to Scale
Media

Driving Mobile to Scale

14y Anna Bager

Driving Mobile to Scale

Mobile Rising Stars contest aims to give mobile advertising a seat at the "big boys'" table soon. Read More...

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