Imagine combining GPS with behavioral targeting to create the ultimate audience-based advertising opportunity. Last of a series on the potential futur...
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View articleImagine applying search data to behavioral marketing. Part 2 of a series on the potential future applications of behavioral targeting. Read More...
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View articleKerry beats Bush (in Election Day online stats). Read More...
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View articleHandheld shipments were lower overall in Q3, but demand for converged devices is healthy, and growing. Read More...
View articleThe overall at-home global active Internet universe for 12 selected countries nudged up incrementally by 1.34 percent from August 2004 to September 20...
View articleImagine merging behavioral targeting with user preferences collected by DVR devices. Part 1 of a series on the potential future applications of behavi...
View articleTwice as many voters seek information online as they did during the 200 campaign. Post-click activity on campaign ads tops 70 percent. Read More...
View articleIn-game advertising and advergaming set to soar. Read More
View articleSelf-justifying analytics. Read More...
View article33 million Americans have rated something online. Read More...
View articleDespite increasing spam volume, e-mail use continues to grow -- with positive benefits for marketers. Read More...
View articleHold the onions, and other benefits of behavioral targeting. Read More...
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