Yahoo CEO, Marissa Mayer, reaffirms the company's focus on mobile with an acquisition announcement and the launch of a new app. She also reveals the i...
View articleThe most influential voices in the industry agree: 2013 was a big year for content marketing. See what they have to offer by way of resolutions for a ...
View articleConsider these 5 ways before you market your products online. Read More...
View articleYahoo has confirmed that their ads on European websites were subject to a malware injection attack from Dec 31 to Jan 3. Read More...
View articleCES in Las Vegas will see the unveiling of many new devices, including wearables. In the new age of such technology, what is the future of advertising...
View articleAaron Kahlow shares his cliff notes, down and dirty version of a content marketing blueprint, with everything important for content marketing in 2014....
View articleColumnist Jeanniey Mullen shares her experience with competitive analysis tool Rival IQ, which automates social, SEO and marketing positioning analysi...
View articleCoca-Cola is under fire on social media over their editing of an ad campaign that removed a gay union scene from their Irish version: is it localizati...
View articleFacebook and Twitter are each going after specific demographics this year to complete their respective audiences and increase ad reach. Read More...
View articleYour digital marketing Punch List for 2014 contains all the things you know your company should be doing, but didn't get around to in 2013. Read More...
View articleWhen executed well, a great B2B website can do the job of 100 salespeople, scaling your message to the masses and helping drive loads of revenue. Read...
View articleAPAC brands will think less ad hoc campaign based content and own more branded channels. Read More...
View articleDesmond Teo, senior digital ad manager shares the challenges and experience in becoming an omni-channel marketing organization. Read More...
View articleThe Mobile Marketing Association's (MMA) Greg Stuart and Mondelez International's Bonin Bough talk to ClickZ about the new positioning announced at Ca...
View articleAs the year draws to a close, we’re all thinking about family, friends, and winding down for the holidays. And as usual, we here at ClickZ wish you al...
View articleYouTube dominated the video marketing headlines again this year, but Vine and Facebook made waves as well. These were the 20 biggest stories in 2013. ...
View articleTwo new ad types from Jerry Seinfeld for Acura with Sony/Crackle and Facebook demonstrate that bleeding-edge digital ad leaders are heading back to th...
View articleMarketers that haven’t factored mobile into their marketing mix or digital ecosystem need to start doing this in 2014. Here's why. Read More...
View articleRudratej Singh, South Asia Unilever exec shares how the CPG uses mobile to engage the "have nots" and "have lots" to build brand awareness and loyalty...
View articleFacebook plans to add instant-play video advertisements to user newsfeeds, though they say users won't hear sound unless they choose to. Read More...
View articleBarbara Sanders did something unique with SNOW; she put her focus on staying true to her roots and focusing on one main thing: the quality of the cont...
View articleFoursquare just closed a $35 million Series D round to fund the expansion of their ad network. Read More...
View articleAmericans watched 47.1 billion online content videos in November 2013, up from 40 billion in November 2012. Meanwhile, video ad views grew to 26.8 bil...
View articleVerified Twitter accounts will be among the first to access vanity URLs on Vine, with everyday accounts getting access by December 23. Read More...
View article3 trends and issues that will impact the online video market in the next 12 months. Read More...
View articlePublishers and social sites in 2013 delivered integrated formats, sponsorships, mobile units, and native ads enough to see us well into the New Year. ...
View articleRemarketing predictions to watch out for in the new year. Read More...
View article