UPDATE The company says online ad revenue reached $623 million for the three-month period ended December 31. Read More...
View articleGoogle "unveiled" demographic targeting today in its AdSense program Read More...
View articleIn the months since News Corp Read More...
View articleCarriers, lack of marketing interest seen as stumbling blocks. Read More...
View articleThe firm plans to keep its free for publishers, but could introduce paid advertiser services in the future. Read More...
View articleIt's interesting enough when major brands decide to try out advertising on a virtual world platform to reach a younger audience, but when this combo c...
View articleSo Publicis and Google have a relationship Read More...
View articleA San Francisco startup today has jumped into the online real estate advertising and marketing fray , joining Realtor.com, Zillow, Trulia, Yahoo Real ...
View articleFollowing deals with Idearc Media's SuperPages.com and IAC/InterActiveCorp's Citysearch , TurnHere (so far they're still indie!) signed with AT&T subs...
View articleFollowing the decision to turn select advertising inventory over to Winstar Interactive Media's Interep unit , mobile advertising solutions firm Amobe...
View articleElectronic Arts has announced that it is to release a new instalment of its popular PC game series 'Battlefield' entirely free of charge Read More...
View articleRecent days have brought a flurry of activity around digital agencies in Asia, where multi-national holding companies are duking it out for market dom...
View articleFreeWheel provides 'monetization rights management' technology to simplify video ad sales, serving and sales rights. Read More...
View articleThe local online video and TV ad firm acquired GlobeShooter to enhance archived local ad content with custom photos and video. Read More...
View articleSEMDirector, now Covario, broadened its business scope to include tracking of cross-media buys other services. Read More...
View articleOmnicom digital chief goes to Vibrant Media; Loren McDonald leaves Lyris for SilverPop; Microsoft names head of marketing for mobile products. Read Mo...
View articleThe WSJ is reporting that Disney, in local partnership with Softbank Mobile, is launching a mobile phone service in Japan aimed not at kids, but at wo...
View articleReports that Yahoo will shortly lay off several hundred staffers should come as no surprise to those of us who have tracked the company over the past ...
View articleUnilever brand I Can't Believe It's Not Butter! has launched a trivia game show entitled Now You Know Better $1,000,000 Game Show to promote the benef...
View articleComScore released figures today suggesting that almost 60 percent of traffic to BBC sites now comes from outside of the U.K Read More...
View articleStill in beta, NBC Direct allows downloads of primetime shows, complete with ads. Read More...
View articleGetMobile platform grants advertisers and publishers easy access to mobile Web audience. Read More...
View articleEuro RSCG New York subscribes to TiVo measurement service; Clickable names Preston Green to customer experience role. Read More...
View articleBudweiser commercials are often picked as favorites from the crop of Super Bowl ads, but this year Anheuser-Busch is inviting its consumers to vote on...
View articleLow.com, a Los Angeles-based company that includes a lead generation service, is running this ad. Read More...
View articleAnnounced yesterday they would partner with Yahoo to deliver display advertising on their Web'n'walk mobile Internet service Read More...
View articleMost MacWorld coverage of the Apple TV refresh has focused on iTunes movie rentals Read More...
View article