Gannett Talks Ad Network, CareerBuilder, Social Sites Roll Out
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Gannett Talks Ad Network, CareerBuilder, Social Sites Roll Out

19y Kate Kaye

Gannett Talks Ad Network, CareerBuilder, Social Si...

Gannett did its Q4 '06 earnings call this morning Read More...

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AKQA to Remain Private, for Now
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AKQA to Remain Private, for Now

19y Zachary Rodgers

AKQA to Remain Private, for Now

So much for rumors of AKQA's imminent acquisition by a larger digital marketing firm Read More...

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Bud.tv Shows, Coming Soon to YouTube
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Bud.tv Shows, Coming Soon to YouTube

19y Zachary Rodgers

Bud.tv Shows, Coming Soon to YouTube

So on Monday we'll finally have Bud.tv, a project that has already gone down as a milestone for branded entertainment Read More...

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Viacom to YouTube: Take It All Off
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Viacom to YouTube: Take It All Off

19y Zachary Rodgers

Viacom to YouTube: Take It All Off

Viacom has decided Google's violation of its copyright trumps the promotional benefits of reaching YouTube's audience. YouTube says it will comply. Re...

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To Build Inventory and Ad Revenue, Newspaper Sites Let Users Socialize
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To Build Inventory and Ad Revenue, Newspaper Sites Let Users Socialize

19y Kate Kaye

To Build Inventory and Ad Revenue, Newspaper Sites...

Paper publishers are integrating social media tools on their sites to foster community in new ways, and build new ad revenue streams in the process. R...

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Execs & Accounts for February 2, 2007
Media

Execs & Accounts for February 2, 2007

19y Matthew G. Nelson

Execs & Accounts for February 2, 2007

Bryan Lee departs Microsoft; WeatherBug promotes Lombardi to head national sales. Read More...

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Online Publisher Realtime Offers Tech Blog Sponsorships
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Online Publisher Realtime Offers Tech Blog Sponsorships

19y Matthew G. Nelson

Online Publisher Realtime Offers Tech Blog Sponsor...

Firm expands beyond its roots as an e-book publisher; signs sponsors for blogs on security, Windows Vista and other topics. Read More...

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Tracking the Super Buzz
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Tracking the Super Buzz

19y Matthew G. Nelson

Tracking the Super Buzz

The Super Bowl battle is about to begin in earnest, but this time I’m not talking about the Bears and the Colts, or even the Tastes Great/Less Filling...

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What Color is Your Microsoft Office?
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What Color is Your Microsoft Office?

19y Enid Burns

What Color is Your Microsoft Office?

You may have heard about a new bit of Microsoft Software: Vista Read More...

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Pre-Game Fantasy Super Bowl
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Pre-Game Fantasy Super Bowl

19y Enid Burns

Pre-Game Fantasy Super Bowl

Didn't you hear? The Indianapolis Colts beat the bears 38 to 27 Read More...

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Google Posts Q4 Profit, Plans to Expand Advertising Options
Media

Google Posts Q4 Profit, Plans to Expand Advertising Options

19y Matthew G. Nelson

Google Posts Q4 Profit, Plans to Expand Advertisin...

The search giant continues plans to test advertising in video, audio, print and elsewhere. Read More...

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A Level Playing Field Online for Super Bowl Ads
Media

A Level Playing Field Online for Super Bowl Ads

19y Matthew G. Nelson

A Level Playing Field Online for Super Bowl Ads

A group of self-proclaimed "Web 2.0" companies has formed to create spots that ride the wave of Super Bowl advertising -- without actually advertising...

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Blog Ad Foils PayPerPost and Blogads Unveil New Ad Offerings
Media

Blog Ad Foils PayPerPost and Blogads Unveil New Ad Offerings

19y Kate Kaye

Blog Ad Foils PayPerPost and Blogads Unveil New Ad...

The pay-to-blog network is launching new video ad products, targeting, and a disclosure-related format, while Blogads has introduced a new dynamic uni...

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Bango Makes a Play for Mobile Advertising
Media

Bango Makes a Play for Mobile Advertising

19y Enid Burns

Bango Makes a Play for Mobile Advertising

Bango will provide tracking and analytics to aid brands and content providers. Read More...

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City-Wide Bomb Scare Spurred by Outdoor Placements
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City-Wide Bomb Scare Spurred by Outdoor Placements

19y Enid Burns

City-Wide Bomb Scare Spurred by Outdoor Placements

CNN is reporting the city of Boston reacted to outdoor installments placed by Cartoon Network to promote its Adult Swim series "Aqua Teen Hunger Force...

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Do Blogs Mix with Mass?
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Do Blogs Mix with Mass?

19y Rebecca Lieb

Do Blogs Mix with Mass?

Last week it was Time Warner staffers Read More

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Steve Forbes: Online Ads Are Fun!
Media

Steve Forbes: Online Ads Are Fun!

19y Rebecca Lieb

Steve Forbes: Online Ads Are Fun!

At the AlwaysOn conference, publisher and former presidential hopeful Steve Forbes is talking about online advertising. "It took several years for mar...

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In-Game Adjacency Issues
Media

In-Game Adjacency Issues

19y Enid Burns

In-Game Adjacency Issues

One component of in-game advertising is to provide a realistic feel to games Read More...

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Execs & Accounts for January 31, 2007
Media

Execs & Accounts for January 31, 2007

19y rumo

Execs & Accounts for January 31, 2007

Agency Extends Overseas; Hires at Responsys, Vibrant Media and Gannett; Tribune Pairs with VMix Read More...

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Yahoo to Expand Brand Universe Content
Media

Yahoo to Expand Brand Universe Content

19y Matthew G. Nelson

Yahoo to Expand Brand Universe Content

Company announces first six content topics, plans to reach 100 by years end Read More...

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Firms Push Ad-Supported Mobile at AlwaysOn
Media

Firms Push Ad-Supported Mobile at AlwaysOn

19y Enid Burns

Firms Push Ad-Supported Mobile at AlwaysOn

Two new mobile companies skirt the mobile Web and bring ads to cellular users. Read More...

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Technorati and Ogilvy Partner to Harness CGM for Brands
Media

Technorati and Ogilvy Partner to Harness CGM for Brands

19y Kate Kaye

Technorati and Ogilvy Partner to Harness CGM for B...

Technorati will work with the agency to promote its Conversational Marketing tool to advertisers. Read More...

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Top 10 Search Providers, December 2006
Media

Top 10 Search Providers, December 2006

19y Enid Burns

Top 10 Search Providers, December 2006

Google tops search share rankings with a 50 percent share of search in December. Read More...

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Priceline Responds, NY Conflates Adware and Spyware
Media

Priceline Responds, NY Conflates Adware and Spyware

19y Kate Kaye

Priceline Responds, NY Conflates Adware and Spywar...

I got a call from Priceline after filing a piece on New York's adware settlement with Priceline, Travelocity and Cingular and the potential impact on ...

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Despite Tiny Fines, NY Settlement Could Push Big Brands from Adware
Media

Despite Tiny Fines, NY Settlement Could Push Big Brands from Adware

19y Kate Kaye

Despite Tiny Fines, NY Settlement Could Push Big B...

Priceline, Travelocity and Cingular have settled with New York for alleged adware use, which could inspire big brand advertisers to make sure they're ...

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Nickelodeon Gets Kids Together in Nicktropolis Virtual World
Media

Nickelodeon Gets Kids Together in Nicktropolis Virtual World

19y Matthew G. Nelson

Nickelodeon Gets Kids Together in Nicktropolis Vir...

The kids network has launched a new site with plans for sponsorships and other ads. Read More...

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Cupid Shooting Targeted Popcorn?
Media

Cupid Shooting Targeted Popcorn?

19y Matthew G. Nelson

Cupid Shooting Targeted Popcorn?

I had an interesting talk recently with Allan Levy, CEO of SilverCarrot, about a new customer campaign his company is running for Dale and Thomas Gour...

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