Fitness chain teams up with Universal Music Group to distribute 4.5 million downloads. Read More...
View articleOnly a few days after WebTrends spurred excitement over its new Facebook tracking capabilities, competitors Omniture and Coremetrics have unveiled the...
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View articleNinety percent plan to integrate Facebook and Twitter into their 2010 e-mail campaigns. Read More...
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View articleU.K.-based network offloaded after just two years. Read More
View articleNew numbers appear to hurt NBC, boost Yahoo among online sports publishers. Read More...
View articleFacebook and Twitter boost ice cream and confectionery start-ups, as well as pizza joint. Read More...
View articleLifeStreet media employs about 60 people, and SocialCash about 15. Read More...
View articleA new analytics offering from Webtrends aims to improve Facebook measurement, which could benefit both firms. Read More...
View article$5.99 pizza deals and other online posts represent "blatant ambush marketing," expert says. Read More...
View articleDogTime Media offers animal rescue apps for cat and dog lovers. Sponsors like Hill's Science Diet and Fresh Step are all over it. Read More...
View articleLatest in a string of deals combining offline and online consumer data. Read More...
View articleAd networks are developing audience segments for targeting eco-conscious moms, and more and more, common household brands are reaching them online. Re...
View articleSneakers manufacturer also incorporates videos into iPhone alarm clock app. Read More...
View articleThe potential for impending comprehensive privacy legislation to regulate commercial use of location-based mobile data became clear at a hearing this ...
View articleMaheu was most recently chief digital officer at Ogilvy & Mather. Read More...
View articleFashion retailer leverages exclusive offer on social site, mirroring Rachel Roy's winning effort. Read More...
View articleNineteen digital billboards provide Powerball information alongside live traffic data. Read More...
View articleTwitter will see more exposure on Yahoo's content sites, communication tools, and search results pages. Read More...
View articleFor a brand that has yet to open a Twitter account, IHOP has enjoyed an impressive presence on the micro-blogging network this week. Read More...
View articleMillennial Media believes improved analytics for app developers and publishers will lead to stickier applications and ad inventory for advertisers. Re...
View articleNew platform seeks to aggregate audiences across several online gaming experiences. Read More...
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