Priceline.com plays catch-up by offering choices for flights, times and airlines, supporting the change with a TV and online ad effort. Read More...
View articleAudiotapes of recently departed ad sales head's meetings shed light on division's problems. Read More...
View articleThe ISP has three choices after an appeals court rules that an ad-related trademark case against its Netscape subsidiary can proceed. Read More...
View articleThe U.K. paid listings provider adds Emap to its distribution network for contextual and search ads. Read More...
View articleTwo will collaborate on presidential election coverage. Read More...
View articleUPDATE: The controversial '906 patent spat has taken a new turn with a judgeordering Microsoft to pay $521M in damages, but waiting for an appeal. Rea...
View articleA new group, led by Openwave, aims to develop practices and technology to slow the flow of network-choking spam. Read More...
View articleGraphics in sponsored search listings. Want them? Need them? Marketers are divided. Read More...
View articleUPDATE: The online service forms an ad sales division charged with capitalizing on growth opportunities. Read More...
View articleUPDATE: Yahoo! aces another one, thanks to Overture, search and the improving online ad climate. Read More...
View articleTRUSTe adds four heavyweights to its board; Forbes.com names a regional sales manager for accounts in Manhattan; Modem Media hires a media director. R...
View articleUnique visitors to health, fitness and nutrition sites spiked the first week of the year. Read More...
View articleA survey of online shopping cart abandoners finds they leave when they hit kinks in the process. Read More...
View articleShopping.com adds an online component to Switchboard's local search system. Read More...
View articleExperian makes loyalty acquisition; emailROI re-brands; and 24/7 Real Media promises a bright 2004. Read More...
View articlePerlis new chairman of Zinio Systems; Blanksha departs 24/7 Real Media, new CFO hired internally; Narragansett names general manager. Read More...
View articleOnline Hispanic publishers unite to push their collective agenda with advertisers. Read More...
View articleThe search engine launches five new tools based on public databases, but expect the bidding wars to intensify. Read More...
View articleMore than one-third of Americans have gathered political information online, chipping away at traditional media's dominance for regularly educating ci...
View articleThe Can Spam Act becomes the latest marketing tool for companies selling e-mail related products and services. Read More...
View articleAOL auctions off e-mail addresses for common names to promote its new Netscape-branded low-cost Internet access. Read More...
View articleUPDATE: Lisa Brown promised advertisers she would lead AOL on the 'road to redemption.' Now, she's leaving the firm. Read More...
View articleDoubleClick secures exclusive management of Pfizer campaigns; FindWhat.com adds one to its board; Epsilon hires a former DoubleClick exec. Read More...
View articleEverything you ever needed to know about marketing you can learn on MTV. Implausible as that may sound, it's the implied premise of a new book looking...
View articleThough stunned by the sudden death of its CEO, the anti-spam e-mail provider announces a flurry of new initiatives. Read More...
View articleThe nation's largest ISPs jockey for position with the latest round of home safety and security tools. Read More...
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