Bright Light Technologies, makers ofanti-spam software and e-mailprograms, has formed partnerships with a slew of industry players,including Netscape,...
View articleMicrosoft Corp.'s MSN Expedia travel service signed marketing agreements withStarwood Hotels and Resorts Worldwide, Hyatt Hotels and Resorts andTravel...
View articleNew York City-based 24/7 Media Inc. launched 24/7 Promotions, aturnkey online direct marketing service "that generates qualified customerleads while l...
View articleSan Francisco-based Online Partners launched eCommunity,a program "that allows advertisers to target, test, refine and deliveradvertising and promotio...
View articleMany of The Ad Council's greatest public-service TV spots will be archived andavailable on the Web through a new relationship with FasTV.com, a search...
View articleReno, NV-based PayForView.com Inc.signed an ad repagreement with New York based AirTime Interactive, a boutiqueadvertising firm with Internet experien...
View articleLondon-based Scoot.com Plc signed an agreement with 24/7 Media Europe to market a substantialpart of its banner advertising and sponsorship inventory,...
View articleSanta Barbara, CA-based cost-per-click advertising network ValueClick said it has signed seven newadvertisers and is now serving over 12 million adver...
View articleWarner Bros. Online Monday sealed a three- year marketing alliance with eBay, integrating the auction site throughoutthe Warner Bros. Online entertain...
View articlePharmaceutical company Glaxo Wellcome Inc. named Young & Rubicam's The MediaEdge as its general market media buying and planning agency of record andM...
View articleToronto-based Bid.Com International Inc. said it will introduce advertising onits Canadian site, using a new interface designed to accommodate banner ...
View articleReeling from a management restructuring, New York City-based K2 Design Inc. posted a net loss for thefourth quarter ending Dec. 31 of $1.46 million, o...
View articlePasadena, CA-based Gemstar InternationalGroup Limited hasentered into a joint venture with Dentsu Inc., the largeJapanese international advertising an...
View articleNew York City-based Solbright Inc.,a developer of softwaresolutions that automate Internet marketing and advertising workflows, acquiredInternet Profi...
View articleNew York City-based DoubleClick Inc. launched a program tobuy computerequipment and offer credits to new DART users that are currently using otherad s...
View articleAnn Arbor, MI-based agency BeyondInteractive has teamed up withHaverford, PA-based RealTime Media and Baltimore's Strat Marketing to offer an onlinepr...
View articleMenlo Park, CA-based Internet auctioneer Read More...
View articleNew York City-based interactive direct marketing agency i-traffic launched an Affiliate NetworkServices group (ANS), designed to help online merchants...
View articleHouston-based Intermallamerica.com signed anadvertising and promotion agreement with Yahoo! for front-page marketing five days eachmonth beginning thi...
View articleNew York City-based Web measurement company Media Metrix launched The MediaMetrix Weekly Flash, a new weekly syndicated audience ratings service. Read...
View articleCohasset, MA-based Boston Media Corp. launched AdBase.Net, calling it "a new one-stopadvertising bureau aimed at matching advertisers with the best me...
View articleWoodland Hills, CA-based eNutrition signed a pact with Excite Inc.to become the preferred and dominant online retailer of vitamins, herbalsupplements ...
View articleNew York City-based DoubleClick Inc. entered aninternational ad sales partnership with portal and search site Infoseek. Read More...
View articleCohasset, MA-based Boston Media Corp. launched AdBase.Net, calling it "a new one-stopadvertising bureau aimed at matching advertisers with the best me...
View articlead pepper media, a European online ad salesand Web rep operation, said it has expanded into France Read More...
View articleIrvine, CA-based Freerealtime.com. Inc., a brandedcontent provider of online, real-time stock quotes and online financialservices, signed a contract w...
View articleMarina Del Ray, CA-based Internet advertising firm StreamMedia launched RadicalMail, a streaming e-mail productthat allows recipients to open e-mails ...
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