Grupo NetFuerza Will Rep for Maxnet
Media

Grupo NetFuerza Will Rep for Maxnet

27y Beth Cox

Grupo NetFuerza Will Rep for Maxnet

Maxnet Inc. signed with Grupo NetFuerza, a division of 2CAN Media, to provide advertising salesrepresentation and consultation for its portal Web site...

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ValueClick Unveils Niche Targeting Solution
Media

ValueClick Unveils Niche Targeting Solution

27y Beth Cox

ValueClick Unveils Niche Targeting Solution

Cost-per-click ad network ValueClick launched a new dynamic Web advertising solution that expands the targeting capabilities of the 10,000member netwo...

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NewcityNet Selects Concrete Media to Build Site
Media

NewcityNet Selects Concrete Media to Build Site

27y Beth Cox

NewcityNet Selects Concrete Media to Build Site

Chicago-based NewcityNet, anational network of 45 alternative city and content sites, selected Concrete Media Construction, theInternet consulting and...

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AdNet Strategies Changes Name to Latitude 90
Media

AdNet Strategies Changes Name to Latitude 90

27y Beth Cox

AdNet Strategies Changes Name to Latitude 90

As part of a nationwide expansion drive, Los Angeles-based AdNet Strategieshas changed its name to Latitude90 and formally launchedadMonitor, its prop...

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Omnicom Net Income Rises 28 Percent
Media

Omnicom Net Income Rises 28 Percent

27y Beth Cox

Omnicom Net Income Rises 28 Percent

Giant ad agency holding company Omnicom Group Inc. reported net income for theyear increased 28 percent to $285.1 million in 1998 from $222.4 million ...

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Modem Media.Poppe Tyson Posts 4Q Loss
Media

Modem Media.Poppe Tyson Posts 4Q Loss

27y Beth Cox

Modem Media.Poppe Tyson Posts 4Q Loss

Modem Media.Poppe Tyson Inc.posted a net loss for the fourth quarter ending last Dec. 31 of $1.1 million,or $0.14 per diluted share, compared to a net...

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R.H. Donnelley, Sprint to Sell Las Vegas Ads on InfoSpace.com
Media

R.H. Donnelley, Sprint to Sell Las Vegas Ads on InfoSpace.com

27y Beth Cox

R.H. Donnelley, Sprint to Sell Las Vegas Ads on In...

R.H. Donnelley Corp. and InfoSpace.com signed an agreement to create andmarket an Internet yellow pages advertising solution for the Las Vegas market....

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Onsale Launches $10 Million Advertising Campaign
Media

Onsale Launches $10 Million Advertising Campaign

27y Beth Cox

Onsale Launches $10 Million Advertising Campaign

Auction site and retailer Onsale Inc. launched a $10 millionadvertising and brand-building campaign that features radio and print ads. Read More...

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First USA Signs Marketing Pact With Virtual Technology
Media

First USA Signs Marketing Pact With Virtual Technology

27y Beth Cox

First USA Signs Marketing Pact With Virtual Techno...

Minneapolis-based Virtual Technology Corp. signed a multi-year marketing andadvertising agreement making FirstUSA the exclusive marketer of creditcard...

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PowerAdz.com, Auction Universe Team Up
Media

PowerAdz.com, Auction Universe Team Up

27y Beth Cox

PowerAdz.com, Auction Universe Team Up

>PowerAdz.com formed a strategic partnershipwith Auction Universe, a ClassifiedVentures LLC company, to launch a new Auction Universe affiliate, the A...

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Adauction.com and Netcentives Partner
Media

Adauction.com and Netcentives Partner

27y Beth Cox

Adauction.com and Netcentives Partner

San Francisco-based Adauction.com and Netcentives, a provider of marketingsolutions for e-commerce, said that Adauction.com will join Netcentives'Clic...

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Web Site Launched for Hispanic Ad Professionals
Media

Web Site Launched for Hispanic Ad Professionals

27y Beth Cox

Web Site Launched for Hispanic Ad Professionals

Hispanic Media Sales Inc., a marketing, sales and publishing companyspecializing in Hispanic and urban markets based in Cortlandt Manor, NY,launched a...

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Report: Banner Ads as Effective as TV for Branding
Media

Report: Banner Ads as Effective as TV for Branding

27y Beth Cox

Report: Banner Ads as Effective as TV for Branding

A new research study indicates that online banner advertisements are just aseffective as television ads in their ability to increase consumer awarenes...

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24/7 Media Launches Three New Content Channels
Media

24/7 Media Launches Three New Content Channels

27y Beth Cox

24/7 Media Launches Three New Content Channels

24/7 Media Inc. added three new contentchannels for online advertisers using its 24/7 Network--e-commerce, careersand kids. Read More...

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AdKnowledge Raises $14 Million in Second Round of Funding
Media

AdKnowledge Raises $14 Million in Second Round of Funding

27y Beth Cox

AdKnowledge Raises $14 Million in Second Round of ...

AdKnowledge, a provider of end-to-endWeb advertising management services, completed a second round of venturefinancing totaling $14 million. Read More...

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Real Media Chooses InfiNet to Host Ad Network
Media

Real Media Chooses InfiNet to Host Ad Network

27y Beth Cox

Real Media Chooses InfiNet to Host Ad Network

Real Media and InfiNet reached an agreement for InfiNet tomanage server technology for Real Media's ad network, which offers advertisersspace on more ...

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Top 10 Types of Online Brand Abuse Identified
Media

Top 10 Types of Online Brand Abuse Identified

27y Beth Cox

Top 10 Types of Online Brand Abuse Identified

Unauthorized use of logos and images and use of hidden and visible text topthe list of online brand abuses, according to Alexandria, VA-basedCyveillan...

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U S WEST Dex, DoubleClick Sign Four-Year Pact
Media

U S WEST Dex, DoubleClick Sign Four-Year Pact

27y Beth Cox

U S WEST Dex, DoubleClick Sign Four-Year Pact

U S WEST Dex has signed a four-year dealwithad network DoubleClick Inc. that ensures Dex'scontinued role as the exclusive third-party reseller of the ...

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Adsgallery.com Opens Book Store in Affiliation with Amazon.com
Media

Adsgallery.com Opens Book Store in Affiliation with Amazon.com

27y Beth Cox

Adsgallery.com Opens Book Store in Affiliation wit...

Toronto-based Warp 10 Technologies saidthat its Adsgallery.com portfolio of interactiveadvertising has launched an online book store in affiliation wi...

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Innovative Medical Services Plans AOL.com Campaign
Media

Innovative Medical Services Plans AOL.com Campaign

27y Beth Cox

Innovative Medical Services Plans AOL.com Campaign

Innovative Medical Services signed anagreement with America Online for banner advertising on its AOL.com Web site. Read More...

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Media Synergy Launches Program for Interactive Ad Agencies
Media

Media Synergy Launches Program for Interactive Ad Agencies

27y Beth Cox

Media Synergy Launches Program for Interactive Ad ...

Toronto-based Media Synergy, adeveloper of e-mailmarketing solutions, launched its Agency Advantage Program for interactiveadvertising agencies. Read ...

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VAMCOM Launches Web Site for Panasonic DVD-RAM
Media

VAMCOM Launches Web Site for Panasonic DVD-RAM

27y Beth Cox

VAMCOM Launches Web Site for Panasonic DVD-RAM

VAMCOM & Partners, an integratedadvertising,public relations and new media agency, designed a site for Panasonic DVD-RAM,dedicated to the needs of the...

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RadioWave.com Adds InterVu Technology
Media

RadioWave.com Adds InterVu Technology

27y Beth Cox

RadioWave.com Adds InterVu Technology

RadioWave.com Inc., a subsidiary of Motorola Inc. and a provider of visuallyinteractive radio for broadcasters, signed with InterVu Inc. to use the la...

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Net.B@nk Launches Marketing Initiative
Media

Net.B@nk Launches Marketing Initiative

27y Beth Cox

Net.B@nk Launches Marketing Initiative

Atlanta-based Net.B@nk launched anexpanded marketinginitiative for 1999 that includes public relations, strategic marketing andonline and off-line adv...

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France Telecom Signs Rep Deal With 24/7 Media Europe
Media

France Telecom Signs Rep Deal With 24/7 Media Europe

27y Beth Cox

France Telecom Signs Rep Deal With 24/7 Media Euro...

France Telecom signed a partnership deal with 24/7 Media Europe for its internationalVoila portal sites. Read More...

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Ad Spending in Top Web Categories Up 86 Percent
Media

Ad Spending in Top Web Categories Up 86 Percent

27y Beth Cox

Ad Spending in Top Web Categories Up 86 Percent

The top 25 industry categories increased their Internet ad spending 86.7percent forthe first three quarters of 1998, compared to the same period in 19...

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Stockplayer.com Signs Partnership With theglobe.com
Media

Stockplayer.com Signs Partnership With theglobe.com

27y Beth Cox

Stockplayer.com Signs Partnership With theglobe.co...

New York City-based community site theglobe.com signed a million-dollarpartnership/sponsorship deal with Stockplayer.com, a business and financialWeb ...

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