Virgin Mobile Gets Local
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Virgin Mobile Gets Local

17y Kate Kaye

Virgin Mobile Gets Local

Directories firm Local.com has linked up with Virgin Mobile USA to offer a new ad-supported mobile directories service Read More...

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Using Google Insights to Take the Pulse of Car Buyers
Media

Using Google Insights to Take the Pulse of Car Buyers

17y Fred Aun

Using Google Insights to Take the Pulse of Car Buy...

J.D. Power employs Google's Insights for Search to understand car shopper intent. Read More...

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Execs & Accounts: Syrup, Velocity, MTV
Media

Execs & Accounts: Syrup, Velocity, MTV

17y Enid Burns

Execs & Accounts: Syrup, Velocity, MTV

Syrup recruits from Mother and Razorfish; investment firm for the interactive industry appoints partner from Fox Interactive; MTV works with the Phili...

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Google Tracks the Flu Patterns
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Google Tracks the Flu Patterns

17y Enid Burns

Google Tracks the Flu Patterns

It's approaching flu season, and Google.org released Flu Trends to identify the relationship between where people have the flu and where people search...

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Contextual Local Ads - Not Quite There Yet
Media

Contextual Local Ads - Not Quite There Yet

17y Rebecca Lieb

Contextual Local Ads - Not Quite There Yet

Quick - where's Beacon? If you're coming up with multiple answers, you're not alone Read More...

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On Facebook, comScore, and Looking Beyond Standard Ad Metrics
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On Facebook, comScore, and Looking Beyond Standard Ad Metrics

17y Kate Kaye

On Facebook, comScore, and Looking Beyond Standard...

As a business reporter, I rely on the numbers people to help quantify anecdotal information and provide a sense of scope when it comes to things like ...

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Denton-the-Bear Sees Major Digital Ad Recession
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Denton-the-Bear Sees Major Digital Ad Recession

17y Zachary Rodgers

Denton-the-Bear Sees Major Digital Ad Recession

Gawker publisher and digital sourpuss Nick Denton just posted a screed arguing digital media are screwed in 2009. According to Denton, "The sector's m...

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NPR Grabs NYTimes.com Vet, Signals Digital Focus
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NPR Grabs NYTimes.com Vet, Signals Digital Focus

17y Kate Kaye

NPR Grabs NYTimes.com Vet, Signals Digital Focus

Current SVP and GM of NYTimes.com Vivian Schiller is in for a decidedly less advertiser-driven environment in her new role with National Public Radio....

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NebuAd, ISP Partners Targeted in Class Action Suit
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NebuAd, ISP Partners Targeted in Class Action Suit

17y Zachary Rodgers

NebuAd, ISP Partners Targeted in Class Action Suit

Behavioral ad vendor and 26 Internet service providers are listed as defendants. Read More...

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Execs & Accounts: Atmosphere BBDO, Levi's, Brightcove
Media

Execs & Accounts: Atmosphere BBDO, Levi's, Brightcove

17y Enid Burns

Execs & Accounts: Atmosphere BBDO, Levi's, Brightc...

Atmosphere BBDO does work for AT&T; Levi's runs a campaign on Glam Media's women's sites; Condé Nast uses Brightcove for its online video. Read ...

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Execs & Accounts: Atmosphere BBDO, Levi's, Condé Nast
Media

Execs & Accounts: Atmosphere BBDO, Levi's, Condé Nast

17y Enid Burns

Execs & Accounts: Atmosphere BBDO, Levi's, Condé N...

Atmosphere BBDO creates AT&T Wireless campaign, Levi's runs a campaign on Glam Media's women's sites; Condé Nast selects online video platform; Endemo...

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Matt McGowan Named Publisher of ClickZ
Media

Matt McGowan Named Publisher of ClickZ

17y Anna Maria Virzi

Matt McGowan Named Publisher of ClickZ

Congrats to Matt McGowan , who's been named vice president/publisher for Incisive Media's ClickZ, and our sister site, Search Engine Watch , and confe...

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Layoff Tracker Update: Channel 4, Hearst Digital, Time Inc.
Media

Layoff Tracker Update: Channel 4, Hearst Digital, Time Inc.

17y Zachary Rodgers

Layoff Tracker Update: Channel 4, Hearst Digital, ...

Job losses continue to mount in digital marketing and ad sales Read More...

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You Can Argue with Customer Satisfaction
Media

You Can Argue with Customer Satisfaction

17y Zachary Rodgers

You Can Argue with Customer Satisfaction

I'm always struck by the "Get a Mac" takeovers that run every couple months on NYTimes.com and a variety of other prominent homepages Read More...

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Event Marketing Firm Acquires Juxt Interactive
Media

Event Marketing Firm Acquires Juxt Interactive

17y Zachary Rodgers

Event Marketing Firm Acquires Juxt Interactive

Detroit-based agency George P. Johnson builds multi-platform chops. Read More...

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New Solution From Dapper Assembles Ad Creative on the Fly
Media

New Solution From Dapper Assembles Ad Creative on the Fly

17y Enid Burns

New Solution From Dapper Assembles Ad Creative on ...

System allows advertisers to create display ads from content on their own Web sites in a manner similar to Yahoo Smart Ads. Read More...

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Execs & Accounts: Lyris, AdMeld, Initiative
Media

Execs & Accounts: Lyris, AdMeld, Initiative

17y Enid Burns

Execs & Accounts: Lyris, AdMeld, Initiative

Lyris expands marketing team with two new hires; AdMeld names former FIM exec to top spot; Amy Auerbach joins Initiative. Read More...

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MGM Deal Brings More Premium Content to YouTube
Media

MGM Deal Brings More Premium Content to YouTube

17y Douglas Quenqua

MGM Deal Brings More Premium Content to YouTube

Deal will bring full-length features to Google-owned site. Read More...

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T-Mobile Taps Platform-A for Google Phone Ad Blitz
Media

T-Mobile Taps Platform-A for Google Phone Ad Blitz

17y Fred Aun

T-Mobile Taps Platform-A for Google Phone Ad Blitz

Billion impression buy is called largest yet for Platform-A. Read More...

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Agency.com Sues Rival iCrossing Over Staff and Client Poaching
Media

Agency.com Sues Rival iCrossing Over Staff and Client Poaching

17y Zachary Rodgers

Agency.com Sues Rival iCrossing Over Staff and Cli...

Defendants include iCrossing CEO Don Scales and numerous other staffers who defected in recent years. Read More...

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Questions for Yahoo's Head of Mobile Advertising and Publishing
Media

Questions for Yahoo's Head of Mobile Advertising and Publishing

17y Enid Burns

Questions for Yahoo's Head of Mobile Advertising a...

David Katz offers a peek into Yahoo's mobile ad offerings and aspirations. Read More...

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Change.gov: Obama Brings Webroots Mojo to Transition Planning
Media

Change.gov: Obama Brings Webroots Mojo to Transition Planning

17y Zachary Rodgers

Change.gov: Obama Brings Webroots Mojo to Transiti...

Have you seen Change.gov yet? We at ClickZ spent some time yesterday playing around with the site, which is the official online destination of preside...

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Craigslist Punishes Naughty Erotic Advertisers
Media

Craigslist Punishes Naughty Erotic Advertisers

17y Kate Kaye

Craigslist Punishes Naughty Erotic Advertisers

In its never-ending quest to clean up its mostly-free classifieds, Craigslist will begin charging for "erotic" services ads. Read More...

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Time Inc. Vet Domeniconi to Head Microsoft U.S. Ad Sales
Media

Time Inc. Vet Domeniconi to Head Microsoft U.S. Ad Sales

17y Zachary Rodgers

Time Inc. Vet Domeniconi to Head Microsoft U.S. Ad...

Robin Domeniconi will oversee audience sales for MSN, Live Search, and a network of media partners that includes Facebook and WSJ Digital. Read More...

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Local Ad Spending Growth to Slow
Media

Local Ad Spending Growth to Slow

17y Enid Burns

Local Ad Spending Growth to Slow

Advertisers who change their spending plans as a result of the economic downturn could alter the direction of online advertising in the long run. Read...

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AKQA Sends Gamers on Global Cog Hunt to Hype Gears 2
Media

AKQA Sends Gamers on Global Cog Hunt to Hype Gears 2

17y Douglas Quenqua

AKQA Sends Gamers on Global Cog Hunt to Hype Gears...

Alternate-reality game helps build anticipation for "Gears of Wars 2" release. Read More...

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Execs & Accounts: Atmosphere, MySpace, Disaboom
Media

Execs & Accounts: Atmosphere, MySpace, Disaboom

17y Zachary Rodgers

Execs & Accounts: Atmosphere, MySpace, Disaboo...

Atmosphere BBDO hires Jason Lucas as creative director; MySpace recruits another sales guy from Yahoo; Disaboom hires new CEO. Read More...

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