Retail Sites Enjoy Double Digit Sales Growth on Black Friday
Audience

Retail Sites Enjoy Double Digit Sales Growth on Black Friday

15y Douglas Quenqua

Retail Sites Enjoy Double Digit Sales Growth on Bl...

Web retailers enjoyed a resurgent Black Friday last week, according to various reports. Read More...

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Top 25 U.S. Online Properties, October 2010
Audience

Top 25 U.S. Online Properties, October 2010

15y Jack Marshall

Top 25 U.S. Online Properties, October 2010

A look at the top 25 online properties in the U.S. during October, ranked by unique users. Read More...

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Study: Mobile Search Goes Mainstream in Asia
Asia

Study: Mobile Search Goes Mainstream in Asia

15y Adaline Lau

Study: Mobile Search Goes Mainstream in Asia

Search marketing firm's survey also shows the role of search in Asia Pacific during the purchase cycle and identifies the most popular search engines,...

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Yahoo's Mobile Apps Get Game in San Francisco
Data insights

Yahoo's Mobile Apps Get Game in San Francisco

15y Kate Kaye

Yahoo's Mobile Apps Get Game in San Francisco

Yahoo is set to launch a series of interactive outdoor touch-screen games to push its mobile apps. Read More...

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Google and Microsoft Grow Search Market Share in October
Data insights

Google and Microsoft Grow Search Market Share in October

15y Jack Marshall

Google and Microsoft Grow Search Market Share in O...

Yahoo and Microsoft's Bing search alliance makes little progress since August. Read More...

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Dachis Amps up Youth Focus With Acquisition of Archrival
Data insights

Dachis Amps up Youth Focus With Acquisition of Archrival

15y Douglas Quenqua

Dachis Amps up Youth Focus With Acquisition of Arc...

Archrival is a social media outreach firm and a Facebook "preferred developer." Read More...

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Federated Media Continues Shopping Spree, Buys Foodbuzz
Data insights

Federated Media Continues Shopping Spree, Buys Foodbuzz

15y Douglas Quenqua

Federated Media Continues Shopping Spree, Buys Foo...

Food blog network includes properties like Serious Eats and Bakerella. Read More...

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Adblock Plus Hits 100 Million Downloads, But What Impact?
Ad Industry Metrics

Adblock Plus Hits 100 Million Downloads, But What Impact?

15y Kate Kaye

Adblock Plus Hits 100 Million Downloads, But What ...

An ad blocking Firefox plug-in has been downloaded over 100 million times, but actual use is much lower than that. Read More...

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Hulu Serves Over A Billion Video Ads in October
Data insights

Hulu Serves Over A Billion Video Ads in October

15y Jack Marshall

Hulu Serves Over A Billion Video Ads in October

Long-form video site served twice as many ads as other video properties over the course of the month. Read More...

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Twitter on Track to Lead Social Networking in Japan
Data insights

Twitter on Track to Lead Social Networking in Japan

15y Jack Marshall

Twitter on Track to Lead Social Networking in Japa...

Twitter grew its unique audience in Japan by 428 percent, according to data from comScore. Read More...

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HoodieBuddies Video Effort Leverages Ad Nets, Betty White Tie-In
Data insights

HoodieBuddies Video Effort Leverages Ad Nets, Betty White Tie-In

15y Ken Liebeskind

HoodieBuddies Video Effort Leverages Ad Nets, Bett...

Ad buy gave way to social media campaign and a follow-up video starring the 88-year-old actress. Read More...

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Nielsen's Undercounting Fiasco Linked to Social Gaming
Ad Industry Metrics

Nielsen's Undercounting Fiasco Linked to Social Gaming

15y Zachary Rodgers

Nielsen's Undercounting Fiasco Linked to Social Ga...

A system glitch intermittently blinded the measurement firm to user sessions on Web pages with very long URLs. Read More...

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New Data: Hispanics Leading Geo-Social Usage
Audience

New Data: Hispanics Leading Geo-Social Usage

15y Christopher Heine

New Data: Hispanics Leading Geo-Social Usage

Pew Research Center finds that location-based adoption is slow, but respectively skews Hispanic, young, and male. Read More...

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MySpace on Shaky Ground With News Corp. Bosses
Data insights

MySpace on Shaky Ground With News Corp. Bosses

15y Zachary Rodgers

MySpace on Shaky Ground With News Corp. Bosses

Site is given "quarters, not years" to improve traffic and revenue. Read More...

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What Is Mobile SEO?
Data insights

What Is Mobile SEO?

15y Michael Martin

What Is Mobile SEO?

Mobile SEO should be a matter of increasing visibility of your website, not only in mobile search engines but on the actual mobile devices themselves....

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Google Adds Standardized Call Tracking Metric
Ad Industry Metrics

Google Adds Standardized Call Tracking Metric

15y Jack Marshall

Google Adds Standardized Call Tracking Metric

Call metrics will accurately track calls in search ad campaigns, search giant says. Read More...

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iPad Users More Receptive to Mobile Advertising
Data insights

iPad Users More Receptive to Mobile Advertising

15y Jack Marshall

iPad Users More Receptive to Mobile Advertising

Users of the device are more likely to make a purchase after viewing an ad than those using other connected devices. Read More...

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Study: Online Cooks Seek Utility in Online Ads
Data insights

Study: Online Cooks Seek Utility in Online Ads

15y Lisa Lacy

Study: Online Cooks Seek Utility in Online Ads

Devoted chefs are most engaged by coupons, nutrition information, and other value-adds, says About.com. Read More...

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Does 'Really?' Resonate? Microsoft Brings Windows Phone 7 to Facebook
Data insights

Does 'Really?' Resonate? Microsoft Brings Windows Phone 7 to Facebook

15y Douglas Quenqua

Does 'Really?' Resonate? Microsoft Brings Windows ...

Contest asks people for their "Really?" stories. Read More...

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Carhartt Uses Web to Riff on Wolf-Attack TV Ad
Data insights

Carhartt Uses Web to Riff on Wolf-Attack TV Ad

15y Ken Liebeskind

Carhartt Uses Web to Riff on Wolf-Attack TV Ad

Carhartt appears to be having fun remixing its first TV spot for the online medium. Read More...

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Google Expands Android Ad Formats After Strong Handset Sales
Data insights

Google Expands Android Ad Formats After Strong Handset Sales

15y Jack Marshall

Google Expands Android Ad Formats After Strong Han...

Company extends video ads to Android devices as rumors of a video-based Apple iAd swirl. Read More...

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Google Sites Overtake Yahoo in September
Audience

Google Sites Overtake Yahoo in September

15y Jack Marshall

Google Sites Overtake Yahoo in September

A look at the the top 25 online properties in August, according to comScore. Read More...

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Mobile Ad Vendors Predict Strong Holiday Sales
Data insights

Mobile Ad Vendors Predict Strong Holiday Sales

15y Jack Marshall

Mobile Ad Vendors Predict Strong Holiday Sales

Could the fourth quarter signal the elusive "year of mobile" is upon us? Read More...

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Online Video Ads Reached Almost Half of U.S. Users in September
Data insights

Online Video Ads Reached Almost Half of U.S. Users in September

15y Jack Marshall

Online Video Ads Reached Almost Half of U.S. Users...

ComScore estimates 45.4 percent of users viewed at least one video ad over the course of the month. Read More...

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Google Grows U.S. Search Market Share in August
Data insights

Google Grows U.S. Search Market Share in August

15y Jack Marshall

Google Grows U.S. Search Market Share in August

Introduction of Instant Search boosts search giant's market share. Read More...

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GE Tie-In With YouTube Celebs Scores 2 Million Views in First Week
Data insights

GE Tie-In With YouTube Celebs Scores 2 Million Views in First Week

15y Douglas Quenqua

GE Tie-In With YouTube Celebs Scores 2 Million Vie...

Latest extension of Ecomagination effort is well on track to meet goal of 10 million views within three months. Read More...

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North Face Tests Geo-Fencing, Will Consumers Bite?
Data insights

North Face Tests Geo-Fencing, Will Consumers Bite?

15y Christopher Heine

North Face Tests Geo-Fencing, Will Consumers Bite?

The retailer has rolled out its 'Summit Signals' program to all stores, marking one of the first national geo-fencing efforts. Read More...

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