Text? HTML? Flash? In this B2B mailing, the richer the format, the better the results. Read More...
View articleThe almost inaudible ’ping’ of new mail may not convey the same urgency of a ringing phone, but impatient customers are still waiting on the other end...
View articleiPost touts itself as an all-around e-mail services firm. They handle one-time mailings, ongoing newsletters and loyalty/retention programs. Read More...
View articleWhitehat provides opt-in e-mail marketing services, with a focus on ethical (i.e. no-spam) marketing practices. Read More...
View articleTactics, psychology, and complexity -- why B2B email marketing is different (and why Debbie thinks it’s a whole lot more interesting) than B2C. Read M...
View articleInteractive marketing puts everyone on a permanent learning curve. What are the best methods and resources for staying abreast in the email arena? Rea...
View articleThere’s not a lot you can’t communicate to customers via email. E-newsletters are a highly effective means of bundling multiple messages. Read More...
View articleAs people switch jobs and Internet service providers, their email addresses also change, and, unfortunately, e-tailers are often the last to know. Rea...
View articleTargetX offers a Web-based approach to permission-based email marketing. Read More
View articleBulletPass can help send important emails, product announcements, newsletters, and other types of electronic media to your customers and clients. Read...
View articleCheetahMail offers CheetahMail Capture, Analyzer, and FastTrack for email marketing needs. Read More...
View articleCreating truly effective and efficient email communications requires that you tap both your creative side and your scientific side. Read More...
View articleAsk questions. Expect answers. Don't settle for the geese, the salmon, or 'bidirectional change propagation.' Read More...
View articleBroadc@ast HTML is an off the shelf bulk e-mail campaign management tool with extensive scheduling and database integration features Read More...
View articleAn off-the-shelf package, EmailUnlimited integrates several campaign management and list building features into a single user-controlled process. Read...
View articleConstant Contact is a campaign management solution for small businesses. Read More...
View articleClick Tactics’s campaign management and execution software is designed for small- to mid-sized businesses. Read More...
View articleGOT Corporation’s Campaigner products enable organizations to have highly personalized one-to-one email dialogues with their customers. The Campaigner...
View articleShopping for a system or provider that can handle your email, lists, data, and reporting? Here's how to define your needs and find the right match. Re...
View articleThe right publisher -- and the rightpublication -- can link you directly to your target audience. A respected title also adds value to your brand. Rea...
View articleClickZ's Email Strategies Conference & Expo comes to New York on May 20th and 21st. Read More...
View articleStop. Before you hit ’send,’ make sure that email to your colleague is delivering the message you intend to convey. Read More...
View articleAs the rising tide of spam threatens to swamp email recipients and drown out the messages of legitimate marketers, some are hoping that the government...
View articleIs every campaign an 11th-hour sprint to the finish line? Is everyone losing her cool -- and her mind? From creative to coding to checklists, these ti...
View articleIn the world of permission-based email marketing, recipients should always have the right to reconsider. Read More...
View articleFour common mistakes in email copy you can fix in a hurry. Read More...
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