The rich are different from us, Scott Fitzgerald is said to have told Ernest Hemingway. Yeah, responded Ernest. They have more money than you do. They...
View articleDirect marketing and media firm VentureDirect Worldwide this weekformed a group within its media planning and buying division to focus onwholesale opp...
View articleBeFree.com this week revealed that ithad been hired to create an affiliate program to boost traffic to About.com, and boasted that the program,launche...
View articleA new entrant into the pay-for-placement search engine ranks, FindWhat.com, on Thursday launched a $1million lottery game in an effort to draw traffic...
View articleFastWeb, an online resource center for students, Wednesday inked a dealwith 24/7 Media, for the advertising company to manage FastWeb's opt-ine-mail l...
View articleIn a sponsorship deal that hearkens back to the early days of television,the Generation Y-oriented Digital EntertainmentNetwork (DEN) on Wednesday deb...
View articleMost consumer goods websites are missing their biggest opportunity this holiday season. Web surveys report a great explosion of consumer online shoppi...
View articleIngredients.com, an online beautyplayer that makes its own branded line of products, is teaming withclothing e-tailers Bluefly and Girlshop.com to get...
View articleWhile e-tailers have dropped billions this year on traditional advertising,a report released Wednesday by market research firm E-BuyersGuide.com says ...
View articleHEYnetwork.com, an Internet portalfor children and families, Wednesday tapped Yesmail.com to provide its opt-in e-mailservices. Read More...
View articleTechies.com, an online career resourcefor technology professionals, on Wednesday chose Digital Pulp to be its agency ofrecord, saying it would spend $...
View articleAd services company DoubleClick onWednesday bought the 90 percent it didn't already own of DoubleClick Scandinavia, a companyserving Sweden, Denmark, ...
View articleEven as the current Internet patent wars began, Dana called the whole thing Clueless. Since then, things have only gotten worse. Amazon and Barnes & N...
View articleEnews.com, the magazine e-tailer, and Freeshop.com on Tuesday inked a three-year deal worth $10 million, whereby Freeshop willmarket Enews.com's produ...
View articleThe Knot, an online wedding resource site, and beauty e-tailer gloss.com,this week inked a one-year marketing partnership under which gloss.com will b...
View articleZDNet, the technology publisher, announced Tuesday a $25 million post-holiday advertising blitz -- its firstforay into offline consumer-targeted buys....
View articleInternet audio and video distributor iBEAMBroadcasting Corp. and EngageTechnologies announced Tuesday a partnership to offer a streaming mediaad inser...
View articleCable modems currently control approximately 90 percent of the residential high-speed Internet access market in the US, but will face a challenge at t...
View articleWell, that ought to give the stock price another boost, don't you think? Jeff Bezos is Time's Person of the Year. The fact is we're all honored. Thing...
View articleFinancial news site TheStreet.comMonday inked a two-year agreement with America Online that expands thecontent and promotional relationship between th...
View articleLocal online advertising, which today accounts for just 14 percent of spending, will grow to 24 percent, or $2.7 billion, by 2003, according to a stud...
View articleWhat's the hottest marketing medium that the industry's biggest players arethrowing money at? It's the Internet's original "killer app," the mostwidel...
View articleAd network 24/7 Media announced plans Monday to expand its e-mail marketing division, 24/7 Mail, to Europe early next year, building on the relationsh...
View articleBeautyMerchant.com, the latestentrant into the online beauty products sector, forgedan advertising agreement with EarthLink Monday, whereby the discou...
View articleMost Internet entrepreneurs are conservative Republicans. Some are very conservative. They take it as a matter of faith that government cant betrusted...
View articleCharismatic communicators are able to make the abstract meaningful, and the meaningful simple. Successful people achieve this effect with metaphors an...
View articleIs it too late to talk about the trends venture capitalists will be funding next year? Here's what successful deals next year might contain: Next year...
View article