My Wireless Wish List
Media

My Wireless Wish List

25y Cindy Dale

My Wireless Wish List

Cindy's got plenty of complaints about her cell phone. That she doesn't get calls from telemarketers isn't one of them. So is there any way to adverti...

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Sony Eyes Net Appliance Market
Media

Sony Eyes Net Appliance Market

25y Richard Hoy

Sony Eyes Net Appliance Market

Sony Electronics plans to unleash its e Villa Net appliance laterthis month, but can it succeed where others have failed? Read More...

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Yahoo! Rolls Out Front-Page Promotion for NBA Finals
Media

Yahoo! Rolls Out Front-Page Promotion for NBA Finals

25y Christopher Saunders

Yahoo! Rolls Out Front-Page Promotion for NBA Fina...

In spite of slipping ratings and a 3-1 lead by the Lakers, the NBA and NBC are shooting to boost viewership of Friday's Game 5. Read More...

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eUniverse Buys Web Loyalty Marketer
Media

eUniverse Buys Web Loyalty Marketer

25y Christopher Saunders

eUniverse Buys Web Loyalty Marketer

Despite well-publicized troubles in the online loyalty space, the Web publisher is getting into the business. Read More...

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SkyDesk: Flying High, Automated and Accurate
Email

SkyDesk: Flying High, Automated and Accurate

25y Heidi Anderson

SkyDesk: Flying High, Automated and Accurate

Sure, growing your business is good. More customers, more revenue -- everybody’s happy, right? But you know it’s rarely a smooth growth curve. Along w...

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Economy Takes Bite Out of IT Salaries
Audience

Economy Takes Bite Out of IT Salaries

25y Michael Pastore

Economy Takes Bite Out of IT Salaries

For the first time since 1985, there has been an overall decrease in the benchmark salary paid for top IT performers, according to an ongoing survey b...

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Avoiding the Shadow of White-Collar Spam
Marketing

Avoiding the Shadow of White-Collar Spam

25y Nick Usborne

Avoiding the Shadow of White-Collar Spam

What is white-collar spam? It's that particularly insidious stuff that nice, professional people like us send out. Not at all like blue-collar spam --...

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Are You on the Team?
Marketing

Are You on the Team?

25y Peter Kaufman

Are You on the Team?

Some very smart people know tech stuff that we will never fully understand. How do you blend technology geeks and creative types into a harmonious tea...

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U.S. Economic Slowdown Causes Worldwide Server Revenue Decline
Audience

U.S. Economic Slowdown Causes Worldwide Server Revenue Decline

25y Pamela Parker

U.S. Economic Slowdown Causes Worldwide Server Rev...

Worldwide server growth came to a screeching halt in the first quarter of 2001, with server factory revenue declining 4 percent, according to IDC. Rea...

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Microsoft Aiming for Enhanced Revenue "Stream"
Media

Microsoft Aiming for Enhanced Revenue "Stream"

25y Christopher Saunders

Microsoft Aiming for Enhanced Revenue "Stream"

With a new Web-based media player, the Redmond, Wash. software giant's MSNBC.com and MSN are angling to beef up their income from streaming ads. Read ...

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OpenTV Puts Static on Remote Control
Media

OpenTV Puts Static on Remote Control

25y Zachary Rodgers

OpenTV Puts Static on Remote Control

The iTV software solution maker buys U.K.-based Static for $59million in stock and cash. Read More...

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Is the Quest for One-to-One Marketing Doomed?
Media

Is the Quest for One-to-One Marketing Doomed?

25y Tom Hespos

Is the Quest for One-to-One Marketing Doomed?

That pinnacle of selling on the Web -- one-to-one marketing -- is a concept that many of us refer to as the Holy Grail. But many among us have come to...

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Is Streaming the Future of Mobile Apps?
Media

Is Streaming the Future of Mobile Apps?

25y Steven Liversedge

Is Streaming the Future of Mobile Apps?

Mobile devices may soon be connected to wireless networks, giving them the ability to run large applications without storing them locally. Read More...

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Mediaplex/Organic Deal To Boost Ad Campaigns
Media

Mediaplex/Organic Deal To Boost Ad Campaigns

25y Janis Mara

Mediaplex/Organic Deal To Boost Ad Campaigns

Organic hopes Mediaplex's technology will add a little MOJO to advertising campaigns for its clients during this sluggish ad market. Read More...

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ISPs Expand Services in Fight for Customers
Audience

ISPs Expand Services in Fight for Customers

25y Michael Pastore

ISPs Expand Services in Fight for Customers

Faced with increasing competition for subscribers and a need to diversify and increase revenue, ISPs have developed into a full-fledged sales channel ...

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Pop-Under Ads Catching On, as More Advertisers Take the Bait
Media

Pop-Under Ads Catching On, as More Advertisers Take the Bait

25y Christopher Saunders

Pop-Under Ads Catching On, as More Advertisers Tak...

Half.com joins the companies using the controversial format, which a major Web publisher said would become a future part of its media offerings. Read ...

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Agency Conflicts of Interest
Media

Agency Conflicts of Interest

25y Adam Posman

Agency Conflicts of Interest

Positioned between the media and technology suppliers on the one hand and the spenders on the other, an ad agency is like a middleman, aware of the mo...

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Study: iTV Ad Revenues To Remain Sluggish for Years
Media

Study: iTV Ad Revenues To Remain Sluggish for Years

25y Christopher Saunders

Study: iTV Ad Revenues To Remain Sluggish for Year...

Dimming the recent spate of optimistic announcements by iTV technology firms, Jupiter says the medium won't generate significant revenue until it over...

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GM, AOL Renew Marketing Alliance
Media

GM, AOL Renew Marketing Alliance

25y Christopher Saunders

GM, AOL Renew Marketing Alliance

Building on a previous agreement that saw America Online roll out a series of contests for General Motors, the new deal looks to be more of the same. ...

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Microsoft's DRM Software Reaches Milestones
Media

Microsoft's DRM Software Reaches Milestones

25y ClickZ Stats Staff

Microsoft's DRM Software Reaches Milestones

The software giant says it has set records in terms of secure music,video and eBook transactions. Read More...

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New Directions in Optimizing Page Content
Search

New Directions in Optimizing Page Content

25y Paul J. Bruemmer

New Directions in Optimizing Page Content

Last time, Paul promised to start covering changes in SEO strategies. This week, he starts with content optimization, including keyword selection, key...

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E-Newsletters: A No-Brainer
Email

E-Newsletters: A No-Brainer

25y Debbie Weil

E-Newsletters: A No-Brainer

Fancy (and expensive) technology isn't always the answer, especially these days. The challenge now is use the Internet and the Web to save or make mon...

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Yahoo! Moving Beyond Ad Sales
Media

Yahoo! Moving Beyond Ad Sales

25y Beth Cox

Yahoo! Moving Beyond Ad Sales

The portal is aggressively developing premium services as it looks to broadenits revenue stream; fee-based real-time quotes are just one example. Read...

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Targeting Does Matter
Marketing

Targeting Does Matter

25y Chris Yeh

Targeting Does Matter

The growing consensus is that online advertising doesn't deliver for publishers or advertisers. This consensus is dead wrong. Online advertising is he...

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Barriers Remain for Wireless Commerce, Marketing
Data insights

Barriers Remain for Wireless Commerce, Marketing

25y Michael Pastore

Barriers Remain for Wireless Commerce, Marketing

Wireless advertising and marketing is still in the realm of hype largely because the technology is not developed and the brands are not embracing it. ...

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A Quiet Revolution in Design
Marketing

A Quiet Revolution in Design

25y Sean Carton

A Quiet Revolution in Design

Many good Web designers have intuitively known that the Web really is different. Few, however, had begun to actually put all the pieces together and f...

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Trial Date Set in DoubleClick Case
Media

Trial Date Set in DoubleClick Case

25y Christopher Saunders

Trial Date Set in DoubleClick Case

The New York-based ad network will likely head to court in a California woman's lawsuit over information-collection practices. Read More...

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