Manny Pacquiao may have lost his fight to American Floyd Mayweather, but his home country, the Philippines, is a big winner when it comes to social me...
View articleThe tech giant introduced Google+ Collections today, a tool that allows users to categorize their posts, just like Pinterest. Read More...
View articleRetargeting and programmatic are industry standards, but for children's advertising, they're a no-go. Here's how some big brands provide excellent, et...
View articleThis is a roundup of new hires and promotions in the digital marketing industry during April of 2015. Read More...
View articleNow that the Apple Watch is here, here's how brands and SMBs can make sure their business listings are optimized for the device. Read More...
View articleA look at why we may lose deals, talent, and our very own soul after years of being in the agency world. Read More...
View articleYouTube's CEO says daily users are up by more than 40 percent year-over-year, while mobile growth reaches 80 percent. Read More...
View articleA joint study from DigitasLBi and the Interactive Advertising Bureau (IAB) shows that brand marketers will invest more in original digital video conte...
View articleThe latest brand to use virtual reality, Patrón shows users the entire tequila-making process, from picking agave plants to boxing bottles, from the p...
View articleIn honor of its 10th birthday, YouTube is taking a look at some of the most memorable moments on the platform, from A to Z, starting, not surprisingly...
View articleSnickers released the indignant assistant, which refuses to answer even the simplest question, as part of its 'You're Not You When You're Hungry' camp...
View articleMusic streaming service Grooveshark has shut down after major copyright infringement lawsuits. The company released a statement apologising for stream...
View articleIceland is hoping to attract would-be tourists to the country with Ask Guðmundur, its new human search engine which offers insider advice from residen...
View articleWhat would you do if a grizzly bear threatened your dog? Well, 73-year-old ex-Marine Carl Moore punched a bear in the face to save his dog. Read More...
View articleWedding photos? Gone. Political statuses? Gone. Listicles based around completely trivial subjects? Gone! Welcome to the new (imaginary) Facebook. Rea...
View articleNearly 37 years after the first bulk promotional email was sent, too little has changed in the email marketing industry. How can marketers raise the b...
View articleAfter a successful rebrand with its 13 digital magazines, Yahoo plans to continue adding onto its video offerings with more series, in addition to oth...
View articleAt NewFronts 2015, AOL launched a new series of year-round video offerings from actors like James Franco and Jared Leto, as well as NBC in conjunction...
View articleThe tragic earthquake in Nepal showed how impactful social media can be in times of a disaster. But raising awareness is just one way social media can...
View articleEvery brand has a unique story to tell, and more and more the visual Web is becoming the place to do it. Read More...
View articleThe email marketing world continues to be shaken up by multiple mergers and acquisitions. What does this mean for the industry? Read More...
View articleEven in industries where you might not expect humorous and outside-the-box campaigns to be successful, brands that take risks can see it pay off in a ...
View articleBudweiser was forced to apologise after strapping bottles with a slogan claiming it's "the perfect beer for removing ‘no’ from your vocabulary for the...
View articleWith Google now favoring mobile-friendly websites, Navneet Kaushal offers these 10 tips to make sure your website is up to speed. Read More...
View articleThe online streaming service has introduced a new ad format called "custom integrated commercial," will add programmatic to its ad arsenal, and is inv...
View articleAt NewFronts 2015, BuzzFeed introduced POUND, which allows advertisers to track distribution across social media, and a new distribution analytics pla...
View articleHappy customers can equal a serious boost to marketing ROI – if your brand can harness their social advocacy. Here’s how the big brands do it. Read M...
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