Modacad Signs $7.5 Million Marketing Pact With AOL
Media

Modacad Signs $7.5 Million Marketing Pact With AOL

27y Beth Cox

Modacad Signs $7.5 Million Marketing Pact With AOL

Modacad Inc., creator of styleclick.com, a fashion and stylerelated e-commerce site, signed a two-year interactive marketing agreementwith America Onl...

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10 Rules for the Customer Century
Marketing

10 Rules for the Customer Century

27y Rob McEwen

10 Rules for the Customer Century

A great deal has been written recently about how the Internet is shifting the balance of power from the seller to the buyer. Easy access to informatio...

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WebSideStory Gets $30 Million Equity Investment
Media

WebSideStory Gets $30 Million Equity Investment

27y Beth Cox

WebSideStory Gets $30 Million Equity Investment

WebSideStory, a provider of Internettracking and traffic analysis, received a $30 million investment from Summit Partners and TA Associates, which are...

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Andromedia Ships PersonalARIA
Media

Andromedia Ships PersonalARIA

27y Beth Cox

Andromedia Ships PersonalARIA

Andromedia, Inc., a supplier ofe-marketing software, delivered PersonalARIA, a customizable user interfacefor real-time Web site activity reporting an...

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Quicken.Com Unveils New Ad Campaign
Media

Quicken.Com Unveils New Ad Campaign

27y Beth Cox

Quicken.Com Unveils New Ad Campaign

Personal finance site Quicken.com launched its first ad campaigntargeting advertisers and marketers in both financial as well asnon-financial industri...

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24/7 Media and MapQuest.com Sign Denny's
Media

24/7 Media and MapQuest.com Sign Denny's

27y Beth Cox

24/7 Media and MapQuest.com Sign Denny's

24/7 Media Inc. and MapQuest.com signed Denny's to anexclusive marketing program designed to help Denny's drive in-store trafficby featuring restauran...

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GoTo.com Claims 10,000 Advertisers
Media

GoTo.com Claims 10,000 Advertisers

27y Beth Cox

GoTo.com Claims 10,000 Advertisers

Pay-for-placement search site GoTo.com said that as of June 1999, 10,000advertisers actively participated in its online marketplace. Read More...

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Solid Oak Software Offers Pop-Up Ad Blocker
Media

Solid Oak Software Offers Pop-Up Ad Blocker

27y Beth Cox

Solid Oak Software Offers Pop-Up Ad Blocker

Some consumers are reacting negatively to pop-up window advertising, andSolid Oak Software Inc., publisher of the Internetcontent management app CYBER...

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European Online Travel to Pass $1 Billion
Marketing

European Online Travel to Pass $1 Billion

27y Michael Pastore

European Online Travel to Pass $1 Billion

The travel industry will be one of the fastest growing sectors for online sales in Europe over the next few years, according to research by Datamonito...

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Doublespace to Launch Suite101.Com's Marketing Campaign
Media

Doublespace to Launch Suite101.Com's Marketing Campaign

27y Beth Cox

Doublespace to Launch Suite101.Com's Marketing Cam...

Community and guide site operation Suite101.com Inc. said that New York basedDoublespace will head up Suite101.com'sbrand and marketing campaign. Read...

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US Firms Buying E-Commerce Software
Marketing

US Firms Buying E-Commerce Software

27y Michael Pastore

US Firms Buying E-Commerce Software

Within the next six months, e-commerce software will be purchased by nearly half, or 46.7 percent, of US organizations, according to a study by Comput...

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Slow Sites Costing E-Commerce Dollars
Audience

Slow Sites Costing E-Commerce Dollars

27y Michael Pastore

Slow Sites Costing E-Commerce Dollars

Slow download times, the bane of an online shopper's existence, may be costing e-commerce merchants more than $4 billion in sales each year, according...

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@dVENTURE Network Will Use DoubleClick's DART
Media

@dVENTURE Network Will Use DoubleClick's DART

27y Beth Cox

@dVENTURE Network Will Use DoubleClick's DART

The @dVENTURE Network, a division of VentureDirect Worldwide, signed touse DoubleClick's DART(Dynamic Advertising Reporting and Targeting) technology ...

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Adsmart's NetFuerza Adds 13 New Sites to Hispanic Network
Media

Adsmart's NetFuerza Adds 13 New Sites to Hispanic Network

27y Beth Cox

Adsmart's NetFuerza Adds 13 New Sites to Hispanic ...

Ad network Adsmart said it has added 13 new Web sitesto its NetFuerza division, which is dedicated exclusively to the U.S.Hispanic and Latin American ...

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emaildirect Signs With Lages for PR
Media

emaildirect Signs With Lages for PR

27y Beth Cox

emaildirect Signs With Lages for PR

Lages & Associates, a high-tech publicrelations firm, has been selected by emaildirect Inc. as its publicrelations agency of record. Read More...

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LifeMinders.Com Signs Exclusive Ad Pact With InsWeb
Media

LifeMinders.Com Signs Exclusive Ad Pact With InsWeb

27y Beth Cox

LifeMinders.Com Signs Exclusive Ad Pact With InsWe...

LifeMinders.com Inc., a provider of freepersonal e-mail reminders and tips, signed a deal with insurance site InsWeb making the latter the exclusivead...

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Beyond Interactive Plans Campaign for NewsPage.com
Media

Beyond Interactive Plans Campaign for NewsPage.com

27y Beth Cox

Beyond Interactive Plans Campaign for NewsPage.com

Beyond Interactive was selected by NewsPage.com, a provider of personalizednews and information to business people on the Web, for an online campaignd...

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Using The Right Hook
Marketing

Using The Right Hook

27y Sean Carton

Using The Right Hook

Sean ponders two simple questions: What do computers do best? What do people do best? Computers are good at automation and following instructions. Peo...

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NetCreations Partners With MySoftware
Media

NetCreations Partners With MySoftware

27y Beth Cox

NetCreations Partners With MySoftware

Opt-in e-mail marketing company NetCreations Inc. entered apartnership with MySoftware Co., a provider of Internetdirect marketing services, to make N...

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Furniture.com Launches Multimillion-Dollar Brand Campaign
Media

Furniture.com Launches Multimillion-Dollar Brand Campaign

27y Beth Cox

Furniture.com Launches Multimillion-Dollar Brand C...

Online furniture retailer Furniture.com, which just closed on $35million in third-round financing, launched a multimillion-dollar brandinginitiative a...

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Beyond The Banner Extravaganza
Marketing

Beyond The Banner Extravaganza

27y Deborah Kania

Beyond The Banner Extravaganza

We've all seen the increased use of print, television and radio advertising for web sites. Web banners used to be a great way to drive traffic, and in...

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What's The Buzz?
Marketing

What's The Buzz?

27y John Day

What's The Buzz?

It was a light week on both I-Advertising and Online Ads, which was okay because Richard Hoy's ClickZ Forum debuted. ClickZ Forum charter members wres...

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NextCard Launches $10 Million National Branding Campaign
Media

NextCard Launches $10 Million National Branding Campaign

27y Beth Cox

NextCard Launches $10 Million National Branding Ca...

NextCard Inc., which markets an InternetVisa card, launched a $10 million national print branding campaign posing thequestion "What's on your NextCard...

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SeeItFirst.com Launches New Streaming Video Technology
Media

SeeItFirst.com Launches New Streaming Video Technology

27y Beth Cox

SeeItFirst.com Launches New Streaming Video Techno...

SeeItFirst.com delivered a new, enhancedstreaming video technology that will be marketed to TV and radio stations,advertising agencies, Web portals an...

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ACD Systems, Conducent Signs Net Ad Agreement
Media

ACD Systems, Conducent Signs Net Ad Agreement

27y Deborah Jessop

ACD Systems, Conducent Signs Net Ad Agreement

Canada's ACD Systems Ltd. has signed an agreement with Conducent, Inc., a U.S.-based company thatintegrates advertising and Internet functionality in ...

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Want Traffic? - Pretend It's An Election Year
Marketing

Want Traffic? - Pretend It's An Election Year

27y Todd Raphael

Want Traffic? - Pretend It's An Election Year

Political campaign managers will tell you that one endorsement from a member of the school board, the Kiwanis, or the Rotary is worth dozens of endors...

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About.com, HotJobs.com in Content, Advertising Alliance
Media

About.com, HotJobs.com in Content, Advertising Alliance

27y Beth Cox

About.com, HotJobs.com in Content, Advertising All...

Internet guide network About.com signed a content alliance andadvertising agreement With HotJobs.com Ltd., a career site forexperienced professionals....

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