The number of small businesses in the US using the Internet (SBIs) will double by the year 2002, according to a report by Cahners In-Stat Group. Cahne...
View articleAd network 24/7 Media Inc. and American Cities Studios , a new media designand sports marketing firm, signed a three-year agreement to co-market their...
View articleStraight UP! is delivering an upgraded version of its Internet Marketing ROITracking and Reporting Service. Read More...
View articleUS Interactive and net.Genesis Corp. formed a strategic allianceto co-market and sellproducts and services to Web-focused organizations with online sa...
View articleNetscapeCommunications Corp. of Mountain View, Calif., is launching its firstnational advertising campaign, estimated at more than $30 million, design...
View articleWell...sometimes it IS a world wide minefield out there. Who can you turn to? Who can you trust? If you operate a commerce site, you have to be mighty...
View articleAudio Book Club Inc. in Boca Raton, FL launched a new rich media advertisingcampaign using Narrative's Enliven that allows Internet viewers to order f...
View articleAs companies expand their use of the Internet from basic e-mail and intranets to offering customers products and services to customers, Internet secur...
View articlei33 communications in New York City said that ad agency BBDO Interactive hasentered into a private-label agreement for its online advertising ROI trac...
View articleComedy Central's South Park is returning as an advertiser on Seattle-basedMilestone Media's EverythingChristmas.com. Read More...
View articleApplying a sales tax to purchases made over the Internet would reduce the number of online buyers by 25 percent, and cut online spending by at least 3...
View articleLinkExchange , which was acquiredby Microsoft last month, has launched an affiliate hub called Revenue Avenue designed toallowsmall businesses to gene...
View articleNorfolk, VA-based Auto Trader Online formed a strategicrelationship to provide BigYellow users access to its used car database. Read More...
View article24/7 Media Inc. in New York City namedformer Bell Atlantic executive Ron Johnson as chief information officer andsenior vice president. Read More...
View articleAvenue A Media said that Peapod Inc. has selected the agency as itsInternet media agency of record. Read More...
View articleSF Interactive Inc. and Mediasmith Inc. have been jointly awarded a newaccount to create interactive and traditional advertising for BabyCenter Inc.,a...
View articleJudging from the amount of coverage and attention the European internet is getting in the American press these days, the cry, "The Yankees are coming!...
View articleFor the person in charge of developing, submitting, and justifying the budget for the corporate web site, it's the time of year the Alka-Seltzer adver...
View articleMore than half of the Windows software developers asked in a recent survey are in favor of open-source code software, according to Evans Marketing. Re...
View articleNCT Group Inc. (Noise Cancellation Technologies Inc.) hasbegun an ad campaign with DoubleClick to promote its NoiseBuster headphone as a holiday gift ...
View article2CAN Media Inc. signed an exclusive onlineadvertising representation agreement with The Learning Company Inc. Read More...
View articleThe introduction of the Euro is one reason that close to 10 million Europeans will seek financial advice online by the year 2002, according to a repor...
View articleOnline wine merchant Virtual Vineyards chose kirshenbaum bond & partners west in San Francisco to handle its account. Read More...
View articleIn the world of online marketing, perhaps nothing is more misunderstood than the meaning of "branding." Branding in the pre-internet, offline world re...
View articleMore than a third (36%) of Internet users say that their opinions of one ormore product brands has changed as a result of using the Internet, accordin...
View articleWebTV Networks Inc. launched what it calls Click-To-Video ads, a service that allows advertisersto leverage both television and online media. Read Mor...
View articleSlightly more than a month after launching its Grupo NetFuerza Divisiontargeting the Hispanic market, 2CAN Media Inc. signed to rep for four Hispanic ...
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