NetCreations Launches "Sprockets and Cogs" Search Engine
Media

NetCreations Launches "Sprockets and Cogs" Search Engine

27y Beth Cox

NetCreations Launches "Sprockets and Cogs" Search ...

NetCreationsInc. of New York, anopt-in e-mail marketing company, has launched Sprockets and Cogs , a specializedsearch engine that indexes technical s...

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Reliant Interactive to Focus Infomercials on the Internet
Media

Reliant Interactive to Focus Infomercials on the Internet

27y Beth Cox

Reliant Interactive to Focus Infomercials on the I...

Reliant Interactive Media Corp. of Clearwater, Fla., will end itsrelationship with HSN Direct International Ltd., under which it developedmarketing pr...

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Sony Online Entertainment Signs 18 New Advertisers
Media

Sony Online Entertainment Signs 18 New Advertisers

27y Beth Cox

Sony Online Entertainment Signs 18 New Advertisers

American Express, Ford, Netscape and Swatch are among 18new advertisersrecently signed by The Station@sony.com , Sony Pictures Entertainment Online an...

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National Ad Campaign Helps Boost E*Trade Share Price
Media

National Ad Campaign Helps Boost E*Trade Share Price

27y Beth Cox

National Ad Campaign Helps Boost E*Trade Share Pri...

E*Trade Group Inc. has seenits stock rise since early October at twice the pace of rival brokers CharlesSchwab and Ameritrade Holding, a tribute to a ...

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Grabbing Your Share of Commerce Gold
Media

Grabbing Your Share of Commerce Gold

27y Janet Ryan and Nancy Whiteman

Grabbing Your Share of Commerce Gold

Thanksgiving is behind us now, launching us officially into the "Holiday Shopping Season. Read More...

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AllnetServices.com Corp. Launches AllmonitorMall.com in Spanish
Media

AllnetServices.com Corp. Launches AllmonitorMall.com in Spanish

27y Beth Cox

AllnetServices.com Corp. Launches AllmonitorMall.c...

AllnetServices.com hired al Punto Advertising Agency to implement a campaign to market its AllmonitorMall.com site to the Hispanic marketplace. Read M...

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Levi Strauss Plans $5 Million Online Effort
Media

Levi Strauss Plans $5 Million Online Effort

27y Beth Cox

Levi Strauss Plans $5 Million Online Effort

Jeansmaker Levi Strauss & Co. is launching its first major online sellingeffort. Read More...

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French E-Commerce Worth $50 Million
Audience

French E-Commerce Worth $50 Million

27y Michael Pastore

French E-Commerce Worth $50 Million

E-commerce in France is expected to generate revenue in excess of $50 million in 1998, according to research by the Benchmark Group. Read More...

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Reel.com Launches National TV Campaign
Media

Reel.com Launches National TV Campaign

27y Beth Cox

Reel.com Launches National TV Campaign

Online movie store Reel.com began a national television advertising campaign on Thanksgiving Day for the holiday season. Read More...

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US Interactive, Trilogy Form Strategic Partnership
Media

US Interactive, Trilogy Form Strategic Partnership

27y Beth Cox

US Interactive, Trilogy Form Strategic Partnership

US Interactive formed astrategic partnership with Trilogy Software Inc. , a provider of sales,marketing and business-to-business e-commerce applicatio...

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SMBs Missing Internet Opportunity
Marketing

SMBs Missing Internet Opportunity

27y Michael Pastore

SMBs Missing Internet Opportunity

Small businesses may not be embracing the opportunities the Internet offers them, and the reason may be a lack of the proper tools, and the traditiona...

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Ken Margolis Associates Wins Headspace Account
Media

Ken Margolis Associates Wins Headspace Account

27y Beth Cox

Ken Margolis Associates Wins Headspace Account

Headspace Inc. in San Francisco, creatorof the "Beatnik" technology for interactive music and sound on the Internet,has hired Ken Margolis Associates ...

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Four Points Digital Launches Campaign for 3Com
Media

Four Points Digital Launches Campaign for 3Com

27y Beth Cox

Four Points Digital Launches Campaign for 3Com

One of the largest online campaigns ever conducted by 3Com is being launched by Four Points Digital , a Chicago-basedinteractive communications agency...

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Autobytel.com Awards Account to Grey Advertising
Media

Autobytel.com Awards Account to Grey Advertising

27y Beth Cox

Autobytel.com Awards Account to Grey Advertising

Internet car-buying service Autobytel.com Inc. awarded itsadvertising account to Grey Advertising Inc. in New York City. Billings werenot disclosed. R...

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GeoCities Licenses Parable Technology
Media

GeoCities Licenses Parable Technology

27y Beth Cox

GeoCities Licenses Parable Technology

GeoCities signed an agreement to license Parable's multimedia technology for useby GeoCities members, allowing GeoCities Homesteaders and GeoShops mer...

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NetCreations Acquires InfoPick.com
Media

NetCreations Acquires InfoPick.com

27y Beth Cox

NetCreations Acquires InfoPick.com

Direct marketing e-mail company NetCreations acquiredopt-in service InfoPick.com in Utah. Financial terms ofthe deal were not disclosed. Read More...

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Now, Even Your Bill has a Targeted Ad
Media

Now, Even Your Bill has a Targeted Ad

27y Beth Cox

Now, Even Your Bill has a Targeted Ad

Netscape's BillerXpert, its new bill presentment and payment application, is using Real Media's Open AdStream ad managementtechnology to deliver targe...

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Marketing Online Network Europe Opens U.S. Office
Media

Marketing Online Network Europe Opens U.S. Office

27y Beth Cox

Marketing Online Network Europe Opens U.S. Office

Marketing Online Network Europe (Marketing O.N.E.), a European network ofindependent interactive agencies, is opening its first U.S. office in Los Ang...

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USWeb, CKS Group Receive SEC Clearance for Merger
Media

USWeb, CKS Group Receive SEC Clearance for Merger

27y Beth Cox

USWeb, CKS Group Receive SEC Clearance for Merger

USWeb Corp. and CKS Group Inc. said that the Securities andExchange Commission has declared effective the joint proxystatement/prospectus required in ...

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InfoSpace.com, Mitsui Comtek Form Strategic Alliance
Media

InfoSpace.com, Mitsui Comtek Form Strategic Alliance

27y Beth Cox

InfoSpace.com, Mitsui Comtek Form Strategic Allian...

InfoSpace.com Inc. and Mitsui Comtek Corp. formed a strategicalliance to provide InfoSpace.com's technology and content services, includingads, on Mit...

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OnHealth.com Signs Nicorette and NicoDerm CQ for Online Campaign
Media

OnHealth.com Signs Nicorette and NicoDerm CQ for Online Campaign

27y Beth Cox

OnHealth.com Signs Nicorette and NicoDerm CQ for O...

OnHealth Network Co. in Seattle said that Nicorette nicotine gum and NicoDermCQ nicotine patch, SmithKline Beecham's top-selling smoking cessation aid...

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Amazon.com Ad Lets Shoppers Print Out Book Excerpts
Media

Amazon.com Ad Lets Shoppers Print Out Book Excerpts

27y Beth Cox

Amazon.com Ad Lets Shoppers Print Out Book Excerpt...

Narrative Communications Corp., Hewlett-Packard and Amazon.com launched abanner ad that offers consumers an instant excerpt of Tom Wolfe's best-sellin...

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Catalog Link Heads Top 10 Banner List
Media

Catalog Link Heads Top 10 Banner List

27y Beth Cox

Catalog Link Heads Top 10 Banner List

NetRatings said that its BannerTrack Service showed Catalog Link was at the top of the list of top 10 ad banners viewed for the week of Nov. 8-14. Rea...

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Cybergold Forms Marketing Alliance With AOL
Media

Cybergold Forms Marketing Alliance With AOL

27y Beth Cox

Cybergold Forms Marketing Alliance With AOL

Incentive marketer Cybergold Inc. signed a distribution agreement with America Online for its AOL Instant Messenger service, which allows communicatio...

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US Interactive Honored at London International Advertising Awards
Media

US Interactive Honored at London International Advertising Awards

27y Beth Cox

US Interactive Honored at London International Adv...

US Interactive won the Grand Prize for Interactive Media--Banners for its work for ComedyCentral in the 1998 London International Advertising Awards c...

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AdKnowledge: Microsoft Browser Eclipses Netscape
Media

AdKnowledge: Microsoft Browser Eclipses Netscape

27y Beth Cox

AdKnowledge: Microsoft Browser Eclipses Netscape

AdKnowledge said its tracking figures show that as of November, marketshare of the Microsoft Internet Explorer browser surpassed that of NetscapeNavig...

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NetGravity AdCenter Signs 15 New Customers
Media

NetGravity AdCenter Signs 15 New Customers

27y Beth Cox

NetGravity AdCenter Signs 15 New Customers

NetGravity said it signed more than 15 new customers for AdCenter, the company's outsourced service solution launched less than three months ago. Read...

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