Nothing but Net Results (NbNR)recently launched the "Sweet Spot," an Internetbanner ad channel based only on cost per result. Read More...
View articleExperian , a $1.6 billion database marketer,is expected to announce its intent on Nov. 10 to acquire an equity interest in Intellipost Corp. , accordi...
View articleLast week, a friend called me to ask what it means when a planner says he is writing a POV on his radio show. Read More...
View articleOnline community operation theglobe.com and Internettelephony company Delta Three are teaming up to offer a holiday seasonpromotion featuring 5 cent p...
View articleParagraphics Advertising launched a "Clickable Coupons"service that "links to online merchant sites and offers substantial savings." Read More...
View articleAd solution company AdKnowledge named JohnLipinski as director of engineering and Simona Panduru as director of qualityassurance engineering. Read Mor...
View articleBritish company Valence 9 said that the shareholders of ImageAdvertising voted to accept its takeover offer and the offer wasdeclared unconditional, w...
View articleEuropean online ad rep company InterAd said it has won the global representation rights for the U.K. Web site Multi Media Mapping. Read More...
View articleMedia Synergy , a provider of multimediamessaging solutions, is launching @loha @ctiveMail, calling it "a completedirect online marketing solution" fo...
View articleNetRatings listed the top 10 ad banners viewed for the week ending October 31. Read More...
View articleDID-IT.COM , a search engineoptimization firm, said that it will expand its mission of providing targetedtraffic beyond search engine clickthroughs to...
View articleRetail revenues generated from online shopping worldwide will increase by 784 percent over the next four years, from $4.5 billion by year-end 1998, to...
View articleCost-per-click ad network ValueClick introduced a new pay-out structure that doubles the rates it pays to Webpublishers who hostad banners for network...
View articleOnline discount mortgage broker HomeShark Inc. has joined forces with HOMES.COM , a nationwide online home listing,Realtor marketing, and consumer rel...
View articleMany web-based businesses are plagued with high staff turnover. Read More...
View articleLycos Inc. which just launcheda nationwide ad campaign featuring a Labrador retriever as a logo, was suedfor trademark infringement by Labrador Softwa...
View articleThe Internet Advertising Bureau (IAB) has elected nine new members to two-year terms on its board of directors. Read More...
View articleClassified Ventures willlaunchHomeHunter.com, a site designed to drive traffic, leads and sales to realestate agents and brokers by combining advanced...
View articleMichael Tchong's Iconocast has an interesting piece in its latest newsletterthat raises some questions about whether the meteoric growth of Webadverti...
View articleApproximately 53.5 million U.S. adults or 27% of the adult populationcurrently use the Internet, according to the Fall 1998 Cyber Stats report from Me...
View articleTicketmaster Corp. filed alawsuit against music retailer N2K Inc. , alleging breach of contract andclaiming N2K violated the terms of a marketing agre...
View articleAs the number of Internet users increases, so does the desire for a faster connection, according to a survey conducted by research firm The Yankee Gro...
View articleMicrosoft is acquiring San Francisco-based LinkExchange Inc. , a pioneer in theWeb banner business that lately has been expanding to provide a full li...
View articleChicago-based CoolSavings.com,Inc. , a provider oftargeted Internet sales promotion services, said Prodigy has signed on to makeits clippable coupon s...
View articleThe Perrier Group of North America, a unit of Nestle, named OgilvyInteractive as its onlineagency of record. Read More...
View articleMediaRep, a division of Z.Com, launched the MediaRep Web Site Advertising Network tosell advertising space on the new Z.Com portal. Read More...
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