Top 3 Considerations for Your Holiday Mobile Campaign
Media

Top 3 Considerations for Your Holiday Mobile Campaign

15y Tessa Wegert

Top 3 Considerations for Your Holiday Mobile Campa...

More consumers are planning on doing their holiday shopping on mobile devices this year. Are you taking full advantage of this opportunity? Read More...

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A Tale of Two Marketing Attempts
Analytics

A Tale of Two Marketing Attempts

15y John Lovett

A Tale of Two Marketing Attempts

Two hotels show how you can gain or lose customers with personalized messages. Read More...

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11 Ways to Leverage the Power of Social Media for the 2011 Holiday Season
Community Management

11 Ways to Leverage the Power of Social Media for the 2011 Holiday Season

15y Michael Della Penna

11 Ways to Leverage the Power of Social Media for ...

While the current economic conditions have left many marketers struggling to do more with less, social media is the gift that keeps on giving. Read Mo...

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Preparing for Your Integrated Holiday Campaigns
Marketing

Preparing for Your Integrated Holiday Campaigns

15y Ghennipher Weeks

Preparing for Your Integrated Holiday Campaigns

How can you get the most traction, boost online sales, and connect with a diverse marketplace in your campaigns this holiday season? Read More...

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5 Things Job Hunting and Surfing Have in Common
Marketing

5 Things Job Hunting and Surfing Have in Common

15y Alan Cutter

5 Things Job Hunting and Surfing Have in Common

Forget econ - surfing should be a mandatory high school class. Read More...

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5 Quick Wins for Holiday Retail Email Campaigns
B2C Email Marketing

5 Quick Wins for Holiday Retail Email Campaigns

15y Simms Jenkins

5 Quick Wins for Holiday Retail Email Campaigns

How to avoid post-holiday carnage. Read More

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How the Other 20% Live: What Do BlackBerry Users Do for Apps?
Media

How the Other 20% Live: What Do BlackBerry Users Do for Apps?

15y Andrew Solmssen

How the Other 20% Live: What Do BlackBerry Users D...

Seven suggestions for how RIM can gain ground in the app world, or at least halt the slide. Read More...

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Distilled Wisdom of the Tribe: 5 Insights That Impact Digital Advertising
Asia

Distilled Wisdom of the Tribe: 5 Insights That Impact Digital Advertising

15y Eric Phu

Distilled Wisdom of the Tribe: 5 Insights That Imp...

At our annual company summit, assumptions were challenged and worldviews changed. Here are five key takeaways. Read More...

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Yume and LG Unveil First Ad Platform for Web-Enabled TVs
Media

Yume and LG Unveil First Ad Platform for Web-Enabled TVs

15y Douglas Quenqua

Yume and LG Unveil First Ad Platform for Web-Enabl...

Platform will primarily deliver ads to apps supported by Internet-connected TVs Read More...

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NYC Magazine Touts Foursquare Kings
Media

NYC Magazine Touts Foursquare Kings

15y Christopher Heine

NYC Magazine Touts Foursquare Kings

Time Out continues developing presence on the mobile app. Read More...

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Videos Aimed At Romney Signal Digital Spending by Outside Groups
Marketing

Videos Aimed At Romney Signal Digital Spending by Outside Groups

15y Kate Kaye

Videos Aimed At Romney Signal Digital Spending by ...

A new video from Democratic independent expenditure group Priorities USA takes aim at Mitt Romney. Read More...

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Yahoo Unveils LiveStand Tablet Platform, Plus New Ads
Media

Yahoo Unveils LiveStand Tablet Platform, Plus New Ads

15y Zachary Rodgers

Yahoo Unveils LiveStand Tablet Platform, Plus New ...

LiveStand offers publishers a slick publishing and monetization platform. Read More...

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Publicis to Acquire Wangfan
Marketing

Publicis to Acquire Wangfan

15y ClickZ News Staff

Publicis to Acquire Wangfan

Shanghai-based digital shop's clients include Puma and General Motors. Read More...

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5 Ways to Become Valuable to Your Social Media Audience
Social

5 Ways to Become Valuable to Your Social Media Audience

15y Liana Evans

5 Ways to Become Valuable to Your Social Media Aud...

Today, perceived value matters and it's measured by your consumers sharing, commenting, voting, and reviewing. Read More...

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Integrated Local Targeting to Drive Consumer Preference
Data insights

Integrated Local Targeting to Drive Consumer Preference

15y Andrea Fishman

Integrated Local Targeting to Drive Consumer Prefe...

Six ways to ensure alignment of local marketing programs. Read More...

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Using Digital Channels to Listen and Learn
Marketing

Using Digital Channels to Listen and Learn

15y Robin Neifield

Using Digital Channels to Listen and Learn

Eight ways to find out what customers think about your brand. Read More...

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'Graymail': How It Will Affect Your Email Program
Email

'Graymail': How It Will Affect Your Email Program

15y Mike Hotz

'Graymail': How It Will Affect Your Email Program

If you don't send engaging content, graymail filtering could mean death to email response as you know it. Read More...

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Even White Hat SEO Is Risky
Search

Even White Hat SEO Is Risky

15y Marios Alexandrou

Even White Hat SEO Is Risky

Even when following all the rules, site traffic and revenues can suffer. What's an SEO to do? Read More...

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Group-Buying Sites Will Fade Out
Marketing

Group-Buying Sites Will Fade Out

15y Pace Lattin

Group-Buying Sites Will Fade Out

Three reasons why group buying does not serve merchants, marketers, or consumers. Read More...

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DailyDeals.com Focuses on E-Retail Offers
Data insights

DailyDeals.com Focuses on E-Retail Offers

15y Christopher Heine

DailyDeals.com Focuses on E-Retail Offers

Online merchants can use deals to build their email lists. Read More...

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Digital Parallel - E-Commerce and Retail Planning
Asia

Digital Parallel - E-Commerce and Retail Planning

15y Patrick Tam

Digital Parallel - E-Commerce and Retail Planning

You don't need to be a technologist to sell online. Here are eight reasons why. Read More...

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Google Increases Ads Transparency for Consumers
Data insights

Google Increases Ads Transparency for Consumers

15y Christopher Heine

Google Increases Ads Transparency for Consumers

Announcement arrives against backdrop of annual privacy meeting for global brands. Read More...

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Clearspring Adds Data Company XGraph
Social

Clearspring Adds Data Company XGraph

15y Douglas Quenqua

Clearspring Adds Data Company XGraph

Data-science firm could strengthen Clearspring's position in the marketing analytics field. Read More...

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Yahoo Buys Interclick For $270M
Media

Yahoo Buys Interclick For $270M

15y Christopher Heine

Yahoo Buys Interclick For $270M

Better ad targeting drives the purchase. Read More

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AdKnowledge Snatches Up AdParlor, 'Largest' Facebook Ad Platform
Social

AdKnowledge Snatches Up AdParlor, 'Largest' Facebook Ad Platform

15y Zachary Rodgers

AdKnowledge Snatches Up AdParlor, 'Largest' Facebo...

AdParlor is said to be a top revenue earner in emerging field of Facebook ad tools. Read More...

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Customer Referrals in the New Marketing Democracy Spell the End of Ego Marketing
Advanced Email Marketing

Customer Referrals in the New Marketing Democracy Spell the End of Ego Mark...

15y Tal Nathan

Customer Referrals in the New Marketing Democracy ...

Adapt your marketing strategies for this new reality and take advantage of the opportunities it presents. Read More...

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Which Brain Is Your Website Selling To?
Acquisition

Which Brain Is Your Website Selling To?

15y Tim Ash

Which Brain Is Your Website Selling To?

You'll be hard pressed to trigger a buying decision if you don't deliver your message in a way that the reptilian brain understands. Read More...

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