Preparing for an Interview
Marketing

Preparing for an Interview

15y Jake Langwith

Preparing for an Interview

What can you do to get an edge over the competition? Read More

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Trick Questions
Analytics

Trick Questions

15y Jim Sterne

Trick Questions

Are you being tricked into doing too much work that's going to have too little value at the cost of your real work? Read More...

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Village Voice Media Pressured to Drop Backpage.com Adult Ads
Data insights

Village Voice Media Pressured to Drop Backpage.com Adult Ads

15y Susan Kuchinskas

Village Voice Media Pressured to Drop Backpage.com...

Classifieds site generated $2.1 million in revenue from "online prostitution advertising" in August. Read More...

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Getting to Know the Connected Consumer: From Computers to Tablets to Smartphones
Analytics

Getting to Know the Connected Consumer: From Computers to Tablets to Smartp...

15y Joe Nguyen

Getting to Know the Connected Consumer: From Compu...

To understand the full profile of today's digital consumer, it is no longer enough to measure desktop traffic alone. Consider these stats to find out ...

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Bachmann's Digital Agency Worked With Rival GOP Candidate
Marketing

Bachmann's Digital Agency Worked With Rival GOP Candidate

15y Kate Kaye

Bachmann's Digital Agency Worked With Rival GOP Ca...

Bachmann's social media adviser runs a digital agency that was working simultaneously with the Roemer campaign. Read More...

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Eleven's Courtney Buechert: Speed is Currency for Next-Gen Agencies
Marketing

Eleven's Courtney Buechert: Speed is Currency for Next-Gen Agencies

15y Joan Voight

Eleven's Courtney Buechert: Speed is Currency for ...

Indie San Francisco agency and Apple agency recently took a gamble on video. Read More...

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DailyCandy Targets Influencers With 2 Exclusive Deals
Ecommerce

DailyCandy Targets Influencers With 2 Exclusive Deals

15y Anna Maria Virzi

DailyCandy Targets Influencers With 2 Exclusive De...

Publisher teams up with two designers and Mastercard to offer online promotion with an offline twist. Read More...

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5 Tips to Maximize Your Corporate Social Responsibility Efforts
Social

5 Tips to Maximize Your Corporate Social Responsibility Efforts

15y Nick Cifuentes

5 Tips to Maximize Your Corporate Social Responsib...

Doing good can be good for business. Consider these approaches. Read More...

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They Are Not Your Customers; You Are Their Brand
Data insights

They Are Not Your Customers; You Are Their Brand

15y Amy Manus

They Are Not Your Customers; You Are Their Brand

If you're lucky! You must be able to successfully integrate marketing messages across various media platforms, and take into account multiple clients....

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Online Service Uses Email to Convert Triers Into Buyers
Marketing

Online Service Uses Email to Convert Triers Into Buyers

15y Brian Massey

Online Service Uses Email to Convert Triers Into B...

Are you offering consumers ways to engage with your service in your emails like one startup has? Read More...

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What Is a Bounce?
Email

What Is a Bounce?

15y Dennis Dayman

What Is a Bounce?

Be sure you can interpret and respond to the machine responses when email fails to be delivered to its intended recipient and know how to fix it. Part...

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Let's Get Lucky: Casinos in the Digital Space
Asia

Let's Get Lucky: Casinos in the Digital Space

15y Chris Wieners

Let's Get Lucky: Casinos in the Digital Space

Casinos must learn to adapt messages and integrate online and offline mediums to target Chinese consumers. Here's how. Read More...

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McDonald's #McRib Is Back on Twitter Grill
Data insights

McDonald's #McRib Is Back on Twitter Grill

15y Christopher Heine

McDonald's #McRib Is Back on Twitter Grill

Fast-food brand runs Promoted Trend while citing last year's success. Read More...

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Cain Has Shown Dedication to Web Video from Start
Marketing

Cain Has Shown Dedication to Web Video from Start

15y Kate Kaye

Cain Has Shown Dedication to Web Video from Start

The Herman Cain campaign may have spent as much as $175,000 this year on web video production. Read More...

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Ford's Social Initiative Becomes 'Badge' of Honor
Social

Ford's Social Initiative Becomes 'Badge' of Honor

15y Christopher Heine

Ford's Social Initiative Becomes 'Badge' of Honor

Badges let consumers express brand affinity on Facebook, Twitter, and other sites. Read More...

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Tupelo Tourism Offers Glimpse Into Future of SMB Ads
Marketing

Tupelo Tourism Offers Glimpse Into Future of SMB Ads

15y Zachary Rodgers

Tupelo Tourism Offers Glimpse Into Future of SMB A...

The Mississippi birthplace of Elvis draws visitors using a diverse blend of digital tactics. Read More...

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How Facebook's Platform for Mobile Will Affect Social Commerce
Social

How Facebook's Platform for Mobile Will Affect Social Commerce

15y Janice Diner

How Facebook's Platform for Mobile Will Affect Soc...

Facebook Platform Open Graph commerce will change the shopping experience on mobile, online, and in-store. Read More...

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Lessons From a Real-Life 'Mad Woman'
Media

Lessons From a Real-Life 'Mad Woman'

15y Harry Gold

Lessons From a Real-Life 'Mad Woman'

Wisdom from advertising legend Jane Maas. Read More

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For Now, Facebook Remains an Imperfect Advertiser's Dream
Marketing

For Now, Facebook Remains an Imperfect Advertiser's Dream

15y Jeff Lerner

For Now, Facebook Remains an Imperfect Advertiser'...

A look at two issues the social site must address. Read More...

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Latinos and Coupons: A Tale of Two Worlds
Marketing

Latinos and Coupons: A Tale of Two Worlds

15y Gustavo Razzetti

Latinos and Coupons: A Tale of Two Worlds

Why are Latinos hesitating to use coupons? Read More...

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VW Uses Augmented Reality to Re-introduce Beetle to Canada
Marketing

VW Uses Augmented Reality to Re-introduce Beetle to Canada

15y Douglas Quenqua

VW Uses Augmented Reality to Re-introduce Beetle t...

An ambitious fusion of augmented reality with giant billboards. Read More...

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News Reading Up on Tablets, Revenue Not So Much
Media

News Reading Up on Tablets, Revenue Not So Much

15y Susan Kuchinskas

News Reading Up on Tablets, Revenue Not So Much

Consuming news on tablets is about as popular as sending and receiving email. Read More...

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Agency Execs: R/GA, McCann, Two Bulls
Marketing

Agency Execs: R/GA, McCann, Two Bulls

15y ClickZ News Staff

Agency Execs: R/GA, McCann, Two Bulls

R/GA names Effik to grow media unit, McCann Erickson makes multiple hires. Read More...

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Obama and DNC Spent $5 Million on Web Ads This Year
Marketing

Obama and DNC Spent $5 Million on Web Ads This Year

15y Kate Kaye

Obama and DNC Spent $5 Million on Web Ads This Yea...

Obama's reelection campaign spent around $2 million alone on web ads in the recent quarter. Read More...

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Marketing to the Distracted Consumer
Marketing

Marketing to the Distracted Consumer

15y Sean Carton

Marketing to the Distracted Consumer

Is anyone really paying attention? Read More

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Integrating Offline and Online Activities
Marketing

Integrating Offline and Online Activities

15y Julie Batten

Integrating Offline and Online Activities

What are the top priorities that brand managers have been tasked with to enhance their marketing programs? Read More...

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When Size Matters: Managing List Hygiene
Email

When Size Matters: Managing List Hygiene

15y David Daniels

When Size Matters: Managing List Hygiene

Marketers must not only look at click-through rates but also use click-through data as a segmentation attribute to target subscribers that are not eng...

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