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View articleI'm extraordinarily proud to be making a major move from the agency world to the world of publishing and events by joining Incisive Media's interactiv...
View articleThe Publicis Group said today it struck a deal to acquire digital marketing agency Razorfish from Microsoft for $530 million. "When we complete this t...
View articleNeed to figure out the cost per acquisition (CPA) for an online marketing campaign? Use this new ClickZ/Dapper calculator to plug in several metrics t...
View articleDuring a talk with the New York Times this week, David Vladeck, new head of the Bureau of Consumer Protection at the Federal Trade Commission, mention...
View articleHas your organization created an online ad that exhibits fairness, accuracy, and inclusive representations of the lesbian, gay, bisexual and transgend...
View articleUPDATED: It seems Twitter is not testing a new ad format Read More
View articleThe Wall Street Journal and Financial Times are reporting agency conglomerate Publicis is close to winning the multi-party bidding war for Razorfish R...
View articleDigg is rolling out an ad rating system designed to encourage higher quality and more relevant ad creative. Under the new ad regime, announced earlier...
View articleStudy finds high-engagement videos lead to much higher ad recall and Web site visits. Read More...
View articleBest Buy and VacationRentals.com are among advertisers using a new service to promote real-time sales and specials. Read More...
View articleWeb series and online game will allow viewers to determine the plot flow and story outcome. Read More...
View articleScores of alternative and niche search engines are vying for a piece of the search engine market. A look at some innovators. Read More...
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