Q&A: The Prince's Trust's Rebecca Galambos on digital transformation
Acquisition

Q&A: The Prince's Trust's Rebecca Galambos on digital transformation

10y Graham Charlton

Q&A: The Prince's Trust's Rebecca Galambos on ...

Rebecca Galambos is senior digital transformation director at the Prince’s Trust, with some valuable insights into the ‘millennial generation...

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10 tips for marketing success on LinkedIn
Asia

10 tips for marketing success on LinkedIn

10y Sophie Loras

10 tips for marketing success on LinkedIn

Using LinkedIn for personal and professional branding is easy, so why do so many brands and individuals get it so wrong? Read More...

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Not having DMARC can hurt but having it may hurt more
Advanced Email Marketing

Not having DMARC can hurt but having it may hurt more

10y Derek Harding

Not having DMARC can hurt but having it may hurt m...

Properly implemented DMARC should not affect your deliverability. You can guess what I’m going to say next. Last month I wrote about how even if you a...

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Everything we learned about beacons and proximity marketing from #ClickZChat
Attribution

Everything we learned about beacons and proximity marketing from #ClickZCha...

10y Matt Owen

Everything we learned about beacons and proximity ...

Over the past few weeks we’ve largely used #ClickZChat as a chance to delve into the pros and cons of content and social, but this week we thought we’...

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How Schuh uses mobile to increase sales
Ecommerce

How Schuh uses mobile to increase sales

10y Tereza Litsa

How Schuh uses mobile to increase sales

Mobile is everywhere in our lives and as mobile consumers increase, ecommerce sites need to be prepared. Stuart McMillan, Deputy Head of Ecommerce of ...

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Beyond local SEO: Greg Gifford on how to win the visibility race
Search

Beyond local SEO: Greg Gifford on how to win the visibility race

10y Rebecca Sentance

Beyond local SEO: Greg Gifford on how to win the v...

Last Friday at a packed-out Brighton SEO conference, expert local search consultant Greg Gifford delivered a fast and furious presentation on the secr...

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How to achieve face-melting content marketing ROI
Content

How to achieve face-melting content marketing ROI

10y Chuck Price

How to achieve face-melting content marketing ROI

Jason Miller knows a thing or two about content. He’s the Senior Content Marketing Manager at Linkedin, who presented a session titled “How to Achieve...

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How to optimise your page images to increase site speed
Search

How to optimise your page images to increase site speed

10y Matt Owen

How to optimise your page images to increase site ...

Google’s official slogan is “Don’t Be Evil”, but it’s long been rumoured that the company has a second, internal motto that they tend to keep under wr...

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11 extraordinary uses of Augmented Reality (AR)
AR & VR

11 extraordinary uses of Augmented Reality (AR)

10y Christopher Ratcliff

11 extraordinary uses of Augmented Reality (AR)

Jess Butcher, the director and co-founder of augmented reality app Blippar, is speaking at our Shift London event in May, so to prepare for this occas...

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Three low cost strategies to enhance your Mother's Day marketing
Content

Three low cost strategies to enhance your Mother's Day marketing

10y Tessa Wegert

Three low cost strategies to enhance your Mother's...

Mother’s Day is big business for brands of all kinds. The National Retail Federation reports Americans spent upwards of $170 each on gifts in 20...

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17 fascinating stats about beacons and location marketing
Media

17 fascinating stats about beacons and location marketing

10y Christopher Ratcliff

17 fascinating stats about beacons and location ma...

In this week’s #ClickZChat, we talked about location marketing, NFC, beacons, and their usefulness for marketers.  I’ve pulled together as many stats ...

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Dennis Publishing's Paul Lomax on adblocking and 'anti-ad zealots'
Display Advertising

Dennis Publishing's Paul Lomax on adblocking and 'anti-ad zealots'

10y Graham Charlton

Dennis Publishing's Paul Lomax on adblocking and '...

The growth of adblocker usage is one of the major problems affecting publishers today, as it has the potential to cut into ad revenues which many rely...

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How BT Sport uses Twitter during Champions League games
Marketing

How BT Sport uses Twitter during Champions League games

10y Tereza Litsa

How BT Sport uses Twitter during Champions League ...

BT Sport wants to be “at the heart of football” and that’s why it focuses on Twitter during Champions League, especially this year with its exclusive ...

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Taking your analytics practice to the next level: summary of ClickZ Live NYC panel
Actionable Analysis

Taking your analytics practice to the next level: summary of ClickZ Live NY...

10y Adam Singer

Taking your analytics practice to the next level: ...

As both a Googler and ClickZ team member, I recently attended and participated in the always-inspirational ClickZ Live New York event. Along with Kat...

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A majority of web users don't recognise ads in search results: report
Paid Search

A majority of web users don't recognise ads in search results: report

10y Graham Charlton

A majority of web users don't recognise ads in sea...

A report by Ofcom has found that just 60% of adults can realise that PPC ads in search results are in fact adverts.  The report by Ofcom, the communic...

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How Graze uses email marketing for customer retention
B2C Email Marketing

How Graze uses email marketing for customer retention

10y Rebecca Sentance

How Graze uses email marketing for customer retent...

Graze, the snack company which provides nutritious nibbles in slim cardboard subscription boxes, has become a regular fixture in offices, homes and su...

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Checkout best practice 101: guest checkout
Ecommerce

Checkout best practice 101: guest checkout

10y Graham Charlton

Checkout best practice 101: guest checkout

Welcome to part two of a series in which I’ll look at some checkout optimisation basics, features or practices which are likely to reduce abandonment ...

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10 secret ingredients of a 10x marketer
Media

10 secret ingredients of a 10x marketer

10y Andrew Warren-Payne

10 secret ingredients of a 10x marketer

What attributes make for a brilliant marketer? Over the past few years there has been a lot of talk about marketers who punch well above their weight....

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Become an instant expert in Real-Time Advertising
Display Advertising

Become an instant expert in Real-Time Advertising

10y Guest Writer

Become an instant expert in Real-Time Advertising

This new whitepaper by Quantcast will help marketers understand the current advertising technology ecosystem; explain how we arrived at this point and...

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A plethora of Instagram marketing tools, case studies and tactics from #ClickZChat
Content

A plethora of Instagram marketing tools, case studies and tactics from #Cli...

10y Matt Owen

A plethora of Instagram marketing tools, case stud...

We’ve been talking a lot about the importance of visual content recently, so it seemed only right to dedicate a #ClickZchat to the subject. We though...

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10 ways brands can use Facebook Live
Social

10 ways brands can use Facebook Live

10y Bob Cargill

10 ways brands can use Facebook Live

It was only a matter of time. On the heels of Periscope’s wildly successful run as pretty much the only game in town over the course of the last year ...

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How Hilton balances digital and 'traditional' marketing
Strategies

How Hilton balances digital and 'traditional' marketing

10y Mike O'Brien

How Hilton balances digital and 'traditional' mark...

At ClickZ Live New York, we spoke with Hilton Worldwide's Melissa Walner about the brand's digital spend balance and the challenges of infrequent int...

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New research reveals enterprise content marketing trends in 2016
Content

New research reveals enterprise content marketing trends in 2016

10y Chris Lake

New research reveals enterprise content marketing ...

Joe Pulizzi has released the CMI’s latest research into enterprise content marketing, and it’s well worth sharing, so I thought I’d ...

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Shift London: how an event can be the catalyst for digital change
Digital Transformation

Shift London: how an event can be the catalyst for digital change

10y Sam Lawson

Shift London: how an event can be the catalyst for...

In this episode you’ll learn all about Shift, ClickZ’s innovative new event on all things disruption and transformation. Our guest is Charlie Salter, ...

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Rebecca Galambos – Digital transformation and understanding millennials
Digital Transformation

Rebecca Galambos – Digital transformation and understanding millennials

10y Sam Lawson

Rebecca Galambos – Digital transformation and unde...

In this episode you’ll learn what digital transformation is and what is required to start and maintain change within an organisation. Our guest Rebecc...

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The Digital Download: Another volume of video vignettes
Media

The Digital Download: Another volume of video vignettes

10y Mike O'Brien

The Digital Download: Another volume of video vign...

The past week in digital was once again dominated by video: interactive videos on Facebook and Instagram, YouTube's live streaming and Amazon challeng...

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Why the reality of a virtual world is closer than we think
Acquisition

Why the reality of a virtual world is closer than we think

10y Sophie Loras

Why the reality of a virtual world is closer than ...

There seems to be something new happening everyday in the world of virtual / augmented / mixed reality. Here are some recent developments bringing the...

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