A November survey by BrandAds reveals that 60 percent of advertisers lack tools and timely data to measure digital video campaigns. Read More...
View articleEspecially during the holiday shopping season, the retail brands with the wisest, coolest, most innovative mobile strategies are the ones who will rea...
View articleOh, didn't you hear? Looking up is so last week, guys. Instead, Dominos is urging customers to #Lookdown in its new promotion, which offers a tongue-i...
View articleCentury 21's song released on YouTube, iTunes and Vimeo is the latest real-time marketing effort from the residential real estate brand. Read More...
View articleIn a bid to increase efficiency, the world's largest online retailer is in plans to deliver goods to customers via drones, an operation more commonly ...
View articleAustralian beer company Tooheys Extra Dry has enlisted the help of BMF Sydney and Directory Hamish Rothwell to create a certainly memorable commercial...
View articleAs part of a five-year plan to secure its future, Argos is waving goodbye to its old-school ways and embracing all things digital by introducing iPads...
View articleBurberry has been a trailblazer when it comes to using digital marketing in recent years. Its latest ‘Burberry Kisses’ campaign and its tweetable back...
View articleBasketball fans will continue to debate where King James ranks with the all-time greats, but amongst the broader, mainstream audience, his brand has r...
View articleHer personal brand maybe one created out of confused rebellion, a hell of a lot of selfies, and naked grinding on a wrecking ball, but Miley's latest ...
View articleHallmark inserts itself into the preexisting #birthdayfail social conversation with a video campaign featuring Jase and Si Robertson from Duck Dynasty...
View articleHollister is vying for Black Friday shoppers with a new campaign on YouTube that showcases its vision of a Southern California beach party in stores. ...
View articleDove Beauty Sketches, created by agency Ogilvy Mather for Unilever, was not only the year's most socially-shared video ad of the year, according to th...
View articleThe video advertising experts at Unruly have revealed the Top 20 Global Social Video Ads Chart of 2013, which ranks branded ads according to how many ...
View articleA new campaign from Goldieblox is urging people to get over old-fashioned ideas that pink, pretty dolls and cooking sets are for girls and blue, pract...
View articleThe digital video market has entered its adolescence. But even though it’s bigger and stronger, it’s still in its awkward teens. It must grow up as an...
View articleYouTube has turned off all anonymous comments and now requires users to link to a Google+ account if they want to leave a comment. It's not about comm...
View articleThough having only being in the public domain for a week, the Bear and the Hare ad from retail giant John Lewis has already been viewed almost 6.5 mil...
View articleAn infographic by Adap.tv reveals that people are more likely to engage with video advertising during football season. Read More...
View articleGoogle is allowing advertisers to test Nielsen's online ad measurement product when they negotiate ad buys on Google's YouTube. Many industry analysts...
View articleAccording to analysts, 2014 will reportedly see an increase in the number of companies and brands utilising social video advertising, a format which I...
View articleThe 'Hips Don't Lie' Colombian pop-sensation starred in a new ad promoting the Procter & Gamble brand's latest 'Smile Story' campaign, which encou...
View articleYahoo and Starcom yesterday revealed they have teamed up to make the digital video experience more personalized and relevant. Read More...
View articleVindico says video publishers may be playing hide-and-seek with your ads. Read More...
View articleTrucks just ain't good enough anymore it seems, as reports circulate that the number one brand on Facebook is set to launch a new ad that promotes goo...
View articleBurberry’s new Christmas campaign, entitled ‘Burberry with Love’, will utilise social media sites Twitter and Instagram, as well as Chinese sites Sina...
View articleInnovations include customizable interactivity, dynamic ad stitching and live streaming. Read More...
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