Nike Takes the Women’s World Cup with #NoMaybes
Media

Nike Takes the Women’s World Cup with #NoMaybes

11y Yuyu Chen

Nike Takes the Women’s World Cup with #NoMaybes

Nike’s #NoMaybes campaign has caught lots of attention during the Women’s World Cup. What can other brands learn from the Nike's success? Read More...

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GoPro: Twiggy the waterskiing squirrel
Video

GoPro: Twiggy the waterskiing squirrel

11y Huw Jenkins

GoPro: Twiggy the waterskiing squirrel

Yes you read that right: a waterskiing squirrel. Move over cats and you other fluffy viral sensations, it's Twiggy the squirrels turn. Read More...

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A Portrait of American Mobile Video Viewing
Media

A Portrait of American Mobile Video Viewing

11y Joe Laszlo

A Portrait of American Mobile Video Viewing

IAB recently released a study that looked at smartphone data from video viewers all over the world. Findings suggest that viewers want short videos th...

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Nike launches "So Fast" campaign splashed with sports biggest stars
Acquisition

Nike launches "So Fast" campaign splashed with sports biggest stars

11y Huw Jenkins

Nike launches "So Fast" campaign splashed with spo...

Nike's latest ad campaign is littered with the world's biggest sports stars, all coming together to promote the Nike Air Zoom Elite 8 as the world’s f...

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Cannes Lions: Highlights from final day
Video

Cannes Lions: Highlights from final day

11y Huw Jenkins

Cannes Lions: Highlights from final day

A selection of the action from the final day of Cannes Lions 2015, including sessions from Heston Blumethal, Matsuko-Roid, TBWA and AOL's digital prop...

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Digital Meets TV with Dr. Phil and DailyMail Partnership
Conference Coverage

Digital Meets TV with Dr. Phil and DailyMail Partnership

11y Melanie White

Digital Meets TV with Dr. Phil and DailyMail Partn...

In a video interview with ClickZ, TV host Dr. Phil McGraw discusses his new partnership with The Daily Mail and how digital has changed the way viewer...

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Cannes Lions day six highlights
Video

Cannes Lions day six highlights

11y Leighann Morris

Cannes Lions day six highlights

Friday at Cannes Lions festival features Hollywood film and television producer Brian Grazer Brian Grazer, the team behind Serial, DDB's Amir Kassaei ...

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Cannes Lions day five highlights
Video

Cannes Lions day five highlights

11y Leighann Morris

Cannes Lions day five highlights

Day five of the Cannes Lions Festival 2015 featured James Murdoch, Heineken, Jeff Goodby and David Guetta.Watch the catch up video here. Read More...

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Watch: Remove cat before flight
Video

Watch: Remove cat before flight

11y Leighann Morris

Watch: Remove cat before flight

This week, a stowaway cat suddenly appeared high in the sky. Following the incident, the flight's the pilot commented: “I told my passenger not to rea...

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Tim Berners-Lee at Cannes: How will AI impact business?
Video

Tim Berners-Lee at Cannes: How will AI impact business?

11y Leighann Morris

Tim Berners-Lee at Cannes: How will AI impact busi...

At Cannes this week, founder of the Worldwide Web Association Sir Tim Berners-Lee and PHD's Mike Cooper talk about the effect of AI on the world of ma...

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Tecate Tests Targeted Video on Bicultural Audience
Data insights

Tecate Tests Targeted Video on Bicultural Audience

11y Emily Alford

Tecate Tests Targeted Video on Bicultural Audience

To better understand its multicultural target audience, Tecate has released a series of short videos to gauge audience response for its next campaign....

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The State of Live Video: Mobile, Global, and More Immersive Than Ever
Media

The State of Live Video: Mobile, Global, and More Immersive Than Ever

11y Tessa Wegert

The State of Live Video: Mobile, Global, and More ...

How are brands experimenting with video-streaming apps like Meerkat and Periscope to connect with on-the-go consumers? Read More...

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Vernacular Mobile Video on Demand: A New Avenue for Marketers
Asia

Vernacular Mobile Video on Demand: A New Avenue for Marketers

11y Meera Chopra

Vernacular Mobile Video on Demand: A New Avenue fo...

‘Localization’ of marketing through videos in native languages is the next level of audience engagement. Read More...

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Esurance Finds Authentic In to Same-Sex Marriage Conversation
Media

Esurance Finds Authentic In to Same-Sex Marriage Conversation

11y Emily Alford

Esurance Finds Authentic In to Same-Sex Marriage C...

Esurance has created #EqualDreams, a video campaign that both highlights the brand’s support of same sex marriage and creates engagement with other ad...

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Mondelēz International and Facebook Hope to Fuel Candy Cravings Through Social Video
Marketing

Mondelēz International and Facebook Hope to Fuel Candy Cravings Through Soc...

11y Yuyu Chen

Mondelēz International and Facebook Hope to Fuel C...

The snack and beverage powerhouse has partnered with Facebook on creative video content and e-commerce solutions to drive online sales. Read More...

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Verizon, AOL Finalize Deal to Launch Ad Supported Mobile Video
Media

Verizon, AOL Finalize Deal to Launch Ad Supported Mobile Video

11y Emily Alford

Verizon, AOL Finalize Deal to Launch Ad Supported ...

AOL and Verizon finalized their partnership today and will soon launch both live and original video content for mobile supported by ONE by AOL program...

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Snapchat: Introduces 3V Advertising
Disruptive MarTech

Snapchat: Introduces 3V Advertising

11y Huw Jenkins

Snapchat: Introduces 3V Advertising

Evan Spiegel, the 24-year-old boss behind Snapchat, has confirmed the app has adopted the 3v - "vertical video views" - approach to video advertising ...

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Facebook Video Views Gaining on YouTube [Study]
Media

Facebook Video Views Gaining on YouTube [Study]

11y Mike O'Brien

Facebook Video Views Gaining on YouTube [Study]

Though YouTube remains the dominant video-sharing platform, Facebook keeps catching up; the social media powerhouse is on track to soon deliver nearly...

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Tim Berners Lee imagines internet-less world in spoof viral
Insights

Tim Berners Lee imagines internet-less world in spoof viral

11y Huw Jenkins

Tim Berners Lee imagines internet-less world in sp...

World wide web creator Tim Berners Lee and other internet supremos star in a spoof video imagining what the world would be like today if the internet ...

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WATCH: What happens when dads hook their kids up to a lie detectors
Video

WATCH: What happens when dads hook their kids up to a lie detectors

11y Huw Jenkins

WATCH: What happens when dads hook their kids up t...

Father's Day is just around the corner, and what better gift than the truth. Watch this Distractify stunt where a group of dads got what they’ve alway...

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The super strong meter maid: A perfect viral stunt
Video

The super strong meter maid: A perfect viral stunt

11y Leighann Morris

The super strong meter maid: A perfect viral stunt

Another great viral stunt from Thinkmodo. Who is it for? Check out the cab topper. Read More...

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YouTube Cannes Leaderboard Showcases Year’s Most Popular Video Ads
Media

YouTube Cannes Leaderboard Showcases Year’s Most Popular Video Ads

11y Greg Jarboe

YouTube Cannes Leaderboard Showcases Year’s Most P...

Right before this year's Cannes Lions, YouTube has released its leaderboard celebrating the most popular global video ads from the last year. Read Mor...

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Australia's Holden Partners With Periscope for Rugby Tweetcheers
Asia

Australia's Holden Partners With Periscope for Rugby Tweetcheers

11y Sophie Loras

Australia's Holden Partners With Periscope for Rug...

Periscope's partnership with carmaker Holden for a rugby State of Origin Twitter campaign is giving the video live-streaming app huge exposure in Aust...

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Brands' Video Ads Focus on Fathers
Media

Brands' Video Ads Focus on Fathers

11y Mike O'Brien

Brands' Video Ads Focus on Fathers

Though Mother's Day generates much more money, brands like Toyota, Minute Maid and Oreo have launched heartfelt video campaigns celebrating dads in ti...

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The Reuters Institute Digital News Report 2015 in 100 seconds
Video

The Reuters Institute Digital News Report 2015 in 100 seconds

11y Leighann Morris

The Reuters Institute Digital News Report 2015 in ...

The move to mobile, the rise of video and the growth of social discovery - just some of the top findings from the Reuters Institute Digital News Repor...

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Twitter Follows Facebook With Autoplay Videos in Timeline
Media

Twitter Follows Facebook With Autoplay Videos in Timeline

11y Carly Page

Twitter Follows Facebook With Autoplay Videos in T...

Twitter is officially rolling out autoplay video in a user’s timeline, taking on its biggest competitor Facebook. But you'll be able to switch it off....

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ImagoBox repackaged boring objects in their city
Video

ImagoBox repackaged boring objects in their city

11y Leighann Morris

ImagoBox repackaged boring objects in their city

Check out this video by ImagoBox, a packaging design agency in Croatia. They re-packaged some the most mundane things in their city (bus stops, bike r...

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