#CokeDrones deliver cans of happiness to Singapore's sky scrapper migrants
In March, Coca-Cola Singapore and the Singapore Kindness Movement devised a way to recognise the workers' efforts with small red cylinders of appreciation delivered on wings.
In March, Coca-Cola Singapore and the Singapore Kindness Movement devised a way to recognise the workers' efforts with small red cylinders of appreciation delivered on wings.
Migrant workers in Singapore make up a large part of the country’s total workforce, many work high in the clouds on the construction of the states infamous sky scrappers, out of the sight of the public which they tirelessly serve to house, isolated from their families.
In March, Coca-Cola Singapore and the Singapore Kindness Movement devised a way to recognise the workers efforts with small red cylinders of appreciation. The project “Happiness from the Skies” aimed to deliver happiness through delicious delivery of drones, to show that a little kindness goes a long way to bring Singaporeans and guest workers closer.
http://www.youtube.com/watch?v=sj4A6g2GP30
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