Coravue CMS for E-Mail

Coravue CMS for E-Mail offers the following features: opt-in subscribing, user profiling, list management, content formatting, newsletter production, campaign production, rules-based targeting, one-to-one personalization, surveys and questionnaires, response tracking, real-time reporting, and database integration. Below are a few highlights.

Opt-In Subscribing

• Custom subscription form integrates with existing Web site’s look and feel.
• Unsubscribes are handled via Web form, one-click link, or email.
• Welcome messages are automatically sent.
• Automated profile lookup allows subscribers to see and modify profile.

Newsletter Production

• Target audience by selecting from your library of filter rules.
• Enter a complete newsletter in a final format.
• Enter content elements and let the system automatically create click-through tracking links.
• Select personalization rule for each content element to tailor the content based on profile data.
• Schedule delivery date and time.
• Create searchable Web archive of past issues.

Real-Time Reporting

• Real-time reports provide instantaneous results.
• You get click-through number and rate and delivery statistics (delivered, undelivered, bounced, opened)
• We correlate profile data to click-through actions.
• Emailed reporting automatically delivers scheduled reports.
• Flexible report generator creates custom tabulations.