eTail West 2025 Kicks Off Today – Here’s What You Need to Know!

Author

ClickZ

Date published February 24, 2025 Categories

eTail 2025

Live from Palm Springs – Your eTail West Insider Guide

Sophie Bruxner-Randall
February 24, 2025

Follow | Forward

Hi there,

eTail West 2025 is officially here!

We’re on the ground in Palm Springs, bringing you real-time coverage, expert insights, and behind-the-scenes updates from the biggest event in e-commerce.

Today’s Hot Topics:

✅ The Next Frontier of Performance Marketing – How to maximize ROAS with Meta & Google.
✅ Retail Media’s Growing Influence – What it means for brands and advertisers.
✅ AI & Personalization – The strategies reshaping customer engagement.

What’s Happening Today at eTail West?

Key Sessions & Panels

9:00 AM – Opening Keynote: The Future of eCommerce in 2025
11:00 AM – Panel: The Next Frontier of Performance Marketing – Maximizing ROAS With Meta & Google
2:00 PM – Fireside Chat: How Retail Media is Changing the Game for Brands

We’ll be breaking down the biggest insights in tomorrow’s email—stay tuned!

Can’t-Miss Events

Event	Date	Location	How to Attend
️ Fospha Dinner – The Future of Attribution & AI in Marketing	Monday, Feb 25, 7:00 PM – 10:00 PM (Bus leaves at 6:30 PM)	Mr. Lyon’s Steakhouse, Palm Springs	Apply for an Invite
Future Commerce x eTail Afterparty	Tuesday, Feb 25, 8:30 PM	Seymour’s, Palm Springs	RSVP
️ BirdDog eTail Dinner at Cork Tree	Tuesday, Feb 25, 6:15 PM	Cork Tree, Palm Desert	RSVP
eTail Dinner at Mikado	Wednesday, Feb 26, 6:30 PM	Mikado, JW Marriott Desert Springs	RSVP
eTail x Chew On This Afterparty	Wednesday, Feb 26, 8:30 PM	Private Villa Event	RSVP
eTail x Trixie Motel Drag Cocktail Hour	Wednesday, Feb 26, 4:30 PM – 7:00 PM	Trixie Motel, Palm Springs	RSVP

Follow the Action Live!

We’ll be sharing real-time insights, speaker takeaways, and exclusive analysis throughout the event.

See you on the ground at eTail West!

Proudly Sponsored by Fospha: Powering smarter budget decisions with full-funnel marketing measurement and forecasting for the post-iOS 14 era.

Not affiliated with eTail Events

ClickZ is a Contentive publication in the Events division

Subscribe to get your daily business insights

More about:

eTail 2025

Read the next article

Engagement To Empowerment - Winning in Today's Experience Economy

Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource

Announcement Alert from Lee Arthur

Weekly briefing | Digital Transformation

Announcement Alert from Lee Arthur

Announcement Alert!! Read More

View resource

The 2023 B2B Superpowers Index

Whitepaper | Digital Transformation

The 2023 B2B Superpowers Index

The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...

View resource

Impact of SEO and Content Marketing

Whitepaper | Digital Transformation

Impact of SEO and Content Marketing

Making forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...

View resource