After KFC Romania created the hashtag #LittleMoneyBigFun (which parodied 'Rich Kids of Instagram'), the campaign - which encouraged KFC lovers to prove that you don't have to be loaded to have fun - boosted sales by a whopping 21%.
After KFC Romania created the hashtag #LittleMoneyBigFun (which parodied ‘Rich Kids of Instagram’), the campaign – which encouraged KFC lovers to prove that you don’t have to be loaded to have fun – boosted sales by a whopping 21%. Check it out above.
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