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    Krispy Kreme scrambles to delete "KKK" ad

    Krispy Kreme has apologised after a dodgy half-term branding faux pas echoed the notorious US hate group the Ku Klux Klan.

    Author Date published February 18, 2015 Categories

    Krispy Kreme has apologised after a dodgy half-term branding faux pas echoed the notorious US hate group the Ku Klux Klan.

    Krispy Kreme’s Hull store advertised the outlet’s half-term Krispy Kreme Klub ‘KKK Wednesday’.

    The ad originally adorned a billboard in-store, but faced a fierce social backlash after appearing on Facebook.

    Krispy-Kreme

    The ad has since been deleted and the franchise has “unreservedly” apologised.

    Krispy Kreme issued a formal apology and said: “Krispy Kreme apologises unreservedly for the inappropriate name of a customer promotion at one of our stores.

    “This promotion was never intended to cause offence. All material has been withdrawn and an internal investigation is currently under way.”

     

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