Car manufacturer Mercedes-Benz has decided to get help from a couple of very unlikely friends for its most recent Intelligent Drive campaign, which promotes its Magic Body Control suspension system.
Car manufacturer Mercedes-Benz has decided to get help from a couple of very unlikely friends for its most recent Intelligent Drive campaign, which promotes its Magic Body Control suspension system.
The TV ad is part of a new campaign to highlight Mercedez’s new connected safety and driver assistance systems, designed to improve comfort and safety when driving.
A (particularly intense-looking) chicken having a boogie to Diana Ross’ “Upside Down” whilst being controlled by gloved-hands is used to mimic the stability of the suspension system, formerly known as Active Body Control.
After racking up over 2 million hits in five days, this new campaign proves one thing we already knew to be true: everyone loves dancing animals.
Check out the video below.
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