Introducing the world's smallest pop-up store, with the most products. Located in São Paulo's biggest retail strip, where over 35,000 people pass by daily, the stunt attempts to drive awareness to Netshoes' eComm experience.
Introducing the world’s smallest pop-up store, with the most products. Located in São Paulo’s biggest retail strip, where over 35,000 people pass by daily, the stunt attempts to drive awareness the Netshoes’ eComm experience.
The Netshoes pop-up store is no wider than an iPad, and comes complete with door matt and mini-signage. Take a look at the video below which observes a curious crowd ponder the slimline store.
https://www.youtube.com/watch?v=eV_S666NtqA
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