Pandora tugs at emotional mother-child bond in new campaign
Pandora conducted a "small experiment of women’s uniqueness and the special bond between a mother and child", in a new tear-jerking ad push.
Pandora conducted a "small experiment of women’s uniqueness and the special bond between a mother and child", in a new tear-jerking ad push.
Pandora conducted a “small experiment of women’s uniqueness and the special bond between a mother and child”.
The charm-bracelet pioneers launched “The Unique Collection”, blindfolding children and asking them to pick out their mothers by touch alone.
Created by Danish agency Malling Publications, the relatively product-free spot will leave the maternal among you with wet eyes. The spot has attracted over 12,510,060 views on YouTube since its release on April 13.
https://www.youtube.com/watch?v=DRoqk_z2Lgg
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