Pepsi’s 'Unbelievable London' bus shelter
From wild tigers and giant tentacles to alien space invasions and laser-zapping robots, the team at Pepsi Max use digital technology to scare Londoners at a bus stop on New Oxford Street this week.
From wild tigers and giant tentacles to alien space invasions and laser-zapping robots, the team at Pepsi Max use digital technology to scare Londoners at a bus stop on New Oxford Street this week.
London may be well regarded as a multicultural city with more than its fair share of kooky residents and unusual events but, thanks to the latest campaign from Pepsi Max, even the most seasoned of rush hour commuters couldn’t fail to double take at the recent newcomers on New Oxford Street this week.
From wild tigers and giant tentacles to alien space invasions and laser-zapping robots, the team at Pepsi Max used digital technology to impose special effects against the bus stop’s glass window panel – a hidden camera filming the shocked reactions of passers by.
Check out the video below to see the Unbelievable campaign in action:
http://youtu.be/Go9rf9GmYpM
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