Following on the heels of the Guardian and Metro UK, News UK has developed a Creative Content Unit to focus on native advertising for the digital vers...
View articleThe new Panda Update has arrived. Google has released the latest algorithm update designed to promote quality content search and drive out thin or poo...
View articleCoca-Cola released a video with French duo and Beyonce favourites, ‘Les Twins’, to showcase the content in the mobile game, which can be unlocked usin...
View articleWhile best practices are often viewed as simply ways to maximize performance and profit, if ignored they can also seriously harm your brand, especiall...
View articleMost businesses must adapt and change in order to succeed, but only the ones that realize that big changes might be necessary will truly be successful...
View articleAs search engines adapt and become even more integrated into users' digital activities, consumers are expecting more from their search experiences. Ho...
View articleA new logo feature from Baidu will enhance searches, but restricts priority to the homepage only. What will this mean for marketers in China? Read Mor...
View articleUntil mid-October, Facebook users will be able to send Bud and Bud Light beers to friends in Chicago or Denver using Facebook, email, or text messages...
View articleWhat are the stories you need to know about from the world of digital marketing this week? Check out our round-up of the hottest .rising headlines ove...
View articleThe new Goodby Silverstein campaign is taking over business media with spooky graphics in an effort to attract businesses to its e-signature software ...
View articleNike has revealed plans to put millions into expanding its ecommerce strategy after seeing recent investments in its latest financial quarter spark a ...
View articleEllo, the ad-free, invite-only, independent social network has gone viral over the last week, which means you probably need to know about it. Are peop...
View articleA "Yearbook Approach" piece of content marketing elevates the status of the subject, therefore giving it a high likelihood of being shared among their...
View articleWow. This seems like a hoax, but it isn't. An airport parking website has apologised after using a man's death to promote their services. They even of...
View articleEven though you may feel the need to be constantly connected, replying to emails early in the morning or late at night could lead to costly career mis...
View articleMarketing automation can be an effective tool in combating the problem of abandoned shopping carts. Use the technology to determine how you can increa...
View articleWill Apple ever shake the #BendGate ridicule? Read More
View articleIf you're not utilizing social media to help your company grow its brand and generate leads - wake up! Here are some tips for how to take full advanta...
View articleIn today's "sharing economy," understanding the importance of an application programming interface (API) for your business is essential. Read More...
View articleBrands are allocating 60 percent of their video spend to programmatic buying, while agencies spend more than 20 percent less, leaving brands to purcha...
View articleBitTorrent has long been associated with Internet piracy, but the company hopes to rehabilitate its image and lure advertisers with Bundle, its new pu...
View articleBy utilizing a multichannel strategy and forming strategic partnerships with YouTube and the Google Display Network, Land Rover has managed to boost i...
View article'Social selling' is all the rage right now, helping to engage customers before they start to think about buying. But how can you ensure the right peop...
View articleIn these video interviews from ClickZ Live San Francisco, you will glean insights, get tips, and hear about future trends from leading digital markete...
View articleLexus has launched an alternative and experimental marketing campaign for its new NX model, in collaboration with digital leader Will.i.am. The campai...
View articleBrands that are able to find a niche market and create a compelling brand magazine filled with engaging content can see huge boosts in their marketing...
View articleBrands are utilising the recent iphone6 #BendGate criticisms that have emerged predominantly on the internet, to cleverly engage with consumers on the...
View article