To this point, online banking customers have enjoyed using the Internet as an additional channel, but research by Datamonitor suggests that account ag...
View articleThe three biggest factors contributing to success when dealing with agency planners and buyers are service, service, and service. That means know your...
View articleGlobal use of the Internet for recruiting purposes has expanded from 29 percent of Global 500 companies in 1998 to 88 percent in 2001, led by strong g...
View articleThe frozen desserts giant joins the flock of offline retailers who are turning to online sweepstakes. Read More...
View articleThe slowing U.S. economy will bring the worldwide sales of handheld devices to a screeching halt, according to IDC, but that doesn't mean the market i...
View articleThe beta version of MSN Search, in live testing now, offers some handy features, such as upgraded spell-checking and improved query refinement, integr...
View articleHow is viral marketing like sex? Chris isn't about to tell you all you ever wanted to know but were afraid to ask. But he does say enough to get you t...
View articleThe awareness of Universal Mobile Telecommunications Systems, better known as 3G, remains low among potential users of wireless services in the United...
View articleIf your e-newsletter isn't consistently engaging, relevant, and so useful that your readers want to print it out or pass it on to their colleagues, yo...
View articleA new acquisition and patent could help the company put the ugly episode behind it, executives say. Read More...
View articleThe battered online ad network aims to boost its standing with ad agencies and advertisers through an integrated campaign highlighting its experience ...
View articleOn average, only 0.4 percent of a company's revenue is dedicated to information security in the United States, but Gartner expects that figure will in...
View articleNew ads will prominently feature the yellow pages' Web site and print versions, in a bid to brand both as a single tool to help people make better dec...
View articleMSN will promote Unilever's new salad dressings online; 24/7 Media offers a Unicast Superstitial network; Dow Jones offers electronic tearsheets throu...
View articleOnline gambling in both the United States and Europe is taking off, according to research by Datamonitor, which calls Europe's iTV gambling market "a ...
View articleAlthough a number of decisions must be made when launching an affiliate program, the choice of an affiliate solution is one that must be given much we...
View articleIn spite of slipping ratings and a 3-1 lead by the Lakers, the NBA and NBC are shooting to boost viewership of Friday's Game 5. Read More...
View articleDespite well-publicized troubles in the online loyalty space, the Web publisher is getting into the business. Read More...
View articleWhat is white-collar spam? It's that particularly insidious stuff that nice, professional people like us send out. Not at all like blue-collar spam --...
View articleWorldwide server growth came to a screeching halt in the first quarter of 2001, with server factory revenue declining 4 percent, according to IDC. Rea...
View articleThe iTV software solution maker buys U.K.-based Static for $59million in stock and cash. Read More...
View articleOrganic hopes Mediaplex's technology will add a little MOJO to advertising campaigns for its clients during this sluggish ad market. Read More...
View articleHalf.com joins the companies using the controversial format, which a major Web publisher said would become a future part of its media offerings. Read ...
View articleDimming the recent spate of optimistic announcements by iTV technology firms, Jupiter says the medium won't generate significant revenue until it over...
View articleFor the first time since 1985, there has been an overall decrease in the benchmark salary paid for top IT performers, according to an ongoing survey b...
View articleThe portal is aggressively developing premium services as it looks to broadenits revenue stream; fee-based real-time quotes are just one example. Read...
View articleThe growing consensus is that online advertising doesn't deliver for publishers or advertisers. This consensus is dead wrong. Online advertising is he...
View articleThe New York-based ad network will likely head to court in a California woman's lawsuit over information-collection practices. Read More...
View article