If your online advertising efforts seem to be flagging, it's probably because your site design just doesn't invite visitors to take a load off and sta...
View articleNetRatings released the top 10 ad banners for the week of Nov. 29-Dec. 5. Read More...
View articleMost web publishers acknowledge that developing a site that attracts branded advertisers must be a key objective. But, surprisingly very few of these ...
View articleBrands that win your heart -- that make you feel all groovy about them -- have a huge advantage in the marketplace. What's that advantage? A growing a...
View articleGo2Net Inc., a network of technology- and community-driven Websites, signed a $3.75 million agreement with Fleet Credit Card Services tooffer Go2Net-b...
View articleDespite the internet's promise of reduced publishing costs, you can't ignore that the expense of creating and maintaining a web site have escalated tr...
View articleAlmost half of online users now access news via search engines or directory Web sites, and 40 percent get their news from online services, according t...
View articleIt may have something to do with the fact that Sean Carton spent last weekend hanging Christmas decorations next to still-blooming geraniums. Or it ma...
View articleReady to choose your e-commerce software? And how would you like that sir? With or without cookies? Sales tax and shipping charges on the side? Today'...
View articleTelevision and newspapers are still the most popular sources of election information for US voters, but the Internet is making strides toward catching...
View articleTo better reflect its business emphasis on Thing-based technologies, tools and services and its Web site, Parable in Newton, MA officially adopted the...
View articleLast week, ClickZ ran an article that talked abouthow web advertising just flat-out doesn't work. This week, Janet Ryan takes big exception to that pr...
View articleNetRatings released its top 10 ad banners viewed for the week of Nov. 22-28. The results were: Read More...
View articleSan Francisco-based AllApartments.com signed an exclusivepartnership deal with CORT Business Services Corp. to use its 500 personsalesforce to market ...
View articleWhat's the best way to increase online sales in the New Year? Give your site these four gifts...gifts, points out Deborah Kania, that will indeed keep...
View articleThe majority of Internet users would welcome government intervention in promoting information security, and in fact, would even inconvenience themselv...
View articleStudies show that 64 percent of those who accessed the internet over past 30 days did so from their offices. Ratings companies, meanwhile, are having ...
View articleBack in 1986, when Suzan Nolan was a mere pup launching what has become one of the biggest direct marketing agency networks in Europe, "pan-European" ...
View articleEver come up with a great idea and start to execute on it...only to find the identical plan suddenly announced with great fanfare in the morning newsp...
View articleWebstakes , a prizeand savings club, recently launched iDialog, an e-commerce promotionsservice designed to help companies build long-term relationshi...
View articleTo be still facing the question of how to make advertising work after four years and billions of dollars might just mean it's time to entertain a pain...
View articleWe'll say it outright: If you are thinking about starting a business online, read this Q&A. Jim Medalia is a straight shooter, with speech free of jar...
View articleComet Systems upgraded its Comet Cursor technology toVersion 1.1, adding a"Set Desktop Cursor" function that allows users to capture a cursor anywhere...
View articleNetCreationsInc. of New York, anopt-in e-mail marketing company, has launched Sprockets and Cogs , a specializedsearch engine that indexes technical s...
View articleDirect marketing e-mail company NetCreations acquiredopt-in service InfoPick.com in Utah. Financial terms ofthe deal were not disclosed. Read More...
View articleSmall businesses may not be embracing the opportunities the Internet offers them, and the reason may be a lack of the proper tools, and the traditiona...
View articleAdKnowledge said its tracking figures show that as of November, marketshare of the Microsoft Internet Explorer browser surpassed that of NetscapeNavig...
View articleFergus O'Daly, who developed Poppe Tyson into a noted interactive agency,spearheaded Bozell's investment in Doubleclick and led CKS' East Coastoperati...
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