Sony tests battery endurance with Brownlee brothers

In this campaign physical stamina meets phone stamina, as the Brownlee Brothers take on the Xperia Z3 from Sony. The boys were tested over two days, seeing how much is possible on a single battery charge, "in an endurance test like no other".

Sony has released a two-part creative campaign to celebrate the endurance of its new Xperia Z3 model.

The campaign, featuring the Brownlee Brothers, is created by London- based creative agency HeyHuman has been pushed on social media.

In this campaign physical stamina meets phone stamina, as the Brownlee Brothers take on the Xperia Z3 from Sony. The boys were tested over two days, seeing how much is possible on a single battery charge, “in an endurance test like no other”.

Watch day one here: 

 

https://www.youtube.com/watch?v=_qZ2L1mlaqA&feature=youtu.be

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