Users Over 50 Double Social Networking Use in a Year
Data insights

Users Over 50 Double Social Networking Use in a Year

16y Jack Marshall

Users Over 50 Double Social Networking Use in a Ye...

Sites such as Facebook and Twitter are attracting larger, more frequent audiences among U.S. users aged 50 and over. Read More...

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What Advertising Strategies Work With Social Apps?
Marketing

What Advertising Strategies Work With Social Apps?

16y Rob Weber

What Advertising Strategies Work With Social Apps?

Consider how these four companies connected with people through social activities on the iPhone or Facebook. Read More...

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Facebook Continues Strong International Growth
Data insights

Facebook Continues Strong International Growth

16y Jack Marshall

Facebook Continues Strong International Growth

The social network experienced huge growth in India and Mexico in the 12 months ending July. Read More...

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How to Help Your Business Prosper: 3 Questions to Ask
Marketing

How to Help Your Business Prosper: 3 Questions to Ask

16y Aaron Kahlow

How to Help Your Business Prosper: 3 Questions to ...

Digital marketers have access to insights that can help their business weather tough economic times. Read More...

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Charitable Social Platform Enlists Red Cross, Old Navy, Starbucks
Marketing

Charitable Social Platform Enlists Red Cross, Old Navy, Starbucks

16y Christopher Heine

Charitable Social Platform Enlists Red Cross, Old ...

Endorse for a Cause has signed up notable charities and retailers to encourage users to turn online shopping experiences into fundraising via Facebook...

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Facebook Goes Back to School With Eddie Bauer, Tiger Direct, and Newegg.com
Ecommerce

Facebook Goes Back to School With Eddie Bauer, Tiger Direct, and Newegg.com

16y Christopher Heine

Facebook Goes Back to School With Eddie Bauer, Tig...

The social networking giant has launched "Universities on Facebook," while partnering with 10 retailers to kick off the initiative. Read More...

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Censorship of Pro-Pot Group Campaign Leads to Free Ads
Marketing

Censorship of Pro-Pot Group Campaign Leads to Free Ads

16y Kate Kaye

Censorship of Pro-Pot Group Campaign Leads to Free...

Censorship of a pro-marijuana legalization group's ads could be attracting attention to its cause. Read More...

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Parents Sue Facebook Over Ads And 'Like' Data
Data insights

Parents Sue Facebook Over Ads And 'Like' Data

16y Christopher Heine

Parents Sue Facebook Over Ads And 'Like' Data

Two parents claim their respective adolescent children are being exploited for commercial purposes whenever they see a friend has "Liked" a Facebook.c...

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Marrying Media Buying and Social Marketing
Media

Marrying Media Buying and Social Marketing

16y Tessa Wegert

Marrying Media Buying and Social Marketing

Ford, Clorox, and Arby's use their media buys to support their social media marketing efforts - and vice versa. Read More...

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Facebook - Places to Go and People to See
Local

Facebook - Places to Go and People to See

16y Gregg Stewart

Facebook - Places to Go and People to See

Advertisers would do well to take advantage of Facebook Places to reach consumers where they're searching and sharing. Read More...

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Social Media Is Not Free: Here's Why
Social

Social Media Is Not Free: Here's Why

16y Dave Evans

Social Media Is Not Free: Here's Why

Twitter, Facebook, and Foursquare are free. TweetDeck is (still) free. So, social media is free, right? Wrong. Read More...

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Time to Revamp Your B2B Newsletter
Email

Time to Revamp Your B2B Newsletter

16y Mike Hotz

Time to Revamp Your B2B Newsletter

Design a B2B newsletter that informs your subscribers and helps them improve their job performance with these three steps. Read More...

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Facebook Accounts for 1 in 6 U.K. Page Views
Audience

Facebook Accounts for 1 in 6 U.K. Page Views

16y Jack Marshall

Facebook Accounts for 1 in 6 U.K. Page Views

The social network accounted for almost 17 percent of page views served to U.K. users in June. Read More...

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Whrrl Says It's Up Next for Facebook 'Places' Partnerships
Data insights

Whrrl Says It's Up Next for Facebook 'Places' Partnerships

16y Christopher Heine

Whrrl Says It's Up Next for Facebook 'Places' Part...

The geo-social brand also echoes Foursquare's claim that user growth has spiked since Facebook 'Places' launched last week. Read More...

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Social Media Drives Hyundai 'Uncensored' Campaign
Automotive

Social Media Drives Hyundai 'Uncensored' Campaign

16y Ken Liebeskind

Social Media Drives Hyundai 'Uncensored' Campaign

YouTube and Facebook provide opportunities for consumers to comment on the Sonata. Read More...

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5 Ways to Integrate Stories Into Your Social Media Marketing
Actionable Analysis

5 Ways to Integrate Stories Into Your Social Media Marketing

16y Heidi Cohen

5 Ways to Integrate Stories Into Your Social Media...

Marketers need to create powerful stories that your audience wants to hear, engage with, and share. Read More...

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Cotton Makes Social Interaction the Fabric of Its Brand
Data insights

Cotton Makes Social Interaction the Fabric of Its Brand

16y Lisa Lacy

Cotton Makes Social Interaction the Fabric of Its ...

A new site and Facebook page aim to boost communication with consumers. Read More...

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Foursquare Sees 'Biggest Day Ever' After Facebook Places Launches
Social

Foursquare Sees 'Biggest Day Ever' After Facebook Places Launches

16y Christopher Heine

Foursquare Sees 'Biggest Day Ever' After Facebook ...

Dennis Crowley, CEO of the geo-social platform, tweeted that his company saw a single-day record for user gains yesterday. Though, Facebook's much lar...

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What's the Next Game Changer in Digital Marketing?
Marketing

What's the Next Game Changer in Digital Marketing?

16y Anna Maria Virzi

What's the Next Game Changer in Digital Marketing?

Marketers and researchers size up geo-location services, mobile, and the blurring of lines between search and display advertising. Read More...

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E-mail: Make It the Linchpin of Your Digital Holiday Planning
Email

E-mail: Make It the Linchpin of Your Digital Holiday Planning

16y Ed Henrich

E-mail: Make It the Linchpin of Your Digital Holid...

It’s time to review what you learned from last year's holiday season, assess your e-mail program's performance, look for ways to fine tune it, and sta...

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Republican Digital Shop Takes Foursquare-Style Social Games to Politics
Marketing

Republican Digital Shop Takes Foursquare-Style Social Games to Politics

16y Kate Kaye

Republican Digital Shop Takes Foursquare-Style Soc...

While points and badges are rewards for political supporters, data is the primary reward for campaigns using Engage's new set of tools. Read More...

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Location-Based Facebook: Marketers Optimistic, Yet Cautious on Privacy
Media

Location-Based Facebook: Marketers Optimistic, Yet Cautious on Privacy

16y Christopher Heine

Location-Based Facebook: Marketers Optimistic, Yet...

Connected Marketing Week attendees think Facebook's expected geo-social play will lead to more brands entering the space, but more privacy concerns lo...

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Marin Software Looks Beyond Search
Data insights

Marin Software Looks Beyond Search

16y Susan Kuchinskas

Marin Software Looks Beyond Search

Search campaign platform integrates with Facebook and other channels. Read More...

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Advertising in an Attention-Managed Society
Data insights

Advertising in an Attention-Managed Society

16y Brian Massey

Advertising in an Attention-Managed Society

Attention management is not something that people think about, but it is what we do when we curate places like our inbox, social news streams, and RSS...

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How to Capitalize on the Business Opportunity of Social Media
Marketing

How to Capitalize on the Business Opportunity of Social Media

16y Alyse Speyer

How to Capitalize on the Business Opportunity of S...

Analyze business opportunity, engage customers, and organize social calendars to get the true value out of social media. Read More...

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Maryland State Candidate Serious About Social Media, Online Ads
Marketing

Maryland State Candidate Serious About Social Media, Online Ads

16y Kate Kaye

Maryland State Candidate Serious About Social Medi...

A Democrat running for Maryland's House of Delegates plans to spend as much as 40 percent of his campaign budget online, and has a social media direct...

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Facebook: 'Live' Video Channel Will Not Be About Showbiz
Social

Facebook: 'Live' Video Channel Will Not Be About Showbiz

16y Christopher Heine

Facebook: 'Live' Video Channel Will Not Be About S...

The social site will launch 'Facebook Live' tonight with an America Ferrera interview. Read More...

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