ClickZ weekly MarTech briefing: July 16
Disruptive MarTech

ClickZ weekly MarTech briefing: July 16

8y Bobby Macri

ClickZ weekly MarTech briefing: July 16

Incase you missed anything or wanted a brush up of anything MarTech related from last week, we at ClickZ have decided to bring the news to you. A brie...

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ClickZ weekly MarTech briefing: July 09
Disruptive MarTech

ClickZ weekly MarTech briefing: July 09

8y Bobby Macri

ClickZ weekly MarTech briefing: July 09

As part of our mission to help demystify the marketing technology landscape, we’ve tasked our research team with creating a weekly report that will co...

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ClickZ weekly MarTech briefing: July 02
Disruptive MarTech

ClickZ weekly MarTech briefing: July 02

8y Bobby Macri

ClickZ weekly MarTech briefing: July 02

As part of our mission to help demystify the marketing technology landscape, we’ve tasked our research team with creating a weekly report that will co...

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ClickZ weekly MarTech briefing: June 25
Disruptive MarTech

ClickZ weekly MarTech briefing: June 25

8y Bobby Macri

ClickZ weekly MarTech briefing: June 25

As part of our mission to help demystify the marketing technology landscape, we’ve tasked our research team with creating a weekly report that will co...

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ClickZ weekly MarTech briefing: June 18
Disruptive MarTech

ClickZ weekly MarTech briefing: June 18

8y Bobby Macri

ClickZ weekly MarTech briefing: June 18

As part of our mission to help demystify the marketing technology landscape, we’ve tasked our research team with creating a weekly report that will co...

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ClickZ weekly MarTech briefing: June 11
Disruptive MarTech

ClickZ weekly MarTech briefing: June 11

8y Bobby Macri

ClickZ weekly MarTech briefing: June 11

As part of our mission to help demystify the marketing technology landscape, we’ve tasked our research team with creating a weekly report that will co...

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ClickZ weekly MarTech briefing: June 4
Disruptive MarTech

ClickZ weekly MarTech briefing: June 4

8y Bobby Macri

ClickZ weekly MarTech briefing: June 4

As part of our mission to help demystify the marketing technology landscape we’ve tasked our research team with creating a weekly report that will cov...

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How is AI being used in Marketing Technology
AI & Automation

How is AI being used in Marketing Technology

8y Nico Bibb

How is AI being used in Marketing Technology

“What’s all this about AI taking the world by storm? Is it hype or is it true innovation?” These are probably some of the questions you’ve been asking...

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3 examples of technology disrupting marketing
Leadership

3 examples of technology disrupting marketing

8y Mike O'Brien

3 examples of technology disrupting marketing

On the surface, "digital disruption" sounds like one of those marketing terms that's so overused it's been rendered meaningless. But Scott Brinker, Hu...

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How to find the best marketing platform by asking the right questions
Disruptive MarTech

How to find the best marketing platform by asking the right questions

8y Tereza Litsa

How to find the best marketing platform by asking ...

The growth of the marketing technology landscape has made it harder for marketers to pick the best tool for their company. The larger the number of av...

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Why CMOs need to understand the power of blockchain and the impact it will have on consumers and marketers, with Jeremy Epstein
Blockchain

Why CMOs need to understand the power of blockchain and the impact it will ...

8y Tim Flagg

Why CMOs need to understand the power of blockchai...

As the former VP of Marketing at social media management company Sprinklr, Jeremy Epstein had a front row seat to the evolution of social media market...

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The state of Marketing Technology by Scott Brinker
Disruptive MarTech

The state of Marketing Technology by Scott Brinker

8y Tereza Litsa

The state of Marketing Technology by Scott Brinker

The rise of marketing technology has created many questions regarding its status in the industry, but also its future. We attended MarTech Festival on...

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Blockchain marketing: A look at the technology landscape and emerging players
Blockchain

Blockchain marketing: A look at the technology landscape and emerging playe...

8y Jeremy Epstein

Blockchain marketing: A look at the technology lan...

In part three of our blockchain series, Never Stop Marketing CEO Jeremy Epstein takes a step back to look at the blockchain marketing technology lands...

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Unlocking email marketing's full potential with the human touch
Email

Unlocking email marketing's full potential with the human touch

8y Mike O'Brien

Unlocking email marketing's full potential with th...

Over the last 40 years, email marketing has evolved from a mass communication channel to one that can be targeted and personalized at scale. With all ...

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The evolution of ClickZ: Marketing, Technology & Transformation
Digital Marketing

The evolution of ClickZ: Marketing, Technology & Transformation

8y Sam Lawson

The evolution of ClickZ: Marketing, Technology &am...

Rediscover ClickZ as we unveil our new, fresh-faced look along with three additional categories to help senior marketers and business leaders navigate...

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Scott Brinker: What CMOs need to know about marketing technology, leadership and transformation
Disruptive MarTech

Scott Brinker: What CMOs need to know about marketing technology, leadershi...

8y Sam Lawson

Scott Brinker: What CMOs need to know about market...

In this episode, we cover the phenomenal growth of 'marketing technology' and discuss how CMOs can build processes in their teams to allow them to exp...

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GDPR: The role of technology in data compliance
Analytics

GDPR: The role of technology in data compliance

8y Clark Boyd

GDPR: The role of technology in data compliance

With the European Union General Data Protection Regulation (EU GDPR) due to come into full effect on 25 May 2018, the onus is on compliance efforts fo...

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Artificial intelligence in action: 5 brands brilliantly executing AI
AI & Automation

Artificial intelligence in action: 5 brands brilliantly executing AI

9y Mike O'Brien

Artificial intelligence in action: 5 brands brilli...

AI promises to transform the future, but one thing it’s doing today is letting brands deliver superior customer experiences. Looking beyond the tech g...

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6 software integrations to enhance your ecommerce platform
Disruptive MarTech

6 software integrations to enhance your ecommerce platform

9y Chris Camps

6 software integrations to enhance your ecommerce ...

When it comes to selling products online, an ecommerce platform is just the beginning. Here are some software integrations brands should consider. Rea...

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Despite the hype, most marketers not investing in hot new technologies
Attribution

Despite the hype, most marketers not investing in hot new technologies

9y Al Roberts

Despite the hype, most marketers not investing in ...

According to a survey conducted as part of OnBrand Magazine's State of Branding Report 2017, marketers are well aware of the new technologies that are...

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Bridging the gap between marketing and IT
Data insights

Bridging the gap between marketing and IT

9y Andrew Warren-Payne

Bridging the gap between marketing and IT

According to data gathered for the report,‘Communications Infrastructure: The Backbone of Digital,’ 88% of IT professionals and 61% of marketers ranke...

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How martech companies are changing their approaches to lead generation and prospecting
Analytics

How martech companies are changing their approaches to lead generation and ...

9y Graham Charlton

How martech companies are changing their approache...

One of the major challenges in the martech industry is getting the attention of prospects in a world where they are bombarded by content and emails on...

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How can marketers better use technology to maximise their returns?
Disruptive MarTech

How can marketers better use technology to maximise their returns?

10y Rebecca Sentance

How can marketers better use technology to maximis...

Now more than ever before, marketers have a wealth of technology at their fingertips helping them to run campaigns. Read More...

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American Apparel: driving customer centricity in an omnichannel world
Acquisition

American Apparel: driving customer centricity in an omnichannel world

10y Sophie Loras

American Apparel: driving customer centricity in a...

American Apparel's chief digital officer discussed the future of retail, the importance of delivering value to the consumer, and strategies for an IoT...

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Why Tencent's deals with Publicis and WPP are good for global advertisers
Agency Spotlight

Why Tencent's deals with Publicis and WPP are good for global advertisers

10y Sophie Loras

Why Tencent's deals with Publicis and WPP are good...

The recent partnerships between Publicis, WPP and Tencent shows the Chinese internet giant is serious about moving into the global spotlight and maint...

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Three steps to nailing the customer journey
Ecommerce

Three steps to nailing the customer journey

10y Leonie Mercedes

Three steps to nailing the customer journey

No matter the size of your online retail company, what customers will remember most about buying from you is how the experience made them feel. We bri...

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